The Work from Anywhere Accelerator funnel has done over a million dollars in top-line revenue, which is awesome. I want to break down how to actually make a million dollars because when we break it down, it becomes very simple.
It’s just about numbers. You don’t need to have some supernatural ability to generate a million dollars. Once you understand how this works, all you do is go to work every day and hit your number.
Here’s an example. Let’s say I move to a new town and want to make five new friends. Not everyone will want to be my friend, but let’s say that one in ten people I talk to do. I have to go out and talk to fifty people to get my five new friends. Easy, right? We’ve taken a goal from being outcome driven (“I want five new friends”) to being process driven (“I have to talk to fifty people”).
Results are the product of a process. Money is a by-product of providing value to a certain amount of people at a certain scale and magnitude. So, how do you make a million dollars? For starters, you need a business. Having a business means that you solve a specific problem for a specific group of people, and they pay you to do it.
If you have a digital marketing business that isn’t making a million dollars, the business can stay the same; you just have to do much higher volume. Whether you sell three packages a month, or thirty, or three hundred, it’s really about the volume of leads coming in the door once you have an offer that converts for your market.
You have to have systems in place to fulfill for those clients. You can’t service a million dollars worth of clients on your own without systems. You don’t have to manually have to go talk to, for example, fifty people a day. Your systems have to talk to fifty people a day.
To learn more about growing your business to a million dollars in revenue, visit https://www.christianmartin.org/podcast