{"version":"1.0.0","segments":[{"speaker":"Badr Milligan","startTime":0.0,"endTime":2.79,"body":"Hey everybody."},{"speaker":"Badr Milligan","startTime":0.0,"endTime":2.79,"body":"Welcome back to The JPU Show,"},{"speaker":"Badr Milligan","startTime":3.0,"endTime":6.78,"body":"the podcast show, chock full of"},{"speaker":"Badr Milligan","startTime":3.0,"endTime":6.78,"body":"great advice for podcasters of"},{"speaker":"Badr Milligan","startTime":6.78,"endTime":10.08,"body":"all skill levels, sponsored by"},{"speaker":"Badr Milligan","startTime":6.78,"endTime":10.08,"body":"the Jax podcasters united group,"},{"speaker":"Badr Milligan","startTime":10.17,"endTime":13.86,"body":"the home for podcasters and"},{"speaker":"Badr Milligan","startTime":10.17,"endTime":13.86,"body":"audio creators in Northeast"},{"speaker":"Badr Milligan","startTime":13.86,"endTime":16.95,"body":"Florida. I'm your host, Badr"},{"speaker":"Badr Milligan","startTime":13.86,"endTime":16.95,"body":"Milligan, and I'm joined by the"},{"speaker":"Badr Milligan","startTime":16.95,"endTime":21.45,"body":"lovely newly married Blythe"},{"speaker":"Badr Milligan","startTime":16.95,"endTime":21.45,"body":"Milligan. Hey, Blythe, how you"},{"speaker":"Badr Milligan","startTime":21.45,"endTime":21.69,"body":"doing?"},{"speaker":"Blythe Brumleve","startTime":22.28,"endTime":24.2,"body":"I'm doing well,"},{"speaker":"Blythe Brumleve","startTime":22.28,"endTime":24.2,"body":"it's gonna take a little getting"},{"speaker":"Blythe Brumleve","startTime":24.2,"endTime":24.74,"body":"used to"},{"speaker":"Badr Milligan","startTime":26.12,"endTime":28.88,"body":"slightly kind of"},{"speaker":"Badr Milligan","startTime":26.12,"endTime":28.88,"body":"guy. I'm trying to commit it to"},{"speaker":"Badr Milligan","startTime":28.88,"endTime":30.92,"body":"muscle memory. All right. This"},{"speaker":"Badr Milligan","startTime":28.88,"endTime":30.92,"body":"is, I guess, you know, a little"},{"speaker":"Badr Milligan","startTime":30.92,"endTime":33.98,"body":"behind the scenes, depending on"},{"speaker":"Badr Milligan","startTime":30.92,"endTime":33.98,"body":"when we release this episode, in"},{"speaker":"Badr Milligan","startTime":33.98,"endTime":36.8,"body":"conjunction for the other ones"},{"speaker":"Badr Milligan","startTime":33.98,"endTime":36.8,"body":"we're recording. Today is the"},{"speaker":"Badr Milligan","startTime":36.8,"endTime":41.08,"body":"first set of videos that me and"},{"speaker":"Badr Milligan","startTime":36.8,"endTime":41.08,"body":"Blythe are recording since we"},{"speaker":"Badr Milligan","startTime":41.08,"endTime":45.82,"body":"got married two weeks ago. So"},{"speaker":"Badr Milligan","startTime":41.08,"endTime":45.82,"body":"yeah, now we are now that"},{"speaker":"Badr Milligan","startTime":45.82,"endTime":50.68,"body":"annoying married podcast couple,"},{"speaker":"Badr Milligan","startTime":45.82,"endTime":50.68,"body":"but today we've got a great"},{"speaker":"Badr Milligan","startTime":50.68,"endTime":55.9,"body":"episode, and we are talking"},{"speaker":"Badr Milligan","startTime":50.68,"endTime":55.9,"body":"about podcast marketing plans,"},{"speaker":"Badr Milligan","startTime":56.08,"endTime":61.02,"body":"tips, tricks and etc. Probably"},{"speaker":"Badr Milligan","startTime":56.08,"endTime":61.02,"body":"could tell this is a topic that"},{"speaker":"Badr Milligan","startTime":61.02,"endTime":63.24,"body":"Blythe has brought forward,"},{"speaker":"Badr Milligan","startTime":61.02,"endTime":63.24,"body":"because she's all about"},{"speaker":"Badr Milligan","startTime":63.48,"endTime":65.88,"body":"marketing. So we're talking"},{"speaker":"Badr Milligan","startTime":63.48,"endTime":65.88,"body":"about podcast marketing"},{"speaker":"Badr Milligan","startTime":65.88,"endTime":68.58,"body":"blueprints life. I pass it to"},{"speaker":"Badr Milligan","startTime":65.88,"endTime":68.58,"body":"you. What are we talking about"},{"speaker":"Badr Milligan","startTime":68.58,"endTime":69.42,"body":"today? Specifically,"},{"speaker":"Blythe Brumleve","startTime":69.66,"endTime":73.38,"body":"sure. So I come"},{"speaker":"Blythe Brumleve","startTime":69.66,"endTime":73.38,"body":"from a sports entertainment"},{"speaker":"Blythe Brumleve","startTime":73.38,"endTime":77.04,"body":"background, where a lot of my"},{"speaker":"Blythe Brumleve","startTime":73.38,"endTime":77.04,"body":"role when I was a sports"},{"speaker":"Blythe Brumleve","startTime":77.04,"endTime":81.02,"body":"broadcaster, podcaster, was"},{"speaker":"Blythe Brumleve","startTime":77.04,"endTime":81.02,"body":"watching other shows, listening"},{"speaker":"Blythe Brumleve","startTime":81.02,"endTime":84.68,"body":"to other shows, seeing what they"},{"speaker":"Blythe Brumleve","startTime":81.02,"endTime":84.68,"body":"do, seeing how they brand their"},{"speaker":"Blythe Brumleve","startTime":84.68,"endTime":88.52,"body":"website, how they post their"},{"speaker":"Blythe Brumleve","startTime":84.68,"endTime":88.52,"body":"show on social media, if they do"},{"speaker":"Blythe Brumleve","startTime":88.52,"endTime":91.94,"body":"any kind of email marketing,"},{"speaker":"Blythe Brumleve","startTime":88.52,"endTime":91.94,"body":"most of them do not, but a lot"},{"speaker":"Blythe Brumleve","startTime":91.94,"endTime":94.76,"body":"of them are just strictly like"},{"speaker":"Blythe Brumleve","startTime":91.94,"endTime":94.76,"body":"social and, you know, just"},{"speaker":"Blythe Brumleve","startTime":94.76,"endTime":99.62,"body":"watching them from like a film"},{"speaker":"Blythe Brumleve","startTime":94.76,"endTime":99.62,"body":"perspective, be able to, you"},{"speaker":"Blythe Brumleve","startTime":99.62,"endTime":102.46,"body":"know, look at what they Do and"},{"speaker":"Blythe Brumleve","startTime":99.62,"endTime":102.46,"body":"maybe pick up some tips and"},{"speaker":"Blythe Brumleve","startTime":102.46,"endTime":105.4,"body":"tricks of what they're doing,"},{"speaker":"Blythe Brumleve","startTime":102.46,"endTime":105.4,"body":"not necessarily what they're"},{"speaker":"Blythe Brumleve","startTime":105.4,"endTime":109.84,"body":"saying, but what they're doing"},{"speaker":"Blythe Brumleve","startTime":105.4,"endTime":109.84,"body":"in online spaces, and how I"},{"speaker":"Blythe Brumleve","startTime":109.84,"endTime":114.58,"body":"could sort of cherry pick what"},{"speaker":"Blythe Brumleve","startTime":109.84,"endTime":114.58,"body":"might work for my show. So now"},{"speaker":"Blythe Brumleve","startTime":114.58,"endTime":120.16,"body":"that podcasting is my main gig,"},{"speaker":"Blythe Brumleve","startTime":114.58,"endTime":120.16,"body":"I do the same thing for my own"},{"speaker":"Blythe Brumleve","startTime":120.16,"endTime":124.5,"body":"show, where I'm constantly"},{"speaker":"Blythe Brumleve","startTime":120.16,"endTime":124.5,"body":"watching how other podcasters"},{"speaker":"Blythe Brumleve","startTime":124.56,"endTime":128.4,"body":"are creating their content. How"},{"speaker":"Blythe Brumleve","startTime":124.56,"endTime":128.4,"body":"are they monetizing it? Where"},{"speaker":"Blythe Brumleve","startTime":128.4,"endTime":131.28,"body":"are they sending it out to"},{"speaker":"Blythe Brumleve","startTime":128.4,"endTime":131.28,"body":"social what social platforms?"},{"speaker":"Blythe Brumleve","startTime":131.7,"endTime":134.46,"body":"How they're sending it? Meaning,"},{"speaker":"Blythe Brumleve","startTime":131.7,"endTime":134.46,"body":"are they doing video? Are they"},{"speaker":"Blythe Brumleve","startTime":134.46,"endTime":138.84,"body":"doing text posts? Are they doing"},{"speaker":"Blythe Brumleve","startTime":134.46,"endTime":138.84,"body":"images? What's the first line in"},{"speaker":"Blythe Brumleve","startTime":138.9,"endTime":143.0,"body":"the social media posts that they"},{"speaker":"Blythe Brumleve","startTime":138.9,"endTime":143.0,"body":"use to draw you in, what kind of"},{"speaker":"Blythe Brumleve","startTime":143.0,"endTime":146.9,"body":"titles are they using? What's"},{"speaker":"Blythe Brumleve","startTime":143.0,"endTime":146.9,"body":"the amount of words in the title"},{"speaker":"Blythe Brumleve","startTime":146.9,"endTime":150.32,"body":"that there's, I'm sorry, I pay"},{"speaker":"Blythe Brumleve","startTime":146.9,"endTime":150.32,"body":"attention to all of it. And so a"},{"speaker":"Blythe Brumleve","startTime":150.32,"endTime":155.96,"body":"few podcasts that really caught"},{"speaker":"Blythe Brumleve","startTime":150.32,"endTime":155.96,"body":"my attention recently. Is the"},{"speaker":"Blythe Brumleve","startTime":156.02,"endTime":161.38,"body":"strategy that drew me in was,"},{"speaker":"Blythe Brumleve","startTime":156.02,"endTime":161.38,"body":"I'm a big fan of the show called"},{"speaker":"Blythe Brumleve","startTime":161.38,"endTime":165.34,"body":"the challenge. It's been on MTV"},{"speaker":"Blythe Brumleve","startTime":161.38,"endTime":165.34,"body":"for over 20 years. I think this"},{"speaker":"Blythe Brumleve","startTime":165.34,"endTime":168.76,"body":"year is actually their 20 year"},{"speaker":"Blythe Brumleve","startTime":165.34,"endTime":168.76,"body":"anniversary. I've watched damn"},{"speaker":"Blythe Brumleve","startTime":168.76,"endTime":173.68,"body":"near all of them. And so for a"},{"speaker":"Blythe Brumleve","startTime":168.76,"endTime":173.68,"body":"lot of that content over those"},{"speaker":"Blythe Brumleve","startTime":173.68,"endTime":176.44,"body":"years, we haven't really had a"},{"speaker":"Blythe Brumleve","startTime":173.68,"endTime":176.44,"body":"lot of like video or like"},{"speaker":"Blythe Brumleve","startTime":176.44,"endTime":180.96,"body":"podcast related content up until"},{"speaker":"Blythe Brumleve","startTime":176.44,"endTime":180.96,"body":"recently. So now what we're"},{"speaker":"Blythe Brumleve","startTime":180.96,"endTime":184.38,"body":"seeing is one podcaster in"},{"speaker":"Blythe Brumleve","startTime":180.96,"endTime":184.38,"body":"particular. Used to be on the"},{"speaker":"Blythe Brumleve","startTime":184.38,"endTime":189.84,"body":"show a lot, and he launches a"},{"speaker":"Blythe Brumleve","startTime":184.38,"endTime":189.84,"body":"challenge related podcast, but"},{"speaker":"Blythe Brumleve","startTime":189.84,"endTime":194.28,"body":"he doesn't launch publicly. He"},{"speaker":"Blythe Brumleve","startTime":189.84,"endTime":194.28,"body":"has social media clips that go"},{"speaker":"Blythe Brumleve","startTime":194.28,"endTime":199.2,"body":"crazy viral within the you know,"},{"speaker":"Blythe Brumleve","startTime":194.28,"endTime":199.2,"body":"the challenge fandom. And so"},{"speaker":"Blythe Brumleve","startTime":199.2,"endTime":204.68,"body":"those clips go crazy viral, but"},{"speaker":"Blythe Brumleve","startTime":199.2,"endTime":204.68,"body":"his show is Patreon only, and I"},{"speaker":"Blythe Brumleve","startTime":204.68,"endTime":209.36,"body":"thought that that was such a new"},{"speaker":"Blythe Brumleve","startTime":204.68,"endTime":209.36,"body":"way. I don't know of any other"},{"speaker":"Blythe Brumleve","startTime":209.36,"endTime":214.94,"body":"show off the bat that launches"},{"speaker":"Blythe Brumleve","startTime":209.36,"endTime":214.94,"body":"strictly subscriber only, like"},{"speaker":"Blythe Brumleve","startTime":214.94,"endTime":218.48,"body":"you can't watch full episodes of"},{"speaker":"Blythe Brumleve","startTime":214.94,"endTime":218.48,"body":"his show unless you pirate it,"},{"speaker":"Blythe Brumleve","startTime":218.48,"endTime":222.52,"body":"of course. But he only puts"},{"speaker":"Blythe Brumleve","startTime":218.48,"endTime":222.52,"body":"like, the juiciest clips, and he"},{"speaker":"Blythe Brumleve","startTime":222.52,"endTime":226.36,"body":"puts them on his social media,"},{"speaker":"Blythe Brumleve","startTime":222.52,"endTime":226.36,"body":"and it drives all of these"},{"speaker":"Blythe Brumleve","startTime":226.36,"endTime":232.36,"body":"subscribers to his premium like"},{"speaker":"Blythe Brumleve","startTime":226.36,"endTime":232.36,"body":"Patreon, exclusive only show, to"},{"speaker":"Blythe Brumleve","startTime":232.36,"endTime":236.14,"body":"the point where that Patreon has"},{"speaker":"Blythe Brumleve","startTime":232.36,"endTime":236.14,"body":"grown so much now they're doing"},{"speaker":"Blythe Brumleve","startTime":236.14,"endTime":241.32,"body":"traveling live shows all Across"},{"speaker":"Blythe Brumleve","startTime":236.14,"endTime":241.32,"body":"the country, and so this, it"},{"speaker":"Blythe Brumleve","startTime":241.44,"endTime":245.64,"body":"feeds into this model of, we're"},{"speaker":"Blythe Brumleve","startTime":241.44,"endTime":245.64,"body":"only going to give you a taste,"},{"speaker":"Blythe Brumleve","startTime":245.7,"endTime":250.98,"body":"and you know, clips that are"},{"speaker":"Blythe Brumleve","startTime":245.7,"endTime":250.98,"body":"really suited for social media,"},{"speaker":"Blythe Brumleve","startTime":251.1,"endTime":253.8,"body":"but if you want the full"},{"speaker":"Blythe Brumleve","startTime":251.1,"endTime":253.8,"body":"conversation, you got to pay to"},{"speaker":"Blythe Brumleve","startTime":253.8,"endTime":257.76,"body":"do it. And then you start to"},{"speaker":"Blythe Brumleve","startTime":253.8,"endTime":257.76,"body":"feel like you're kind of part of"},{"speaker":"Blythe Brumleve","startTime":257.76,"endTime":261.62,"body":"this club of these listeners,"},{"speaker":"Blythe Brumleve","startTime":257.76,"endTime":261.62,"body":"that you kind of have an inside"},{"speaker":"Blythe Brumleve","startTime":261.62,"endTime":264.98,"body":"knowledge from this host who was"},{"speaker":"Blythe Brumleve","startTime":261.62,"endTime":264.98,"body":"part of it, and so now you're"},{"speaker":"Blythe Brumleve","startTime":264.98,"endTime":267.68,"body":"with this other community that's"},{"speaker":"Blythe Brumleve","startTime":264.98,"endTime":267.68,"body":"kind of growing, as far as the"},{"speaker":"Blythe Brumleve","startTime":267.68,"endTime":271.46,"body":"fandom is concerned, and then it"},{"speaker":"Blythe Brumleve","startTime":267.68,"endTime":271.46,"body":"opens up this other opportunity"},{"speaker":"Blythe Brumleve","startTime":271.64,"endTime":275.84,"body":"of being able to go to a live"},{"speaker":"Blythe Brumleve","startTime":271.64,"endTime":275.84,"body":"show, attend a live show, and"},{"speaker":"Blythe Brumleve","startTime":275.84,"endTime":279.14,"body":"probably pay a ticket to go to"},{"speaker":"Blythe Brumleve","startTime":275.84,"endTime":279.14,"body":"it. So I thought that that was"},{"speaker":"Blythe Brumleve","startTime":279.14,"endTime":282.04,"body":"super smart. I have another"},{"speaker":"Blythe Brumleve","startTime":279.14,"endTime":282.04,"body":"example that I wanted to show,"},{"speaker":"Blythe Brumleve","startTime":282.04,"endTime":286.3,"body":"but I'll wait for you to kind of"},{"speaker":"Blythe Brumleve","startTime":282.04,"endTime":286.3,"body":"give your first thoughts on"},{"speaker":"Blythe Brumleve","startTime":286.3,"endTime":288.58,"body":"hearing all of this and the"},{"speaker":"Blythe Brumleve","startTime":286.3,"endTime":288.58,"body":"marketing strategies of"},{"speaker":"Blythe Brumleve","startTime":288.58,"endTime":290.74,"body":"podcasters that maybe you'd like"},{"speaker":"Blythe Brumleve","startTime":288.58,"endTime":290.74,"body":"to follow."},{"speaker":"Badr Milligan","startTime":291.64,"endTime":294.94,"body":"Okay, my"},{"speaker":"Badr Milligan","startTime":291.64,"endTime":294.94,"body":"immediate reaction to that is is"},{"speaker":"Badr Milligan","startTime":294.94,"endTime":298.72,"body":"like all the right pieces were"},{"speaker":"Badr Milligan","startTime":294.94,"endTime":298.72,"body":"there, so opportunities. The"},{"speaker":"Badr Milligan","startTime":298.72,"endTime":301.74,"body":"first thing that comes to mind."},{"speaker":"Badr Milligan","startTime":298.72,"endTime":301.74,"body":"That he had, you know, there was"},{"speaker":"Badr Milligan","startTime":301.74,"endTime":305.1,"body":"this wide opportunity to have a"},{"speaker":"Badr Milligan","startTime":301.74,"endTime":305.1,"body":"show like this out there. I"},{"speaker":"Badr Milligan","startTime":305.1,"endTime":308.76,"body":"think his celebrity factor also"},{"speaker":"Badr Milligan","startTime":305.1,"endTime":308.76,"body":"helps too. Being that close to"},{"speaker":"Badr Milligan","startTime":308.76,"endTime":311.46,"body":"the show, being, you know, a"},{"speaker":"Badr Milligan","startTime":308.76,"endTime":311.46,"body":"recognized name, and the"},{"speaker":"Blythe Brumleve","startTime":311.46,"endTime":313.68,"body":"thing has a"},{"speaker":"Blythe Brumleve","startTime":311.46,"endTime":313.68,"body":"social media following, so that"},{"speaker":"Blythe Brumleve","startTime":313.68,"endTime":315.78,"body":"is a big caveat, yeah. So, yeah."},{"speaker":"Badr Milligan","startTime":315.78,"endTime":319.98,"body":"So I don't know,"},{"speaker":"Badr Milligan","startTime":315.78,"endTime":319.98,"body":"doing something that risque, or,"},{"speaker":"Badr Milligan","startTime":320.1,"endTime":323.06,"body":"you know, just like a better"},{"speaker":"Badr Milligan","startTime":320.1,"endTime":323.06,"body":"chance, ballsy, to do a Patreon"},{"speaker":"Badr Milligan","startTime":323.06,"endTime":326.0,"body":"only show would be something a"},{"speaker":"Badr Milligan","startTime":323.06,"endTime":326.0,"body":"regular, upcoming newbie"},{"speaker":"Badr Milligan","startTime":326.0,"endTime":328.88,"body":"podcaster could do unless you've"},{"speaker":"Badr Milligan","startTime":326.0,"endTime":328.88,"body":"got the name star power or"},{"speaker":"Badr Milligan","startTime":328.88,"endTime":331.46,"body":"recognition on whatever field"},{"speaker":"Badr Milligan","startTime":328.88,"endTime":331.46,"body":"that you're doing. I don't think"},{"speaker":"Badr Milligan","startTime":331.46,"endTime":334.46,"body":"that's the way to go, but"},{"speaker":"Badr Milligan","startTime":331.46,"endTime":334.46,"body":"clearly he's got, you know, the"},{"speaker":"Badr Milligan","startTime":334.46,"endTime":337.58,"body":"clout the pole, to be able to do"},{"speaker":"Badr Milligan","startTime":334.46,"endTime":337.58,"body":"that and and then the other word"},{"speaker":"Badr Milligan","startTime":337.58,"endTime":341.8,"body":"that comes to mind is that"},{"speaker":"Badr Milligan","startTime":337.58,"endTime":341.8,"body":"community aspect of podcasting,"},{"speaker":"Badr Milligan","startTime":341.8,"endTime":345.7,"body":"right? Like leveraging, you"},{"speaker":"Badr Milligan","startTime":341.8,"endTime":345.7,"body":"know, the feeling of building"},{"speaker":"Badr Milligan","startTime":345.7,"endTime":348.1,"body":"out your community, whether that"},{"speaker":"Badr Milligan","startTime":345.7,"endTime":348.1,"body":"be like, that sense of"},{"speaker":"Badr Milligan","startTime":348.1,"endTime":350.98,"body":"inclusivity, where it's like,"},{"speaker":"Badr Milligan","startTime":348.1,"endTime":350.98,"body":"oh, I pay for this. I'm part of"},{"speaker":"Badr Milligan","startTime":350.98,"endTime":355.9,"body":"this club, the ability to like,"},{"speaker":"Badr Milligan","startTime":350.98,"endTime":355.9,"body":"if you're attending this live"},{"speaker":"Badr Milligan","startTime":355.9,"endTime":358.6,"body":"show, well then, you know, damn"},{"speaker":"Badr Milligan","startTime":355.9,"endTime":358.6,"body":"sure everyone else there is on"},{"speaker":"Badr Milligan","startTime":358.6,"endTime":361.38,"body":"the same level of fandom. So"},{"speaker":"Badr Milligan","startTime":358.6,"endTime":361.38,"body":"that's really impressive to"},{"speaker":"Badr Milligan","startTime":361.38,"endTime":364.2,"body":"hear, you know, it sounds"},{"speaker":"Badr Milligan","startTime":361.38,"endTime":364.2,"body":"successful. It sounds like, you"},{"speaker":"Badr Milligan","startTime":364.2,"endTime":368.52,"body":"know, you mentioned that it goes"},{"speaker":"Badr Milligan","startTime":364.2,"endTime":368.52,"body":"off on social media. Yeah, I've"},{"speaker":"Badr Milligan","startTime":368.52,"endTime":372.24,"body":"thought about, well, let me take"},{"speaker":"Badr Milligan","startTime":368.52,"endTime":372.24,"body":"a step back. The only other show"},{"speaker":"Badr Milligan","startTime":372.24,"endTime":375.9,"body":"that I know that has done a"},{"speaker":"Badr Milligan","startTime":372.24,"endTime":375.9,"body":"similar model, I believe, I"},{"speaker":"Badr Milligan","startTime":376.02,"endTime":379.44,"body":"don't know they still do or not,"},{"speaker":"Badr Milligan","startTime":376.02,"endTime":379.44,"body":"but is talking Simpsons, which"},{"speaker":"Badr Milligan","startTime":379.44,"endTime":382.52,"body":"was the longest time was, I"},{"speaker":"Badr Milligan","startTime":379.44,"endTime":382.52,"body":"think, the biggest, maybe most"},{"speaker":"Badr Milligan","startTime":382.52,"endTime":386.06,"body":"popular, Simpsons based podcast"},{"speaker":"Badr Milligan","startTime":382.52,"endTime":386.06,"body":"show. They've been around for a"},{"speaker":"Badr Milligan","startTime":386.06,"endTime":389.42,"body":"long time, and I think a couple"},{"speaker":"Badr Milligan","startTime":386.06,"endTime":389.42,"body":"years ago, at least, when I"},{"speaker":"Badr Milligan","startTime":389.42,"endTime":391.64,"body":"checked they were only on"},{"speaker":"Badr Milligan","startTime":389.42,"endTime":391.64,"body":"Patreon, and they would either"},{"speaker":"Badr Milligan","startTime":391.64,"endTime":395.06,"body":"drop a preview or maybe one free"},{"speaker":"Badr Milligan","startTime":391.64,"endTime":395.06,"body":"episode a month. I don't know if"},{"speaker":"Badr Milligan","startTime":395.06,"endTime":398.6,"body":"that model has changed any, or"},{"speaker":"Badr Milligan","startTime":395.06,"endTime":398.6,"body":"what the situation is there, but"},{"speaker":"Badr Milligan","startTime":398.6,"endTime":400.9,"body":"I know that for a while they"},{"speaker":"Badr Milligan","startTime":398.6,"endTime":400.9,"body":"were pretty much Patreon"},{"speaker":"Badr Milligan","startTime":400.9,"endTime":407.5,"body":"exclusive. So as far as other"},{"speaker":"Badr Milligan","startTime":400.9,"endTime":407.5,"body":"podcasters and shows that have"},{"speaker":"Badr Milligan","startTime":407.5,"endTime":410.68,"body":"done similar marketing"},{"speaker":"Badr Milligan","startTime":407.5,"endTime":410.68,"body":"strategies like that, I think"},{"speaker":"Badr Milligan","startTime":410.68,"endTime":413.44,"body":"that's pretty that's pretty"},{"speaker":"Badr Milligan","startTime":410.68,"endTime":413.44,"body":"unique, and, you know, very"},{"speaker":"Badr Milligan","startTime":413.44,"endTime":419.08,"body":"ballsy. And kudos to that. I"},{"speaker":"Badr Milligan","startTime":413.44,"endTime":419.08,"body":"ended up looking up. I was"},{"speaker":"Badr Milligan","startTime":419.08,"endTime":421.86,"body":"curious, like, what are some"},{"speaker":"Badr Milligan","startTime":419.08,"endTime":421.86,"body":"success stories for, you know,"},{"speaker":"Badr Milligan","startTime":421.86,"endTime":425.1,"body":"podcast marketing strategies and"},{"speaker":"Badr Milligan","startTime":421.86,"endTime":425.1,"body":"things like that. Because my"},{"speaker":"Badr Milligan","startTime":425.1,"endTime":427.56,"body":"mind just goes to the typical"},{"speaker":"Badr Milligan","startTime":425.1,"endTime":427.56,"body":"right like, you cut a reel, you"},{"speaker":"Badr Milligan","startTime":427.56,"endTime":431.64,"body":"post it on social media, maybe"},{"speaker":"Badr Milligan","startTime":427.56,"endTime":431.64,"body":"you do a video podcast, maybe a"},{"speaker":"Badr Milligan","startTime":431.64,"endTime":437.46,"body":"trailer or something like that."},{"speaker":"Badr Milligan","startTime":431.64,"endTime":437.46,"body":"And one particular example that"},{"speaker":"Badr Milligan","startTime":437.46,"endTime":440.48,"body":"came to mind that's a little"},{"speaker":"Badr Milligan","startTime":437.46,"endTime":440.48,"body":"more within my circle, and"},{"speaker":"Badr Milligan","startTime":440.72,"endTime":445.4,"body":"immediate circle is Chris hacker"},{"speaker":"Badr Milligan","startTime":440.72,"endTime":445.4,"body":"from the oblivion bar podcast,"},{"speaker":"Badr Milligan","startTime":445.4,"endTime":450.02,"body":"good friend of mine. He runs a"},{"speaker":"Badr Milligan","startTime":445.4,"endTime":450.02,"body":"comic book Pop Culture Show. He"},{"speaker":"Badr Milligan","startTime":450.74,"endTime":454.52,"body":"did something for New York Comic"},{"speaker":"Badr Milligan","startTime":450.74,"endTime":454.52,"body":"Con last year, where, leading up"},{"speaker":"Badr Milligan","startTime":454.52,"endTime":458.12,"body":"to the con, or I think, the week"},{"speaker":"Badr Milligan","startTime":454.52,"endTime":458.12,"body":"of the con, he dropped one"},{"speaker":"Badr Milligan","startTime":458.12,"endTime":460.76,"body":"interview episode every single"},{"speaker":"Badr Milligan","startTime":458.12,"endTime":460.76,"body":"day, and I think it was a"},{"speaker":"Badr Milligan","startTime":460.76,"endTime":464.02,"body":"creator that was going to be at"},{"speaker":"Badr Milligan","startTime":460.76,"endTime":464.02,"body":"New York Comic Con. So it was"},{"speaker":"Badr Milligan","startTime":464.02,"endTime":466.24,"body":"kind of like if you were going"},{"speaker":"Badr Milligan","startTime":464.02,"endTime":466.24,"body":"to the con, you know, you could"},{"speaker":"Badr Milligan","startTime":466.24,"endTime":468.46,"body":"hear this interview and, you"},{"speaker":"Badr Milligan","startTime":466.24,"endTime":468.46,"body":"know, maybe have something to"},{"speaker":"Badr Milligan","startTime":468.46,"endTime":470.98,"body":"talk with them about when you"},{"speaker":"Badr Milligan","startTime":468.46,"endTime":470.98,"body":"saw them at the convention, or"},{"speaker":"Badr Milligan","startTime":471.04,"endTime":473.08,"body":"if you weren't going to the"},{"speaker":"Badr Milligan","startTime":471.04,"endTime":473.08,"body":"convention, you know, it was"},{"speaker":"Badr Milligan","startTime":473.08,"endTime":476.68,"body":"kind of like a cool way to be a"},{"speaker":"Badr Milligan","startTime":473.08,"endTime":476.68,"body":"part of something. So obviously,"},{"speaker":"Badr Milligan","startTime":476.68,"endTime":479.68,"body":"I, you know, being able to talk"},{"speaker":"Badr Milligan","startTime":476.68,"endTime":479.68,"body":"to him behind the scenes, it was"},{"speaker":"Badr Milligan","startTime":479.68,"endTime":481.86,"body":"a lot of work, you know, getting"},{"speaker":"Badr Milligan","startTime":479.68,"endTime":481.86,"body":"all those interviews, pre"},{"speaker":"Badr Milligan","startTime":481.86,"endTime":485.28,"body":"recorded, edited, scheduled in"},{"speaker":"Badr Milligan","startTime":481.86,"endTime":485.28,"body":"time. He's also trying to"},{"speaker":"Badr Milligan","startTime":485.28,"endTime":489.66,"body":"promote them while being at the"},{"speaker":"Badr Milligan","startTime":485.28,"endTime":489.66,"body":"con. And I guess you like, just"},{"speaker":"Badr Milligan","startTime":489.66,"endTime":493.62,"body":"to give Chris even more credit,"},{"speaker":"Badr Milligan","startTime":489.66,"endTime":493.62,"body":"this year, he actually took the"},{"speaker":"Badr Milligan","startTime":493.62,"endTime":499.56,"body":"summer off and spent a majority"},{"speaker":"Badr Milligan","startTime":493.62,"endTime":499.56,"body":"of the time working with a an ad"},{"speaker":"Badr Milligan","startTime":499.56,"endTime":502.94,"body":"agency, or some sort of agency"},{"speaker":"Badr Milligan","startTime":499.56,"endTime":502.94,"body":"that specializes in brands and"},{"speaker":"Badr Milligan","startTime":502.94,"endTime":506.66,"body":"things, and he completely"},{"speaker":"Badr Milligan","startTime":502.94,"endTime":506.66,"body":"revamped the look and feel of"},{"speaker":"Badr Milligan","startTime":506.66,"endTime":510.44,"body":"Oblivion bar pot. So they have a"},{"speaker":"Badr Milligan","startTime":506.66,"endTime":510.44,"body":"whole new logo. They've got, uh,"},{"speaker":"Badr Milligan","startTime":510.44,"endTime":513.5,"body":"artwork for every different kind"},{"speaker":"Badr Milligan","startTime":510.44,"endTime":513.5,"body":"of segments they do, whether it"},{"speaker":"Badr Milligan","startTime":513.5,"endTime":517.52,"body":"be an interview, a movie review,"},{"speaker":"Badr Milligan","startTime":513.5,"endTime":517.52,"body":"a general discussion. I mean, he"},{"speaker":"Badr Milligan","startTime":517.52,"endTime":522.16,"body":"went all out. And I think that"},{"speaker":"Badr Milligan","startTime":517.52,"endTime":522.16,"body":"that says a lot about the care,"},{"speaker":"Badr Milligan","startTime":522.28,"endTime":525.4,"body":"and, yeah, the care that he has"},{"speaker":"Badr