The Coaching Circle
If you’re a business owner ready to grow into more freedom, profit and alignment, this podcast is for you. Hosted by Toni Everard, Business & Mindset Coach, NLP Master Trainer and your strategic thinking partner, The Coaching Circle gives you the tools, insights and mindset shifts to create a business that supports your lifestyle.
Each episode blends strategy, structure and energy so you can experience personal evolution that attracts high value clients, build sustainable income and step into the confident leader your business needs.
The Coaching Circle
Ep 86: Toni Everard - You Are More Valuable Than The Struggles You Help People Solve
Many coaches and business owners fall into the trap of defining their value by the struggles they help people overcome. But what if your true power isn’t in fixing problems but in activating possibilities?
In this episode, I share a powerful reframe that will shift the way you see your business, your marketing, and your role as a coach. Because here’s the truth: You are not just a problem solver. You are a catalyst for transformation. Your value isn’t in how much struggle you relate to, it’s in the future you can guide people toward.
I’ll also share a pivotal moment from seeing Gabor Maté live, where someone asked whether staying in struggle made them more relatable as a coach.
This episode will help you step into your next level of leadership, charge your worth with confidence, and attract clients who are ready to rise and not just escape problems.
Topics Discussed:
- Why defining your value by struggles keeps you stuck
- The biggest shift: Seeing yourself as an activator instead of a fixer
- How to attract clients who want transformation, not just relief
- The hidden weight of "pain point marketing" and what to do instead
- What I learned from Gabor Maté about being more than just relatable
- Why embodying the solution is more valuable than understanding the problem
💬 DM me on Instagram if you’re ready to step into your next level of leadership and create a business that attracts clients effortlessly!
💼 Want to go deeper? Business Alchemy is where we do the work of aligning your strategy, structure, and energy so that business feels natural, expansive, and powerful. Join here: Business Alchemy
🎧 If this episode resonated, share it with a coach or business owner who needs to hear it!
Links and Resources:
Connect with Toni Everard: