Founders series: lessons in resilience and marketing for early-stage startups Artwork

The Hypothesis

The Hypothesis is a biweekly show where industry experts debate and discuss growth marketing approaches, digital advertising tactics, measurement plans, plus creative and growth strategies. Prefer video? Check out the recording of the show on YouTube every two weeks at https://www.youtube.com/@ThriveDigitalMarketing

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The Hypothesis

Founders series: lessons in resilience and marketing for early-stage startups

January 15, 2025 • Thrive Digital • Season 2 • Episode 16

In this episode, we dive into Kirby Winfield of Ascend VC’s entrepreneurial journey and the lessons learned from building businesses and working in venture capital. We discuss the importance of resilience, early-stage marketing, and why simple, consistent strategies can drive big results.

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Follow this week’s hosts:

Jonathan Becker: https://www.linkedin.com/in/jonathanbecker123/

Kirby Winfield: https://www.linkedin.com/in/winfield/