Milligan","startTime":522.28,"endTime":525.4,"body":"for the show, that he's willing"},{"speaker":"Badr Milligan","startTime":525.4,"endTime":529.66,"body":"to invest his real money to do"},{"speaker":"Badr Milligan","startTime":525.4,"endTime":529.66,"body":"these cosmetic things that maybe"},{"speaker":"Badr Milligan","startTime":529.66,"endTime":532.96,"body":"for and we're talking audio,"},{"speaker":"Badr Milligan","startTime":529.66,"endTime":532.96,"body":"right? So, like, you could make"},{"speaker":"Badr Milligan","startTime":532.96,"endTime":535.48,"body":"an argument that, you know,"},{"speaker":"Badr Milligan","startTime":532.96,"endTime":535.48,"body":"those are a lot of visual things"},{"speaker":"Badr Milligan","startTime":535.48,"endTime":538.6,"body":"that, you know, maybe they don't"},{"speaker":"Badr Milligan","startTime":535.48,"endTime":538.6,"body":"matter to someone that just"},{"speaker":"Badr Milligan","startTime":538.6,"endTime":542.04,"body":"wants to listen to the show. But"},{"speaker":"Badr Milligan","startTime":538.6,"endTime":542.04,"body":"I do love the the mindset of"},{"speaker":"Badr Milligan","startTime":542.04,"endTime":544.5,"body":"like, you know, treating it like"},{"speaker":"Badr Milligan","startTime":542.04,"endTime":544.5,"body":"a brand, making sure you know"},{"speaker":"Badr Milligan","startTime":544.5,"endTime":547.02,"body":"everything you know, the"},{"speaker":"Badr Milligan","startTime":544.5,"endTime":547.02,"body":"branding is good. It looks"},{"speaker":"Badr Milligan","startTime":547.02,"endTime":550.32,"body":"sharp. So I'll give kudos to"},{"speaker":"Badr Milligan","startTime":547.02,"endTime":550.32,"body":"Chris hacker at Oblivion bar for"},{"speaker":"Badr Milligan","startTime":550.32,"endTime":553.14,"body":"doing some awesome, you know,"},{"speaker":"Badr Milligan","startTime":550.32,"endTime":553.14,"body":"thinking outside of the box when"},{"speaker":"Badr Milligan","startTime":553.14,"endTime":555.66,"body":"it comes to, like, podcasting"},{"speaker":"Badr Milligan","startTime":553.14,"endTime":555.66,"body":"and marketing. What was the"},{"speaker":"Badr Milligan","startTime":555.66,"endTime":556.44,"body":"other example you"},{"speaker":"Blythe Brumleve","startTime":556.62,"endTime":560.6,"body":"had? The other"},{"speaker":"Blythe Brumleve","startTime":556.62,"endTime":560.6,"body":"example was this, so I, I'm on I"},{"speaker":"Blythe Brumleve","startTime":560.6,"endTime":565.1,"body":"love tick tock. And so for a lot"},{"speaker":"Blythe Brumleve","startTime":560.6,"endTime":565.1,"body":"of podcasters, they definitely"},{"speaker":"Blythe Brumleve","startTime":565.1,"endTime":569.12,"body":"do the whole like, cut your clip"},{"speaker":"Blythe Brumleve","startTime":565.1,"endTime":569.12,"body":"and put it out on, on tick tock,"},{"speaker":"Blythe Brumleve","startTime":569.42,"endTime":571.64,"body":"eventually, you know, two weeks,"},{"speaker":"Blythe Brumleve","startTime":569.42,"endTime":571.64,"body":"three weeks, sometimes a month"},{"speaker":"Blythe Brumleve","startTime":571.64,"endTime":575.0,"body":"later, it makes it over to"},{"speaker":"Blythe Brumleve","startTime":571.64,"endTime":575.0,"body":"Instagram for the sorry to you"},{"speaker":"Blythe Brumleve","startTime":575.0,"endTime":578.72,"body":"know, for a little dig over at"},{"speaker":"Blythe Brumleve","startTime":575.0,"endTime":578.72,"body":"the Instagram folks. But I"},{"speaker":"Blythe Brumleve","startTime":578.72,"endTime":583.9,"body":"mainly see these on tick tock"},{"speaker":"Blythe Brumleve","startTime":578.72,"endTime":583.9,"body":"where it's these Reddit posts"},{"speaker":"Blythe Brumleve","startTime":584.38,"endTime":588.58,"body":"where you're asking, am I the"},{"speaker":"Blythe Brumleve","startTime":584.38,"endTime":588.58,"body":"asshole, or you're telling like"},{"speaker":"Blythe Brumleve","startTime":588.58,"endTime":592.96,"body":"a ghost story or something like"},{"speaker":"Blythe Brumleve","startTime":588.58,"endTime":592.96,"body":"that, they will read and let me,"},{"speaker":"Blythe Brumleve","startTime":594.64,"endTime":598.78,"body":"let me just go ahead and preface"},{"speaker":"Blythe Brumleve","startTime":594.64,"endTime":598.78,"body":"this. They will read the"},{"speaker":"Blythe Brumleve","startTime":598.78,"endTime":603.06,"body":"question that is. Pose. This is"},{"speaker":"Blythe Brumleve","startTime":598.78,"endTime":603.06,"body":"their podcast format. So they"},{"speaker":"Blythe Brumleve","startTime":603.06,"endTime":605.88,"body":"pick, you know, five or six of"},{"speaker":"Blythe Brumleve","startTime":603.06,"endTime":605.88,"body":"these questions from this"},{"speaker":"Blythe Brumleve","startTime":605.88,"endTime":610.02,"body":"particular Reddit community, and"},{"speaker":"Blythe Brumleve","startTime":605.88,"endTime":610.02,"body":"they pick these questions, and"},{"speaker":"Blythe Brumleve","startTime":610.02,"endTime":614.58,"body":"then the host will discuss them"},{"speaker":"Blythe Brumleve","startTime":610.02,"endTime":614.58,"body":"afterwards. But what they do"},{"speaker":"Blythe Brumleve","startTime":614.64,"endTime":618.06,"body":"with their clips, which I think"},{"speaker":"Blythe Brumleve","startTime":614.64,"endTime":618.06,"body":"is so smart, where they will"},{"speaker":"Blythe Brumleve","startTime":618.12,"endTime":623.0,"body":"talk about that they will keep"},{"speaker":"Blythe Brumleve","startTime":618.12,"endTime":623.0,"body":"that part in of them explaining"},{"speaker":"Blythe Brumleve","startTime":623.0,"endTime":626.9,"body":"the question. They'll list any"},{"speaker":"Blythe Brumleve","startTime":623.0,"endTime":626.9,"body":"updates. They'll show, sort of"},{"speaker":"Blythe Brumleve","startTime":626.9,"endTime":630.38,"body":"the initial post, reactions to"},{"speaker":"Blythe Brumleve","startTime":626.9,"endTime":630.38,"body":"certain parts of the"},{"speaker":"Blythe Brumleve","startTime":630.38,"endTime":634.76,"body":"conversation. So they do a"},{"speaker":"Blythe Brumleve","startTime":630.38,"endTime":634.76,"body":"really good job of giving you"},{"speaker":"Blythe Brumleve","startTime":634.76,"endTime":638.96,"body":"the gist of the conversation,"},{"speaker":"Blythe Brumleve","startTime":634.76,"endTime":638.96,"body":"and then they cut it off. And so"},{"speaker":"Blythe Brumleve","startTime":638.96,"endTime":644.8,"body":"for that, that immediately hooks"},{"speaker":"Blythe Brumleve","startTime":638.96,"endTime":644.8,"body":"me in the 1000s and 1000s of"},{"speaker":"Blythe Brumleve","startTime":644.8,"endTime":649.0,"body":"comments that they get is what"},{"speaker":"Blythe Brumleve","startTime":644.8,"endTime":649.0,"body":"really drew me in, because I try"},{"speaker":"Blythe Brumleve","startTime":649.0,"endTime":654.04,"body":"to pay attention to what I do as"},{"speaker":"Blythe Brumleve","startTime":649.0,"endTime":654.04,"body":"a listener or as a consumer of"},{"speaker":"Blythe Brumleve","startTime":654.04,"endTime":658.24,"body":"content, and that if somebody"},{"speaker":"Blythe Brumleve","startTime":654.04,"endTime":658.24,"body":"gets me to I try to pay"},{"speaker":"Blythe Brumleve","startTime":658.24,"endTime":662.52,"body":"attention to, if I see A new"},{"speaker":"Blythe Brumleve","startTime":658.24,"endTime":662.52,"body":"show, what gets me wrapped into"},{"speaker":"Blythe Brumleve","startTime":662.52,"endTime":665.76,"body":"it, what gets me hooked into it?"},{"speaker":"Blythe Brumleve","startTime":662.52,"endTime":665.76,"body":"What makes me become a"},{"speaker":"Blythe Brumleve","startTime":665.76,"endTime":669.54,"body":"subscriber, what makes me want"},{"speaker":"Blythe Brumleve","startTime":665.76,"endTime":669.54,"body":"to comment on their videos? And"},{"speaker":"Blythe Brumleve","startTime":669.54,"endTime":674.82,"body":"to me, that is such a brilliant"},{"speaker":"Blythe Brumleve","startTime":669.54,"endTime":674.82,"body":"way of allowing the audience to"},{"speaker":"Blythe Brumleve","startTime":674.82,"endTime":678.96,"body":"have a say in the discussion."},{"speaker":"Blythe Brumleve","startTime":674.82,"endTime":678.96,"body":"And so for a lot of these, you"},{"speaker":"Blythe Brumleve","startTime":678.96,"endTime":681.32,"body":"know, am I the asshole? They're"},{"speaker":"Blythe Brumleve","startTime":678.96,"endTime":681.32,"body":"reading through these entire and"},{"speaker":"Blythe Brumleve","startTime":681.32,"endTime":684.26,"body":"they're reading them very well."},{"speaker":"Blythe Brumleve","startTime":681.32,"endTime":684.26,"body":"They're reading it like a story."