This episode is from a Watertown's Open event that happened back in late March 2026 over at the WCA-TV studios. The theme of this event was Storytelling and Marketing for Solopreneurs. We had a great conversation with a large panel this time. It was four panelists who were breaking down and giving advice to two featured solopreneurs who offered to be on the spot telling their perspective with what they're trying to do to with sharing their story. There was a lot of good advice in here. So if this topic is interesting to you, I think you'll get a lot out of it. Feel free to share with anyone else you think might benefit from hearing this too!

Watertown's Open are live podcast events for small businesses, and it's a place to get local business owners together to discuss topics such as this. It's a three-way partnership from Little Local Conversations, the City of Watertown, and the Watertown Business Coalition. 

Panelists:

Sam Dudley, Watertown Business Coalition, Director of Communications and Engagement

Margo Guernsey, Time Travel Productions, Director/Producer/Impact Strategist

Ashley Rappa, MORE Advertising, Creative Director 

Erin Rathe, City of Watertown, Senior Planner for Economic Development 

Featured Solopreneurs:

Heather Caldwell, Caldwell's Miscellaneous Fancy Goods, Founder

Benita Chelagat, Coffee Plus 254, Founder

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