The Woman's Hustle: Thrills and Spills of Entrepreneurship
The Woman’s Hustle: Thrills and Spills of Entrepreneurship is the podcast that keeps it real about what it actually takes to build and grow a business with purpose.
Through honest, unfiltered conversations with women entrepreneurs, we explore the wins, setbacks, pivots, and strategies that keep them moving forward.
But this show goes deeper than business tips.
The Woman’s Hustle uncovers the unique realities women face in entrepreneurship: the barriers, biases, balancing acts, emotional labor, and brilliance that shape our journeys.
Raw stories. Real strategy. Women‑centered wisdom.
This is entrepreneurship from a woman’s lens: powerful, messy, intentional, and unstoppable.
The Woman's Hustle: Thrills and Spills of Entrepreneurship
The Right Book at the Right Time: Publishing Strategies with Ally Machate
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In this educational episode of The Woman's Hustle Podcast, publishing expert Ally Machate shares her journey from a lifelong love of books to becoming the founder of a successful author‑services company. She breaks down how to choose the right book for your goals, avoid common publishing pitfalls, and navigate the rapidly evolving world of publishing — including the rise of self‑publishing and the impact of AI.
Whether you’re an aspiring author, a business owner wanting to write a book, or a leader curious about the future of publishing, this episode delivers clarity, strategy, and inspiration.
00:00 — Introduction
01:01 — Ally Machate’s background
05:10 — Industry biases & their impact on authors
09:34 — What makes a book the right book
12:12 — Case study: Misaligned book projects
14:55 — Timing & ecosystem readiness
16:34 — Client commitment & realistic expectations
21:53 — The future of publishing & AI
24:42 — Traditional vs. independent publishing
25:08 — AI’s potential & risks
31:53 — Free resource: Don’t Write the Wrong Book webinar
32:12 — How to connect with Ally
🔗 Resources from our Guest
- The Writers Ally — https://thewritersally.com
- Don’t Write the Wrong Book Webinar — www.offers.thewritersally.com/womanshustle
Connect with Ally Machate
- Website — https://thewritersally.com
- LinkedIn — https://linkedin.com/in/allymachate
About Upgraded MindsetZ - Kisha Woods - Founder and CEO
Kisha is an award‑winning Certified Life & Business Coach, author, speaker, resource and advocate. As the Founder and CEO of Upgraded MindsetZ, she leads a mission to help women break free from outdated cycles, find their voice, and step confidently into their purpose in life, career and entrepreneurship.
Follow Kisha on Socials:
*LinkedIn: https://www.linkedin.com/in/coachkaytransforms/
*Facebook: https://www.facebook.com/CoachKayTransforms/
*Instagram: https://www.instagram.com/coachkaytransforms/
Learn more: www.upgradedmindsetz.life
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