},{"speaker":"Blythe Brumleve","startTime":684.44,"endTime":689.54,"body":"They're adding a little bit of"},{"speaker":"Blythe Brumleve","startTime":684.44,"endTime":689.54,"body":"tonality to it, nuance to not"},{"speaker":"Blythe Brumleve","startTime":689.54,"endTime":693.26,"body":"necessarily nuance, but"},{"speaker":"Blythe Brumleve","startTime":689.54,"endTime":693.26,"body":"inflections in their voices and"},{"speaker":"Blythe Brumleve","startTime":693.26,"endTime":695.84,"body":"things like that. They're"},{"speaker":"Blythe Brumleve","startTime":693.26,"endTime":695.84,"body":"reading it like as if they are,"},{"speaker":"Blythe Brumleve","startTime":696.02,"endTime":698.66,"body":"you know, sort of a somebody who"},{"speaker":"Blythe Brumleve","startTime":696.02,"endTime":698.66,"body":"reads audio books or something"},{"speaker":"Blythe Brumleve","startTime":698.66,"endTime":702.34,"body":"like that, and then they cut it"},{"speaker":"Blythe Brumleve","startTime":698.66,"endTime":702.34,"body":"off to where now you feel"},{"speaker":"Blythe Brumleve","startTime":702.58,"endTime":707.98,"body":"compelled to share your opinion"},{"speaker":"Blythe Brumleve","startTime":702.58,"endTime":707.98,"body":"in the comments itself. And so"},{"speaker":"Blythe Brumleve","startTime":708.28,"endTime":711.28,"body":"the way the Tiktok algorithm"},{"speaker":"Blythe Brumleve","startTime":708.28,"endTime":711.28,"body":"also works, which I think is so"},{"speaker":"Blythe Brumleve","startTime":711.28,"endTime":714.34,"body":"smart, and it makes things so"},{"speaker":"Blythe Brumleve","startTime":711.28,"endTime":714.34,"body":"much easier than you know, even"},{"speaker":"Blythe Brumleve","startTime":714.34,"endTime":718.3,"body":"where this, I guess, kind of"},{"speaker":"Blythe Brumleve","startTime":714.34,"endTime":718.3,"body":"algorithm was even six months"},{"speaker":"Blythe Brumleve","startTime":718.3,"endTime":722.58,"body":"ago, is if there's an update or,"},{"speaker":"Blythe Brumleve","startTime":718.3,"endTime":722.58,"body":"like, a part two or Part Three,"},{"speaker":"Blythe Brumleve","startTime":722.94,"endTime":727.14,"body":"Tiktok immediately shows that"},{"speaker":"Blythe Brumleve","startTime":722.94,"endTime":727.14,"body":"related video in the search bar"},{"speaker":"Blythe Brumleve","startTime":727.2,"endTime":731.22,"body":"in at the bottom. And so if"},{"speaker":"Blythe Brumleve","startTime":727.2,"endTime":731.22,"body":"you're hearing this conversation"},{"speaker":"Blythe Brumleve","startTime":731.22,"endTime":733.5,"body":"and it's, you know, maybe a"},{"speaker":"Blythe Brumleve","startTime":731.22,"endTime":733.5,"body":"little over a minute, they're"},{"speaker":"Blythe Brumleve","startTime":733.5,"endTime":736.62,"body":"gonna cut it off at that minute,"},{"speaker":"Blythe Brumleve","startTime":733.5,"endTime":736.62,"body":"have the discussion. But then"},{"speaker":"Blythe Brumleve","startTime":736.62,"endTime":741.26,"body":"you can watch the next video, or"},{"speaker":"Blythe Brumleve","startTime":736.62,"endTime":741.26,"body":"the next part in that video. And"},{"speaker":"Blythe Brumleve","startTime":741.26,"endTime":744.32,"body":"then they take it a step"},{"speaker":"Blythe Brumleve","startTime":741.26,"endTime":744.32,"body":"further, where they have"},{"speaker":"Blythe Brumleve","startTime":744.32,"endTime":747.38,"body":"multiple clips per episode,"},{"speaker":"Blythe Brumleve","startTime":744.32,"endTime":747.38,"body":"because, remember, they're"},{"speaker":"Blythe Brumleve","startTime":747.38,"endTime":751.52,"body":"pulling like, five different"},{"speaker":"Blythe Brumleve","startTime":747.38,"endTime":751.52,"body":"questions from during one"},{"speaker":"Blythe Brumleve","startTime":751.52,"endTime":755.66,"body":"recording. And so they have"},{"speaker":"Blythe Brumleve","startTime":751.52,"endTime":755.66,"body":"several of these clips, and then"},{"speaker":"Blythe Brumleve","startTime":755.66,"endTime":759.62,"body":"they put all of those clips into"},{"speaker":"Blythe Brumleve","startTime":755.66,"endTime":759.62,"body":"a specific playlist for that"},{"speaker":"Blythe Brumleve","startTime":759.62,"endTime":763.36,"body":"episode. I would show you, sort"},{"speaker":"Blythe Brumleve","startTime":759.62,"endTime":763.36,"body":"of a, I guess, a screenshot of"},{"speaker":"Blythe Brumleve","startTime":763.36,"endTime":766.18,"body":"it, or maybe a screen share. But"},{"speaker":"Blythe Brumleve","startTime":763.36,"endTime":766.18,"body":"I think most people can, kind"},{"speaker":"Blythe Brumleve","startTime":766.18,"endTime":769.3,"body":"of, you know, figure that out of"},{"speaker":"Blythe Brumleve","startTime":766.18,"endTime":769.3,"body":"where they're putting their"},{"speaker":"Blythe Brumleve","startTime":769.3,"endTime":772.18,"body":"clips. I mean, they have"},{"speaker":"Blythe Brumleve","startTime":769.3,"endTime":772.18,"body":"playlist options on their"},{"speaker":"Blythe Brumleve","startTime":772.18,"endTime":774.94,"body":"profile itself, and it says,"},{"speaker":"Blythe Brumleve","startTime":772.18,"endTime":774.94,"body":"like, Episode whatever, you"},{"speaker":"Blythe Brumleve","startTime":774.94,"endTime":779.8,"body":"know, episode 122, episode 123,"},{"speaker":"Blythe Brumleve","startTime":774.94,"endTime":779.8,"body":"they put those applicable clips"},{"speaker":"Blythe Brumleve","startTime":779.92,"endTime":783.42,"body":"inside of that folder. And so if"},{"speaker":"Blythe Brumleve","startTime":779.92,"endTime":783.42,"body":"you wanted to necessarily watch"},{"speaker":"Blythe Brumleve","startTime":783.42,"endTime":787.2,"body":"a whole episode, you could watch"},{"speaker":"Blythe Brumleve","startTime":783.42,"endTime":787.2,"body":"all of the clips in one playlist"},{"speaker":"Blythe Brumleve","startTime":787.2,"endTime":792.54,"body":"folder. So for an example of"},{"speaker":"Blythe Brumleve","startTime":787.2,"endTime":792.54,"body":"that, there is a podcast called"},{"speaker":"Blythe Brumleve","startTime":792.96,"endTime":796.44,"body":"the comfort level podcast. And"},{"speaker":"Blythe Brumleve","startTime":792.96,"endTime":796.44,"body":"so that's where I get I'm on,"},{"speaker":"Blythe Brumleve","startTime":796.68,"endTime":799.44,"body":"I'm on their feed now. So it's a"},{"speaker":"Blythe Brumleve","startTime":796.68,"endTime":799.44,"body":"it's like three or four"},{"speaker":"Blythe Brumleve","startTime":799.44,"endTime":802.94,"body":"different hosts that all get"},{"speaker":"Blythe Brumleve","startTime":799.44,"endTime":802.94,"body":"together and they talk about"},{"speaker":"Blythe Brumleve","startTime":802.94,"endTime":806.66,"body":"these different questions that"},{"speaker":"Blythe Brumleve","startTime":802.94,"endTime":806.66,"body":"are posed, and they're really,"},{"speaker":"Blythe Brumleve","startTime":806.66,"endTime":811.82,"body":"it's very generalized. Anybody"},{"speaker":"Blythe Brumleve","startTime":806.66,"endTime":811.82,"body":"could do this, frankly, because"},{"speaker":"Blythe Brumleve","startTime":811.82,"endTime":815.78,"body":"it's coming from Reddit. And so"},{"speaker":"Blythe Brumleve","startTime":811.82,"endTime":815.78,"body":"for a lot of the I guess, like,"},{"speaker":"Blythe Brumleve","startTime":816.38,"endTime":820.1,"body":"internet age over the last"},{"speaker":"Blythe Brumleve","startTime":816.38,"endTime":820.1,"body":"decade has been, you know, a big"},{"speaker":"Blythe Brumleve","startTime":820.1,"endTime":823.24,"body":"joke is, what is it like"},{"speaker":"Blythe Brumleve","startTime":820.1,"endTime":823.24,"body":"BuzzFeed that they would"},{"speaker":"Blythe Brumleve","startTime":823.24,"endTime":827.98,"body":"essentially pose or poach this"},{"speaker":"Blythe Brumleve","startTime":823.24,"endTime":827.98,"body":"content from Reddit on like the"},{"speaker":"Blythe Brumleve","startTime":827.98,"endTime":831.7,"body":"best, you know, 10 Italian spots"},{"speaker":"Blythe Brumleve","startTime":827.98,"endTime":831.7,"body":"in New York City that you got to"},{"speaker":"Blythe Brumleve","startTime":831.7,"endTime":836.38,"body":"try. This starts off as a Reddit"},{"speaker":"Blythe Brumleve","startTime":831.7,"endTime":836.38,"body":"thread, and Buzz sprout turns it"},{"speaker":"Blythe Brumleve","startTime":836.38,"endTime":840.16,"body":"into an article, and they eat up"},{"speaker":"Blythe Brumleve","startTime":836.38,"endTime":840.16,"body":"all of that SEO juice that"},{"speaker":"Blythe Brumleve","startTime":840.16,"endTime":843.6,"body":"that's looking for answers to"},{"speaker":"Blythe Brumleve","startTime":840.16,"endTime":843.6,"body":"that question. They're doing"},{"speaker":"Blythe Brumleve","startTime":843.6,"endTime":847.38,"body":"kind of a similar play where"},{"speaker":"Blythe Brumleve","startTime":843.6,"endTime":847.38,"body":"they're taking that same"},{"speaker":"Blythe Brumleve","startTime":847.38,"endTime":851.04,"body":"content. It's kind of poaching,"},{"speaker":"Blythe Brumleve","startTime":847.38,"endTime":851.04,"body":"because that's essentially all"},{"speaker":"Blythe Brumleve","startTime":851.04,"endTime":854.46,"body":"their clips are. Is that they're"},{"speaker":"Blythe Brumleve","startTime":851.04,"endTime":854.46,"body":"poaching from Reddit and then"},{"speaker":"Blythe Brumleve","startTime":854.46,"endTime":858.84,"body":"creating content, or creating"},{"speaker":"Blythe Brumleve","startTime":854.46,"endTime":858.84,"body":"their perspective of the podcast"},{"speaker":"Blythe Brumleve","startTime":858.84,"endTime":861.2,"body":"itself. Does that make sense? I"},{"speaker":"Blythe Brumleve","startTime":858.84,"endTime":861.2,"body":"feel like I just did, like a"},{"speaker":"Blythe Brumleve","startTime":861.2,"endTime":864.8,"body":"whole like word salad, but I"},{"speaker":"Blythe Brumleve","startTime":861.2,"endTime":864.8,"body":"just really admired this"},{"speaker":"Blythe Brumleve","startTime":864.8,"endTime":868.4,"body":"promotion tactic where they're"},{"speaker":"Blythe Brumleve","startTime":864.8,"endTime":868.4,"body":"posing the question and they're"},{"speaker":"Blythe Brumleve","startTime":868.4,"endTime":871.7,"body":"stopping it before the hosts"},{"speaker":"Blythe Brumleve","startTime":868.4,"endTime":871.7,"body":"even have time to chime in. Like"},{"speaker":"Blythe Brumleve","startTime":871.7,"endTime":875.72,"body":"you can see their visual"},{"speaker":"Blythe Brumleve","startTime":871.7,"endTime":875.72,"body":"reactions to parts of the the"},{"speaker":"Blythe Brumleve","startTime":875.72,"endTime":879.86,"body":"the conversation topic, but you"},{"speaker":"Blythe Brumleve","startTime":875.72,"endTime":879.86,"body":"don't hear what their reactions"},{"speaker":"Blythe Brumleve","startTime":879.86,"endTime":882.52,"body":"are unless you go to that"},{"speaker":"Blythe Brumleve","startTime":879.86,"endTime":882.52,"body":"episode and listen to that"},{"speaker":"Blythe Brumleve","startTime":882.52,"endTime":883.48,"body":"podcast episode,"},{"speaker":"Badr Milligan","startTime":884.26,"endTime":887.26,"body":"I think it makes"},{"speaker":"Badr Milligan","startTime":884.26,"endTime":887.26,"body":"a lot of sense. I do feel, yeah,"},{"speaker":"Badr Milligan","startTime":887.32,"endTime":890.32,"body":"it is kind of like low hanging"},{"speaker":"Badr Milligan","startTime":887.32,"endTime":890.32,"body":"fruit, poaching, you know,"},{"speaker":"Badr Milligan","startTime":890.38,"endTime":893.2,"body":"existing content. And I always"},{"speaker":"Badr Milligan","startTime":890.38,"endTime":893.2,"body":"feel like that's a big right"},{"speaker":"Badr Milligan","startTime":893.2,"endTime":896.2,"body":"for, like, hardcore Redditors."