Lagos Business School Management Hub (Insights Edge Podcast)
Welcome to Insights Edge Podcast, your exclusive gateway to understanding the intricacies of the African business landscape! Prepare yourself for captivating and insightful discussions with distinguished management scholars, industry thought leaders and corporate titans. In every episode, we dive deep into cutting-edge insights and gain insider tips on thriving in today's dynamic and complex market. Get your pen and paper ready!
Explore more at https://managementhub.lbs.edu.ng
Lagos Business School Management Hub (Insights Edge Podcast)
Sustainable Marketing in Africa; Balancing Profit, Pricing and Social Impact
Nsima Ogedi-Alakwes's feature on Insights Edge discussed Sustainable Marketing in Africa, Balancing Profit and Social Impact. During the interview, she explored the harmonious integration of financial success and positive social contributions in marketing strategies. The conversation delved into practical approaches for businesses to achieve profitability while making meaningful societal impacts. She also shared personal examples from her robust experience. Nsima's insights shed light on the challenges and opportunities of sustainable marketing in Africa, emphasising the importance of a holistic approach beyond financial gains.
https://managementhub.lbs.edu.ng/