STR Investing, The Podcast
Unlock financial freedom through short-term rental investing with hosts Taylor Jones and Mark Lumpkin. Each week, they sit down with the biggest names in the STR industry to uncover what’s working right now — from acquisitions and design to operations, marketing, and scaling portfolios.
Taylor has helped acquire and manage over 500+ STRs, while Mark brings years of hands-on experience transforming properties into high-performing investments.
Together, they break down real strategies, real numbers, and real stories that help investors grow smarter and faster.
Whether you’re buying your first Airbnb or expanding a multi-market portfolio, this show is your roadmap to building wealth and freedom through short-term rentals.
Subscribe and start turning your STR goals into results.
STR Investing, The Podcast
Monday Market Data: Breakdown of Charleston, SC Market
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Taylor Jones & Mark Lumpkin
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Mark Lumpkin breaks down the short-term rental market in Charleston — one of the most desirable and tightly regulated STR markets in the Southeast.
Charleston is a heavyweight market:
- Over 8 million annual visitors
- More than $14 billion in tourism impact
- Strong ADRs and occupancy
- And some of the strictest STR regulations in the country
In this episode, Mark dives into:
- Why Charleston continues to attract massive tourism demand
- Where travelers are coming from and why they visit
- The importance of weddings, bachelorette groups, and food tourism
- Why Charleston’s strict regulations actually create opportunity
- What investors need to know before buying in the market
The data shows that Charleston isn’t just another beach destination — it’s a premium travel market with strong demand, limited supply, and travelers willing to spend.
If you can secure the right property in the right zoning area, Charleston can be an incredibly powerful STR market.