},{"speaker":"Badr Milligan","startTime":893.2,"endTime":896.2,"body":"It's like, oh, here we go. You"},{"speaker":"Badr Milligan","startTime":896.2,"endTime":899.02,"body":"know, the content created as a"},{"speaker":"Badr Milligan","startTime":896.2,"endTime":899.02,"body":"podcasters are, you know, using"},{"speaker":"Blythe Brumleve","startTime":899.44,"endTime":901.32,"body":"articles."},{"speaker":"Blythe Brumleve","startTime":899.44,"endTime":901.32,"body":"Coming soon. Or Nice try"},{"speaker":"Blythe Brumleve","startTime":901.32,"endTime":903.3,"body":"BuzzFeed. Like, hearing"},{"speaker":"Badr Milligan","startTime":903.3,"endTime":906.18,"body":"you say that they"},{"speaker":"Badr Milligan","startTime":903.3,"endTime":906.18,"body":"do give some thought into, like"},{"speaker":"Badr Milligan","startTime":906.24,"endTime":908.7,"body":"you said, adding some"},{"speaker":"Badr Milligan","startTime":906.24,"endTime":908.7,"body":"inflection, you know, the way"},{"speaker":"Badr Milligan","startTime":908.7,"endTime":911.52,"body":"they read it, and, you know,"},{"speaker":"Badr Milligan","startTime":908.7,"endTime":911.52,"body":"adding some sort of production"},{"speaker":"Badr Milligan","startTime":911.52,"endTime":915.12,"body":"value, I think is a cool way to,"},{"speaker":"Badr Milligan","startTime":911.52,"endTime":915.12,"body":"you know, I think that's a nice"},{"speaker":"Badr Milligan","startTime":915.12,"endTime":916.26,"body":"touch. Also, a lot"},{"speaker":"Blythe Brumleve","startTime":916.26,"endTime":918.12,"body":"of people don't"},{"speaker":"Blythe Brumleve","startTime":916.26,"endTime":918.12,"body":"use a lot of people do use"},{"speaker":"Blythe Brumleve","startTime":918.12,"endTime":919.14,"body":"Reddit, but,"},{"speaker":"Badr Milligan","startTime":920.22,"endTime":922.58,"body":"yeah, and not as"},{"speaker":"Badr Milligan","startTime":920.22,"endTime":922.58,"body":"many as you think they would"},{"speaker":"Badr Milligan","startTime":922.94,"endTime":926.3,"body":"now, in terms of, like, the the"},{"speaker":"Badr Milligan","startTime":922.94,"endTime":926.3,"body":"actual social media clips, I"},{"speaker":"Badr Milligan","startTime":926.3,"endTime":928.76,"body":"think they're leveraging a"},{"speaker":"Badr Milligan","startTime":926.3,"endTime":928.76,"body":"strategy that works really well"},{"speaker":"Badr Milligan","startTime":928.76,"endTime":933.32,"body":"for promoting a podcast on"},{"speaker":"Badr Milligan","startTime":928.76,"endTime":933.32,"body":"social media, which is building"},{"speaker":"Badr Milligan","startTime":933.32,"endTime":936.56,"body":"like anticipation, or having"},{"speaker":"Badr Milligan","startTime":933.32,"endTime":936.56,"body":"folks like, you know, like a"},{"speaker":"Badr Milligan","startTime":936.56,"endTime":940.78,"body":"catchy hook, you know. I think"},{"speaker":"Badr Milligan","startTime":936.56,"endTime":940.78,"body":"that goes a long way in having"},{"speaker":"Badr Milligan","startTime":940.78,"endTime":942.82,"body":"like, I mean, you you express it"},{"speaker":"Badr Milligan","startTime":940.78,"endTime":942.82,"body":"yourself, you know, like"},{"speaker":"Badr Milligan","startTime":942.82,"endTime":946.06,"body":"building interest, getting them"},{"speaker":"Badr Milligan","startTime":942.82,"endTime":946.06,"body":"to like, you know, what's next."},{"speaker":"Badr Milligan","startTime":946.06,"endTime":948.4,"body":"You know, wanting to build like,"},{"speaker":"Badr Milligan","startTime":946.06,"endTime":948.4,"body":"what's next, and I think that's"},{"speaker":"Badr Milligan","startTime":948.4,"endTime":951.34,"body":"an important step when promoting"},{"speaker":"Badr Milligan","startTime":948.4,"endTime":951.34,"body":"your show. Is like finding the"},{"speaker":"Badr Milligan","startTime":951.34,"endTime":954.28,"body":"juicy bits, the you know, the"},{"speaker":"Badr Milligan","startTime":951.34,"endTime":954.28,"body":"reason why someone should give"},{"speaker":"Badr Milligan","startTime":954.28,"endTime":958.06,"body":"it a listen, and the folks that"},{"speaker":"Badr Milligan","startTime":954.28,"endTime":958.06,"body":"are going to take that jump from"},{"speaker":"Badr Milligan","startTime":958.06,"endTime":961.8,"body":"one social, you know, one app,"},{"speaker":"Badr Milligan","startTime":958.06,"endTime":961.8,"body":"like a Tiktok to go possibly"},{"speaker":"Badr Milligan","startTime":961.8,"endTime":964.32,"body":"watching your whole show, you"},{"speaker":"Badr Milligan","startTime":961.8,"endTime":964.32,"body":"know, I think that's the key."},{"speaker":"Badr Milligan","startTime":964.32,"endTime":966.96,"body":"Is, like, you know, just kind of"},{"speaker":"Badr Milligan","startTime":964.32,"endTime":966.96,"body":"stringing them, I can string"},{"speaker":"Badr Milligan","startTime":966.96,"endTime":969.48,"body":"along. Sounds like bad, but"},{"speaker":"Badr Milligan","startTime":966.96,"endTime":969.48,"body":"you're essentially kind of doing"},{"speaker":"Badr Milligan","startTime":969.48,"endTime":971.34,"body":"that, right? You're like, you're"},{"speaker":"Badr Milligan","startTime":969.48,"endTime":971.34,"body":"getting on the hook. You're"},{"speaker":"Badr Milligan","startTime":971.34,"endTime":974.64,"body":"making them interested. You want"},{"speaker":"Badr Milligan","startTime":971.34,"endTime":974.64,"body":"to see what's next. You want to,"},{"speaker":"Badr Milligan","startTime":974.64,"endTime":978.6,"body":"you know? So that sounds like a"},{"speaker":"Badr Milligan","startTime":974.64,"endTime":978.6,"body":"great strategy. I actually want"},{"speaker":"Badr Milligan","startTime":978.6,"endTime":981.5,"body":"to share one more, because I,"},{"speaker":"Badr Milligan","startTime":978.6,"endTime":981.5,"body":"you know, I want to Google. I'm"},{"speaker":"Badr Milligan","startTime":981.5,"endTime":984.08,"body":"just curious, like, all right,"},{"speaker":"Badr Milligan","startTime":981.5,"endTime":984.08,"body":"what are some successful podcast"},{"speaker":"Badr Milligan","startTime":984.08,"endTime":988.16,"body":"marketing strategies that maybe"},{"speaker":"Badr Milligan","startTime":984.08,"endTime":988.16,"body":"I wasn't aware of, and I found"},{"speaker":"Badr Milligan","startTime":988.16,"endTime":992.54,"body":"this article on outbrain.com"},{"speaker":"Badr Milligan","startTime":988.16,"endTime":992.54,"body":"it's called Six excellent"},{"speaker":"Badr Milligan","startTime":992.54,"endTime":997.28,"body":"branded podcast marketing"},{"speaker":"Badr Milligan","startTime":992.54,"endTime":997.28,"body":"examples. And a majority of the"},{"speaker":"Badr Milligan","startTime":997.28,"endTime":1001.2,"body":"examples are companies that have"},{"speaker":"Badr Milligan","startTime":997.28,"endTime":1001.2,"body":"a product that they're trying to"},{"speaker":"Badr Milligan","startTime":1001.2,"endTime":1005.04,"body":"sell, and they team up with a"},{"speaker":"Badr Milligan","startTime":1001.2,"endTime":1005.04,"body":"podcast agency or a podcast to"},{"speaker":"Badr Milligan","startTime":1005.04,"endTime":1008.88,"body":"come up with some sort of"},{"speaker":"Badr Milligan","startTime":1005.04,"endTime":1008.88,"body":"related, topical, sponsored"},{"speaker":"Badr Milligan","startTime":1008.88,"endTime":1011.82,"body":"content. And there was one in"},{"speaker":"Badr Milligan","startTime":1008.88,"endTime":1011.82,"body":"particular that I thought was"},{"speaker":"Badr Milligan","startTime":1012.18,"endTime":1016.86,"body":"really interesting. It's a"},{"speaker":"Badr Milligan","startTime":1012.18,"endTime":1016.86,"body":"podcast called afterlife, and it"},{"speaker":"Badr Milligan","startTime":1016.86,"endTime":1021.98,"body":"is in it is a podcast created by"},{"speaker":"Badr Milligan","startTime":1016.86,"endTime":1021.98,"body":"General Electric GE and a"},{"speaker":"Badr Milligan","startTime":1021.98,"endTime":1026.54,"body":"company called panel ply. Panel"},{"speaker":"Badr Milligan","startTime":1021.98,"endTime":1026.54,"body":"ply, which I think is a podcast,"},{"speaker":"Badr Milligan","startTime":1026.72,"endTime":1029.84,"body":"you know, company, they make"},{"speaker":"Badr Milligan","startTime":1026.72,"endTime":1029.84,"body":"podcasts and obviously team up"},{"speaker":"Badr Milligan","startTime":1030.2,"endTime":1036.74,"body":"podcast agency. So this podcast"},{"speaker":"Badr Milligan","startTime":1030.2,"endTime":1036.74,"body":"I created, called afterlife, is"},{"speaker":"Badr Milligan","startTime":1036.74,"endTime":1041.14,"body":"a sci fi radio drama that"},{"speaker":"Badr