Marketing for Doctors Podcast
Are you losing revenue because patients aren’t converting into treatments?
Welcome to The Marketing for Doctors Podcast, hosted by Bob Miglani and featuring industry experts who uncover the secrets to effective patient capture and conversion.
Each episode is packed with actionable marketing strategies that specialty doctors can use to:
✅ Attract New Patients
Learn proven marketing techniques that help you stand out and reach the right audience, driving new patient interest.
✅ Convert Prospects into Paying Patients
Unlock strategies to build trust, overcome objections, and guide prospects through a seamless conversion process.
✅ Build Patient Loyalty and Generate Referrals
Discover how to create long-term relationships with your patients and encourage them to refer others, ensuring steady growth for your practice.
Stop leaving revenue on the table.
Subscribe to The Marketing for Doctors Podcast and start turning your practice into a revenue-generating powerhouse.
P.S. For more expert tips and resources, visit GetHoot.com.
Marketing for Doctors Podcast
How Meibography is Your Blood Test for Dry Eyes ft. Justin Cholula
In this episode of Marketing for Doctors, host Bob Miglani and Justin from Hoot explore how the growing focus on longevity is changing patient expectations. From at-home blood tests to body scans, patients want proof and prevention, not just prescriptions.
Bob explains how this mindset connects directly to dry eye care and why meibography should be a standard part of every comprehensive exam. By showing patients clear, visual evidence of gland loss, doctors can build trust, improve conversions, and elevate their practice.
The conversation covers how to position dry eye treatment within the longevity movement, use data to create credibility, and apply Bob’s “three hat strategy” to strengthen patient communication.
