BETWEEN TWO PIXELS
This is a podcast for anyone that wants to Reach & Connect with their Audience through Content & Marketing. Each episode will explore various topics related to Content Marketing, Digital Advertising, Creative & Serving Clients of various kinds.
Between Two Pixels is brought to you by Between Pixels, a video production, advertising, branding, and digital marketing agency. Between Pixels partners with brands to deliver powerful stories. BP creates story-driven content, campaigns, and strategy. Making great content is complex, but it doesn’t have to be hard. BP combines the art of storytelling with the science of messaging to simplify the storytelling process and create engaging content that creates results.
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BETWEEN TWO PIXELS
Crack the YouTube Code: Insights for Marketers in 2025
In this episode of the Between Two Pixels podcast, we dive into the world of YouTube. Between Pixels founder Josh Peters, joins the conversation to share his journey on YouTube, the challenges of growing an audience today, and the importance of high-quality content. We discuss how brands can leverage YouTube and strategize around streams of content. We also cover topics like the different types of YouTube creators, effective brand strategies, and the intricacies of monetizing content. Tune in for expert advice on starting a YouTube channel, understanding the algorithm, and leveraging the platform for both personal and professional growth.
00:00 Introduction
00:38 Welcome to Between Two Pixels Podcast
01:05 Getting Started on YouTube
02:53 Challenges and Strategies for YouTube Growth
07:08 Types of YouTube Creators
08:58 Brands and Influencers on YouTube
15:03 Advice for New Creators and Brands
17:46 Mastering YouTube Thumbnails and Keywords
19:38 Understanding the YouTube Algorithm
20:45 Audience Engagement Strategies
22:09 The Role of Shorts and Posting Frequency
27:28 Monetizing Your YouTube Channel
31:45 Effective Content Creation and Podcasting
35:41 Final Thoughts on YouTube Success