Retail Review

Unlocking Trade Mark Protection: Navigating China's Legal Landscape

Womble Bond Dickinson (UK) LLP Season 1 Episode 12

Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.

0:00 | 15:28

Registered trade marks in China have come a long way in the last 40 years: from little to no intellectual property laws in the 1980s; to now, where the region has more reasonable rules and protections in place.

Join James Love, Head of Intellectual Property, and Amy Galloway, Associate and Chartered Trade Mark Attorney, who explore whether China is still considered 'The Wild West' of trade marks, or if the protections available now turn this former reputation into something of the distant past.