S3E3: Mapping Carbon: How Data Shapes Carbon Markets

Carbon markets, geospatial data, and carbon credits explained. In this episode, we sit down with Samuel Ambuka, a GIS Data Analyst working at the intersection of data, carbon markets, and community impact.

We explore the full carbon ecosystem—from the basics of carbon sequestration and activities that drive emissions, to how geospatial data and Earth Observation enable measurement, monitoring, reporting, and verification (MRV).

The conversation dives into how carbon sinks are determined, the methodologies behind carbon credits, and the datasets and tools (including GIS platforms like QGIS) used in real-world projects.

Samuel also shares insights on the role of geospatial professionals in this space, career pathways, and the biggest gaps in the carbon markets ecosystem—especially where opportunities exist across Africa and emerging markets.