Radio Influencers

Roger Rafson

Andy Meadows Season 1 Episode 12

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0:00 | 26:57

Gen Media Partner's SVP of Political Ad Sales Roger Rafson speaks with Radio Station Consultant's Andy Meadows about his radio origin story, the difference between political and issue advocacy ads and the rules that apply to each, what to expect this election cycle, how radio stations can get more political revenue in and out of election years and more.