Milligan","startTime":1036.74,"endTime":1041.14,"body":"follows along in a journalistic"},{"speaker":"Badr Milligan","startTime":1041.14,"endTime":1046.36,"body":"style as Ross, a low level FBI"},{"speaker":"Badr Milligan","startTime":1041.14,"endTime":1046.36,"body":"agent or employee, uses real"},{"speaker":"Badr Milligan","startTime":1046.36,"endTime":1051.58,"body":"world technologies made by GE to"},{"speaker":"Badr Milligan","startTime":1046.36,"endTime":1051.58,"body":"decode cryptic messages from"},{"speaker":"Badr Milligan","startTime":1051.76,"endTime":1054.46,"body":"somewhere while he"},{"speaker":"Badr Milligan","startTime":1051.76,"endTime":1054.46,"body":"simultaneously pieces together a"},{"speaker":"Badr Milligan","startTime":1054.46,"endTime":1058.0,"body":"mystery of significant, personal"},{"speaker":"Badr Milligan","startTime":1054.46,"endTime":1058.0,"body":"significance. I thought that was"},{"speaker":"Badr Milligan","startTime":1058.0,"endTime":1061.62,"body":"great. And there's a whole bunch"},{"speaker":"Badr Milligan","startTime":1058.0,"endTime":1061.62,"body":"of other examples of other like"},{"speaker":"Badr Milligan","startTime":1061.62,"endTime":1065.28,"body":"Basecamp, you know, the team"},{"speaker":"Badr Milligan","startTime":1061.62,"endTime":1065.28,"body":"content, project management"},{"speaker":"Badr Milligan","startTime":1065.28,"endTime":1069.24,"body":"software, teaming up with, like"},{"speaker":"Badr Milligan","startTime":1065.28,"endTime":1069.24,"body":"podcasts and, you know, figuring"},{"speaker":"Badr Milligan","startTime":1069.24,"endTime":1073.92,"body":"out featured segments. And it"},{"speaker":"Badr Milligan","startTime":1069.24,"endTime":1073.92,"body":"just got me thinking of, you"},{"speaker":"Badr Milligan","startTime":1073.92,"endTime":1078.18,"body":"know, how that might be"},{"speaker":"Badr Milligan","startTime":1073.92,"endTime":1078.18,"body":"applicable to a newbie podcaster"},{"speaker":"Badr Milligan","startTime":1078.18,"endTime":1081.86,"body":"or a journeyman podcaster that's"},{"speaker":"Badr Milligan","startTime":1078.18,"endTime":1081.86,"body":"looking to partner up with"},{"speaker":"Badr Milligan","startTime":1081.86,"endTime":1087.86,"body":"brands or other companies. Is,"},{"speaker":"Badr Milligan","startTime":1081.86,"endTime":1087.86,"body":"is, is positioning your podcast"},{"speaker":"Badr Milligan","startTime":1087.86,"endTime":1092.9,"body":"as a means to get a company's"},{"speaker":"Badr Milligan","startTime":1087.86,"endTime":1092.9,"body":"you know, message ethos, and"},{"speaker":"Badr Milligan","startTime":1092.96,"endTime":1096.2,"body":"this case for GE like they're"},{"speaker":"Badr Milligan","startTime":1092.96,"endTime":1096.2,"body":"literal products across. I"},{"speaker":"Badr Milligan","startTime":1096.2,"endTime":1098.9,"body":"thought that was pretty"},{"speaker":"Badr Milligan","startTime":1096.2,"endTime":1098.9,"body":"interesting. Ways of of thinking"},{"speaker":"Badr Milligan","startTime":1098.9,"endTime":1102.4,"body":"outside of the box, of just your"},{"speaker":"Badr Milligan","startTime":1098.9,"endTime":1102.4,"body":"regular ad reads, or, you know,"},{"speaker":"Badr Milligan","startTime":1102.82,"endTime":1106.3,"body":"whatever promo swaps and things"},{"speaker":"Badr Milligan","startTime":1102.82,"endTime":1106.3,"body":"like that, is thinking of a"},{"speaker":"Badr Milligan","startTime":1106.3,"endTime":1110.08,"body":"marketing strategy that is"},{"speaker":"Badr Milligan","startTime":1106.3,"endTime":1110.08,"body":"applicable, but also not so"},{"speaker":"Badr Milligan","startTime":1110.08,"endTime":1113.74,"body":"heavy handed on the salesy side,"},{"speaker":"Badr Milligan","startTime":1110.08,"endTime":1113.74,"body":"you know, like, like,"},{"speaker":"Badr Milligan","startTime":1114.52,"endTime":1118.12,"body":"positioning your product as a"},{"speaker":"Badr Milligan","startTime":1114.52,"endTime":1118.12,"body":"me, you know, I don't know, just"},{"speaker":"Badr Milligan","startTime":1118.12,"endTime":1121.2,"body":"the way they integrated that"},{"speaker":"Badr Milligan","startTime":1118.12,"endTime":1121.2,"body":"into the story of the podcast"},{"speaker":"Badr Milligan","startTime":1121.2,"endTime":1123.06,"body":"itself is pretty ingenious."},{"speaker":"Blythe Brumleve","startTime":1123.36,"endTime":1126.36,"body":"I think it's"},{"speaker":"Blythe Brumleve","startTime":1123.36,"endTime":1126.36,"body":"smart. But I do have to admit,"},{"speaker":"Blythe Brumleve","startTime":1126.6,"endTime":1129.3,"body":"when I first heard you say GE,"},{"speaker":"Blythe Brumleve","startTime":1126.6,"endTime":1129.3,"body":"and immediately I was like,"},{"speaker":"Blythe Brumleve","startTime":1129.3,"endTime":1131.16,"body":"Absolutely not, like, not"},{"speaker":"Blythe Brumleve","startTime":1129.3,"endTime":1131.16,"body":"listening to that."},{"speaker":"Badr Milligan","startTime":1131.46,"endTime":1134.76,"body":"I was like, okay,"},{"speaker":"Badr Milligan","startTime":1131.46,"endTime":1134.76,"body":"GE, but you know, they're doing"},{"speaker":"Badr Milligan","startTime":1134.82,"endTime":1137.94,"body":"a sci fi radio drama, and"},{"speaker":"Badr Milligan","startTime":1134.82,"endTime":1137.94,"body":"they're incorporating, you know,"},{"speaker":"Badr Milligan","startTime":1137.94,"endTime":1140.9,"body":"when you think about what GE"},{"speaker":"Badr Milligan","startTime":1137.94,"endTime":1140.9,"body":"makes, it's like, pretty insane."},{"speaker":"Badr Milligan","startTime":1140.9,"endTime":1143.6,"body":"How, how much stuff they"},{"speaker":"Badr Milligan","startTime":1140.9,"endTime":1143.6,"body":"actually do make in terms of"},{"speaker":"Badr Milligan","startTime":1143.6,"endTime":1146.48,"body":"technology, et cetera, et"},{"speaker":"Badr Milligan","startTime":1143.6,"endTime":1146.48,"body":"cetera. So it's like, okay,"},{"speaker":"Badr Milligan","startTime":1146.48,"endTime":1149.0,"body":"that's that kind of plausible,"},{"speaker":"Badr Milligan","startTime":1146.48,"endTime":1149.0,"body":"yeah, FBI agent would probably"},{"speaker":"Badr Milligan","startTime":1149.0,"endTime":1150.74,"body":"using some of this tech. Yeah, I"},{"speaker":"Blythe Brumleve","startTime":1150.74,"endTime":1152.96,"body":"think, I think"},{"speaker":"Blythe Brumleve","startTime":1150.74,"endTime":1152.96,"body":"it sounds super interesting, but"},{"speaker":"Blythe Brumleve","startTime":1152.96,"endTime":1156.8,"body":"I think the point you're, you're"},{"speaker":"Blythe Brumleve","startTime":1152.96,"endTime":1156.8,"body":"trying to make is that finding"},{"speaker":"Blythe Brumleve","startTime":1156.8,"endTime":1161.14,"body":"brands that make sense, yes, oh,"},{"speaker":"Blythe Brumleve","startTime":1156.8,"endTime":1161.14,"body":"absolutely. Or finding ways to"},{"speaker":"Blythe Brumleve","startTime":1161.14,"endTime":1165.88,"body":"convey your message that makes"},{"speaker":"Blythe Brumleve","startTime":1161.14,"endTime":1165.88,"body":"sense. And so for like, like,"},{"speaker":"Blythe Brumleve","startTime":1165.88,"endTime":1169.9,"body":"this comfort level podcast to"},{"speaker":"Blythe Brumleve","startTime":1165.88,"endTime":1169.9,"body":"talk, you know, to have these,"},{"speaker":"Blythe Brumleve","startTime":1169.9,"endTime":1172.6,"body":"am I the asshole segments? Not"},{"speaker":"Blythe Brumleve","startTime":1169.9,"endTime":1172.6,"body":"sure that would work on"},{"speaker":"Blythe Brumleve","startTime":1172.6,"endTime":1175.78,"body":"LinkedIn, maybe don't, don't"},{"speaker":"Blythe Brumleve","startTime":1172.6,"endTime":1175.78,"body":"know. I would have to try it,"},{"speaker":"Blythe Brumleve","startTime":1175.78,"endTime":1179.32,"body":"but it works well on Tiktok."},{"speaker":"Blythe Brumleve","startTime":1175.78,"endTime":1179.32,"body":"Probably works really well on"},{"speaker":"Blythe Brumleve","startTime":1179.32,"endTime":1182.22,"body":"Instagram. I haven't actually"},{"speaker":"Blythe Brumleve","startTime":1179.32,"endTime":1182.22,"body":"checked that yet. Probably works"},{"speaker":"Blythe Brumleve","startTime":1182.28,"endTime":1187.02,"body":"pretty I've seen accounts on"},{"speaker":"Blythe Brumleve","startTime":1182.28,"endTime":1187.02,"body":"Twitter do the same thing, but"},{"speaker":"Blythe Brumleve","startTime":1187.02,"endTime":1190.44,"body":"they do it in a text based"},{"speaker":"Blythe Brumleve","startTime":1187.02,"endTime":1190.44,"body":"format. So there's a lot of"},{"speaker":"Blythe Brumleve","startTime":1190.44,"endTime":1195.0,"body":"those questions that are sort of"},{"speaker":"Blythe Brumleve","startTime":1190.44,"endTime":1195.0,"body":"virality moments that start on a"},{"speaker":"Blythe Brumleve","startTime":1195.06,"endTime":1198.18,"body":"particular social media channel,"},{"speaker":"Blythe Brumleve","startTime":1195.06,"endTime":1198.18,"body":"and if you can tap into that,"},{"speaker":"Blythe Brumleve","startTime":1198.54,"endTime":1201.14,"body":"like some of these folks have."