STR Investing, The Podcast
Unlock financial freedom through short-term rental investing with hosts Mark Lumpkin and Taylor Jones. Each week, they sit down with the biggest names in the STR industry to uncover what’s working right now — from acquisitions and design to operations, marketing, and scaling portfolios.
Taylor has helped acquire and manage over 500+ STRs, while Mark brings years of hands-on experience transforming properties into high-performing investments.
Together, they break down real strategies, real numbers, and real stories that help investors grow smarter and faster.
Whether you’re buying your first Airbnb or expanding a multi-market portfolio, this show is your roadmap to building wealth and freedom through short-term rentals.
Subscribe and start turning your STR goals into results.
STR Investing, The Podcast
Monday Market Data: Breakdown of Asheville, NC Amenities Market
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In this week's Monday Market Data Report, Mark Lumpkin breaks down the short-term rental market in Asheville, North Carolina, combining revenue by bedroom count with amenity data to show investors exactly where the biggest opportunities are.
Despite the challenges following Hurricane Helene, Asheville continues to be one of the country's fastest-growing mountain destinations, welcoming millions of visitors each year and showing strong signs of recovery.
In this episode, you'll learn:
- How revenue changes by bedroom count
- Why 5 and 6-bedroom properties dramatically outperform smaller homes
- Which amenities are becoming must-haves
- How to differentiate your property from the competition
The data shows:
• Fire Pits → 71% of listings
• Hot Tubs → 53%
• Game Rooms → 24%
• Saunas → 11%
• Pools → 5.5%
• Pickleball & Mini Golf → Less than 2%
The takeaway?
A fire pit and hot tub help you compete. Adding amenities like a sauna, pool, pickleball court, or mini golf is how you create a true standout property.
If you're considering investing in Asheville, this episode provides a data-driven blueprint for building a top-performing STR.
Subscribe for new Market Data Reports every Monday and expert guest interviews every Friday.