Take The Leap
Take the Leap is the podcast where we get real about the rollercoaster that is entrepreneurship and life.
Sure, some folks make running a business look like a walk in the park, but let's be honest – it's more like a wild ride through a theme park with unexpected twists and turns!
Join us your co-hosts, Victoria & Ashlan, as we spill the beans on our own real-life experiences and shine a spotlight on some amazing guests. From the highs of success stories to the lows of epic failures, and hey, we'll even throw in some cringe-worthy, laugh-out-loud embarrassing moments for good measure!
So buckle up and tune in every week for a dose of raw, unfiltered truth about what it's really like to chase your dreams and build a business. Whether you're a seasoned entrepreneur or just dipping your toes into the startup world, we've got something for everyone. Even if it's just to make you think, "I'm so glad I didn't do what they did!"
Take The Leap
#134: You Don’t Owe the Internet Your Presence Everywhere
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In this solo recap episode, Ashlan and Tory reflect on their conversation with writer and writing coach Sam Pollack and unpack the pressure entrepreneurs feel to constantly create content, stay visible online, and “play the algorithm game.”
They discuss why data matters more than internet trends, how to build a marketing strategy that actually aligns with your energy, and why creativity thrives when you remove unnecessary rigidity and pressure. The conversation also dives into boundaries, burnout, trust in business growth, networking, writing, and the importance of creating sustainable systems that support both your work and your life.
This episode is a refreshing reminder that you do not owe the internet your presence everywhere, and that building a business in alignment with your values is always worth it.
Key Takeaways
- You don’t have to market your business on every platform to be successful.
- Data and analytics should guide marketing decisions more than pressure or trends.
- Creativity suffers when content creation becomes overly rigid or formulaic.
- Consistency matters, but flexibility and sustainability matter too.
- Building systems to track leads and conversions should be a higher priority than posting constantly online.
- Your audience can feel when your energy is disconnected from your content.
- Boundaries are essential for both creative work and business growth.
- Following up with leads in human-centered ways can improve connection and trust.
- Entrepreneurship requires learning how to trust yourself through uncertainty and growth seasons.
Host information:
- Co-Host, Ashlan Glazier-Anderson, Owner of AshbeanPDX Marketing
- Co-Host, Victoria (Tory) Proppe, Owner of Imagine Marketing Strategies
Connect:
- On YouTube: https://www.youtube.com/@TaketheLeap-Today
- On Instagram: https://www.instagram.com/taketheleap_today
- With Ashlan:
- With Tory:
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