STR Investing, The Podcast
Welcome to STR Investing, The Podcast, where hosts Taylor Jones & Mark Lumpkin reveal the keys to financial freedom through short-term rental investing. Whether you're taking your first step into this lucrative market or looking to expand your portfolio, this podcast is your ultimate resource for success.
Taylor, who has successfully acquired over 200+ properties, brings not only his personal experiences but also sits down with industry experts to share insights and stories from every corner of the STR world. From sharing insights of building 9 figures of STR businesses, to staying on top of the latest trends in acquiring, designing, furnishing, and operating profitable short-term rentals, he covers it all.
But that's not all. We're also lifting the veil on the challenges and triumphs of entering the industry, offering invaluable advice that you won't find anywhere else. Whether it's navigating regulatory changes or finding the perfect property, STR Investing, The Podcast is your trusted guide at every stage.
Join Taylor & Mark as he shows you how short-term rental investing can lead to financial freedom. Don't just dream about it - make it a reality with STR Investing, The Podcast today.
STR Investing, The Podcast
Explode Your Business’s Social Media in 30 Days
What if you could turn everyday travelers into a social media content army - one that boosts your visibility, drives direct bookings, and promotes the local experiences your guests already ask about?
In this episode, Mark sits down with Maddie Rifkin, founder & CEO of Mount, to unpack how she’s helping short-term rental operators, property managers, and even mom-and-pop vendors monetize recommendations and go viral without relying on big-budget influencers or OTAs.
They dive into:
- How Mount connects hosts with local vendors & turns recs into revenue
- Why normal travelers often outperform big influencers in content creation
- What it takes to launch your own “content army” and build massive brand awareness
- The truth about follower count vs. post performance
- How one host added $200K in direct bookings with a single viral strategy
- The best platforms to focus on for real ROI in the STR space
- How to prepare for a viral spike so it doesn’t fizzle out
Plus: Maddie reveals what makes a great content creator, how her team trains and deploys stewards across the country, and why now is the best time to build your brand on social media before it’s too late.
If you’re tired of the OTA hamster wheel and want to future-proof your business with better guest experiences, content marketing, and direct booking strategies, this episode is your jump start.
Connect with Maddie: LinkedIn
Learn more about Mount: www.mountlocks.com
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Episode Sponsored By:
STR Search
STR Search is the industry leading property finder service. They've helped investors acquire over 255 profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com