STR Investing, The Podcast
Unlock financial freedom through short-term rental investing with hosts Mark Lumpkin and Taylor Jones. Each week, they sit down with the biggest names in the STR industry to uncover what’s working right now — from acquisitions and design to operations, marketing, and scaling portfolios.
Taylor has helped acquire and manage over 500+ STRs, while Mark brings years of hands-on experience transforming properties into high-performing investments.
Together, they break down real strategies, real numbers, and real stories that help investors grow smarter and faster.
Whether you’re buying your first Airbnb or expanding a multi-market portfolio, this show is your roadmap to building wealth and freedom through short-term rentals.
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STR Investing, The Podcast
Monday Market Data: Breakdown of Yosemite, CA Amenities Market
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Yosemite is one of the most visited national parks in America, attracting more than 4 million visitors every year. But when it comes to short-term rentals, the opportunity may be even bigger than most investors realize.
In this week’s Monday Market Data Report, Mark Lumpkin breaks down the Yosemite STR market, including travel demand, regulations, seasonality, and the amenities that separate average properties from true standouts.
Here's what the data shows:
- Fire Pits → 64% of listings
- Hot Tubs → 61%
- Pools → 13%
- Home Gyms → 13%
- Game Rooms → 10%
- Saunas → 8%
- Playgrounds → 6%
- Waterfront → 4%
- Pickleball Courts → 1%
The takeaway?
Most Yosemite rentals stop at a fire pit and hot tub. The investors who add game rooms, pools, saunas, or pickleball courts create true unicorn properties with very little competition.
If you're looking for a mountain market where differentiation still matters, Yosemite deserves a closer look.