Beyond Usability: SPARCK Research Podcast
Go beyond usability with SPARCK’s podcast series 'Beyond Usability' - unlocking UX research's power to drive business breakthroughs. Join our expert guests sharing invaluable insights on leveraging UX research to drive innovation, shape strategy, and revolutionise technology. Follow us to stay updated and elevate your understanding of UX research.
Host: Sayani Mitra
Music Credits:
- Karol Bonawentura Mieliński - https://www.instagram.com/b.onaventura
- Magdalena Kowal - https://www.instagram.com/mystakowalova/
Hear more about what we do: https://sparck.io/
Beyond Usability: SPARCK Research Podcast
Ep 1: The Strategic Evolution of UX Research
Unlock the secrets of strategic research that drives business success. In this gripping opener, you'll learn how to transcend traditional usability testing and harness user research insights that mitigate risks, overcome biases and fuel innovation. Featuring SPARCK’s in-house experts Dr Abdur Rahman and Dr Kyle Brown, who reveal the transformative power of strategic research for shaping the future.