},{"speaker":"Blythe Brumleve","startTime":1198.54,"endTime":1201.14,"body":"Done, or even, you know,"},{"speaker":"Blythe Brumleve","startTime":1201.14,"endTime":1204.62,"body":"creating that yourself, which is"},{"speaker":"Blythe Brumleve","startTime":1201.14,"endTime":1204.62,"body":"the holy grail, then you're,"},{"speaker":"Blythe Brumleve","startTime":1204.62,"endTime":1208.64,"body":"you're on the right pathway to"},{"speaker":"Blythe Brumleve","startTime":1204.62,"endTime":1208.64,"body":"getting more eyeballs on your"},{"speaker":"Blythe Brumleve","startTime":1208.64,"endTime":1211.82,"body":"product, on your podcast, and"},{"speaker":"Blythe Brumleve","startTime":1208.64,"endTime":1211.82,"body":"then getting more subscribers. I"},{"speaker":"Blythe Brumleve","startTime":1211.82,"endTime":1215.84,"body":"mean, it's not gonna be anything"},{"speaker":"Blythe Brumleve","startTime":1211.82,"endTime":1215.84,"body":"crazy like I've, I've had a"},{"speaker":"Blythe Brumleve","startTime":1215.84,"endTime":1220.22,"body":"couple tick tocks go viral. You"},{"speaker":"Blythe Brumleve","startTime":1215.84,"endTime":1220.22,"body":"don't really see that much"},{"speaker":"Blythe Brumleve","startTime":1220.22,"endTime":1225.4,"body":"traction from it. So I think"},{"speaker":"Blythe Brumleve","startTime":1220.22,"endTime":1225.4,"body":"it's the lesson here is about"},{"speaker":"Blythe Brumleve","startTime":1225.4,"endTime":1228.94,"body":"seeing what other people are"},{"speaker":"Blythe Brumleve","startTime":1225.4,"endTime":1228.94,"body":"seeing, what others seeing"},{"speaker":"Blythe Brumleve","startTime":1228.94,"endTime":1231.4,"body":"what's working for others, and"},{"speaker":"Blythe Brumleve","startTime":1228.94,"endTime":1231.4,"body":"seeing how you can apply it to"},{"speaker":"Blythe Brumleve","startTime":1231.4,"endTime":1234.82,"body":"your own. Because I haven't had"},{"speaker":"Blythe Brumleve","startTime":1231.4,"endTime":1234.82,"body":"anything go viral that's related"},{"speaker":"Blythe Brumleve","startTime":1234.82,"endTime":1237.46,"body":"to my podcast. I've had"},{"speaker":"Blythe Brumleve","startTime":1234.82,"endTime":1237.46,"body":"something go viral that was"},{"speaker":"Blythe Brumleve","startTime":1237.46,"endTime":1240.66,"body":"completely unrelated, which is"},{"speaker":"Blythe Brumleve","startTime":1237.46,"endTime":1240.66,"body":"not really, I guess, the point,"},{"speaker":"Blythe Brumleve","startTime":1241.62,"endTime":1247.26,"body":"but with these shows, I do have"},{"speaker":"Blythe Brumleve","startTime":1241.62,"endTime":1247.26,"body":"to wonder that it feels like a"},{"speaker":"Blythe Brumleve","startTime":1247.26,"endTime":1251.22,"body":"really, like focused effort, and"},{"speaker":"Blythe Brumleve","startTime":1247.26,"endTime":1251.22,"body":"I think that maybe that's a big"},{"speaker":"Blythe Brumleve","startTime":1251.22,"endTime":1255.3,"body":"lesson for me, is to, you know,"},{"speaker":"Blythe Brumleve","startTime":1251.22,"endTime":1255.3,"body":"focus more on that core audience"},{"speaker":"Blythe Brumleve","startTime":1255.3,"endTime":1259.26,"body":"that just wants to hear, you"},{"speaker":"Blythe Brumleve","startTime":1255.3,"endTime":1259.26,"body":"know, some gossip, and they just"},{"speaker":"Blythe Brumleve","startTime":1259.26,"endTime":1262.94,"body":"want to have a release for the"},{"speaker":"Blythe Brumleve","startTime":1259.26,"endTime":1262.94,"body":"net, for the platform that"},{"speaker":"Blythe Brumleve","startTime":1262.94,"endTime":1266.84,"body":"they're on. And, you know, while"},{"speaker":"Blythe Brumleve","startTime":1262.94,"endTime":1266.84,"body":"they are getting a ton of"},{"speaker":"Blythe Brumleve","startTime":1266.84,"endTime":1270.44,"body":"engagement on these, you know,"},{"speaker":"Blythe Brumleve","startTime":1266.84,"endTime":1270.44,"body":"these clips that they're putting"},{"speaker":"Blythe Brumleve","startTime":1270.44,"endTime":1274.88,"body":"out, how much of that is"},{"speaker":"Blythe Brumleve","startTime":1270.44,"endTime":1274.88,"body":"actually going and people going"},{"speaker":"Blythe Brumleve","startTime":1274.88,"endTime":1277.76,"body":"to subscribe to their their"},{"speaker":"Blythe Brumleve","startTime":1274.88,"endTime":1277.76,"body":"podcast and their YouTube is"},{"speaker":"Blythe Brumleve","startTime":1277.76,"endTime":1282.04,"body":"probably a fraction of that"},{"speaker":"Blythe Brumleve","startTime":1277.76,"endTime":1282.04,"body":"amount, quite frankly, but it's"},{"speaker":"Blythe Brumleve","startTime":1282.04,"endTime":1285.64,"body":"better than nothing, and it's"},{"speaker":"Blythe Brumleve","startTime":1282.04,"endTime":1285.64,"body":"all it cost them. Was the the"},{"speaker":"Blythe Brumleve","startTime":1285.64,"endTime":1288.76,"body":"time and the investment to edit"},{"speaker":"Blythe Brumleve","startTime":1285.64,"endTime":1288.76,"body":"the clip. It's better than"},{"speaker":"Blythe Brumleve","startTime":1288.76,"endTime":1292.78,"body":"advertising. So I would say that"},{"speaker":"Blythe Brumleve","startTime":1288.76,"endTime":1292.78,"body":"these, these kinds of strategies"},{"speaker":"Blythe Brumleve","startTime":1293.02,"endTime":1297.76,"body":"I would deploy first, especially"},{"speaker":"Blythe Brumleve","startTime":1293.02,"endTime":1297.76,"body":"from this comfort level podcast,"},{"speaker":"Blythe Brumleve","startTime":1297.76,"endTime":1301.38,"body":"not necessarily launching with"},{"speaker":"Blythe Brumleve","startTime":1297.76,"endTime":1301.38,"body":"the paid only podcast like the"},{"speaker":"Blythe Brumleve","startTime":1301.38,"endTime":1304.44,"body":"example I mentioned earlier, but"},{"speaker":"Blythe Brumleve","startTime":1301.38,"endTime":1304.44,"body":"playing around with some of"},{"speaker":"Blythe Brumleve","startTime":1304.44,"endTime":1308.16,"body":"these strategies that you see"},{"speaker":"Blythe Brumleve","startTime":1304.44,"endTime":1308.16,"body":"working for other podcasts, as"},{"speaker":"Blythe Brumleve","startTime":1308.16,"endTime":1311.34,"body":"long as it makes sense for you"},{"speaker":"Blythe Brumleve","startTime":1308.16,"endTime":1311.34,"body":"and your show and the platform"},{"speaker":"Blythe Brumleve","startTime":1311.34,"endTime":1314.64,"body":"that you're sending that content"},{"speaker":"Blythe Brumleve","startTime":1311.34,"endTime":1314.64,"body":"to think is really important"},{"speaker":"Blythe Brumleve","startTime":1314.64,"endTime":1318.12,"body":"here. I think that this is"},{"speaker":"Blythe Brumleve","startTime":1314.64,"endTime":1318.12,"body":"something that you could watch"},{"speaker":"Blythe Brumleve","startTime":1318.18,"endTime":1321.32,"body":"other podcast blueprints and"},{"speaker":"Blythe Brumleve","startTime":1318.18,"endTime":1321.32,"body":"come up with the blueprint of"},{"speaker":"Blythe Brumleve","startTime":1321.32,"endTime":1324.26,"body":"your own that works for you and"},{"speaker":"Blythe Brumleve","startTime":1321.32,"endTime":1324.26,"body":"your audience and the platforms"},{"speaker":"Blythe Brumleve","startTime":1324.26,"endTime":1324.62,"body":"you want"},{"speaker":"Badr Milligan","startTime":1324.62,"endTime":1327.14,"body":"to be on. Yeah,"},{"speaker":"Badr Milligan","startTime":1324.62,"endTime":1327.14,"body":"great advice, and I think this"},{"speaker":"Badr Milligan","startTime":1327.14,"endTime":1330.92,"body":"is a good spot as any to flip"},{"speaker":"Badr Milligan","startTime":1327.14,"endTime":1330.92,"body":"the tables on the listeners we"},{"speaker":"Badr Milligan","startTime":1330.92,"endTime":1334.58,"body":"want to know from you guys. If,"},{"speaker":"Badr Milligan","startTime":1330.92,"endTime":1334.58,"body":"if you had a favorite podcast"},{"speaker":"Badr Milligan","startTime":1334.58,"endTime":1337.16,"body":"marketing Blythe print, have you"},{"speaker":"Badr Milligan","startTime":1334.58,"endTime":1337.16,"body":"seen another podcast do"},{"speaker":"Badr Milligan","startTime":1337.16,"endTime":1339.56,"body":"something really cool, thinking"},{"speaker":"Badr Milligan","startTime":1337.16,"endTime":1339.56,"body":"outside of the box, promote"},{"speaker":"Badr Milligan","startTime":1339.56,"endTime":1343.54,"body":"their show and get new listeners"},{"speaker":"Badr Milligan","startTime":1339.56,"endTime":1343.54,"body":"involved and engaged. Let us"},{"speaker":"Badr Milligan","startTime":1343.54,"endTime":1346.0,"body":"know, or maybe you've tried a"},{"speaker":"Badr Milligan","startTime":1343.54,"endTime":1346.0,"body":"couple of things. Maybe you've"},{"speaker":"Badr Milligan","startTime":1346.0,"endTime":1350.32,"body":"got your own podcast marketing"},{"speaker":"Badr Milligan","startTime":1346.0,"endTime":1350.32,"body":"tips that we haven't even talked"},{"speaker":"Badr Milligan","startTime":1350.32,"endTime":1353.14,"body":"about or thought of. We would"},{"speaker":"Badr Milligan","startTime":1350.32,"endTime":1353.14,"body":"love to hear that. Leave us a"},{"speaker":"Badr Milligan","startTime":1353.14,"endTime":1355.96,"body":"comment in the show notes. No,"},{"speaker":"Badr Milligan","startTime":1353.14,"endTime":1355.96,"body":"not a comment in the show notes."},{"speaker":"Badr Milligan","startTime":1356.14,"endTime":1359.86,"body":"Leave us a comment on the"},{"speaker":"Badr Milligan","startTime":1356.14,"endTime":1359.86,"body":"YouTube video, or send us fan"},{"speaker":"Badr Milligan","startTime":1359.86,"endTime":1362.4,"body":"mail. Text us fan mail if you're"},{"speaker":"Badr Milligan","startTime":1359.86,"endTime":1362.4,"body":"listening to the podcast"},{"speaker":"Badr Milligan","startTime":1362.4,"endTime":1364.98,"body":"version, we would love to hear"},{"speaker":"Badr Milligan","startTime":1362.4,"endTime":1364.98,"body":"from you, but that's all we got"},{"speaker":"Badr Milligan","startTime":1364.98,"endTime":1367.56,"body":"for you today. Thank you so much"},{"speaker":"Badr Milligan","startTime":1364.98,"endTime":1367.56,"body":"for tuning in. We'll catch you"},{"speaker":"Badr Milligan","startTime":1367.56,"endTime":1369.06,"body":"around next time. All right."},{"speaker":"Badr Milligan","startTime":1367.56,"endTime":1369.06,"body":"Peace. You."}]}