Chat CFO
Chat CFO gives you insight from the people behind the numbers. Finance leaders who’ve had to make tough calls, rethink their role, and learn by doing.
You’ll hear directly from the CFOs, COOs, and CEOs behind some of the most meaningful business decisions in recent years. Listen to honest conversations from leaders about what worked, what didn't, and what it really takes to lead when it matters most.
The Chat CFO podcast will help you to learn:
- How modern CFOs are adapting to AI, regulation, and risk
- Why culture, sustainability, and global growth sit firmly in the finance seat
- The impact of the personal decisions and turning points that shaped lasting careers
If you’re a CFO, a future CEO, or a finance leader who’s thinking bigger, Chat CFO gives you the thinking, the scars, and the clarity to move forward with purpose.
Bold Moves. Big Impact.
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Chat CFO is a STOIX podcast, produced in partnership with Unity Advisory.
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Chat CFO
The CFO to CEO Shift Nobody Tells You About
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Simon Loveridge stepped into the CEO seat at Rafter Group, a PE-backed self-storage business operating across five European markets, after joining as CFO. The insight at the heart of his transition: as CFO, you're judged on being right. As CEO, you're judged on being clear.
In this episode of Chat CFO, Simon breaks down what that shift actually demands, how Rafter Group doubled in size in two years, and what PE investors are really looking for in a finance leader. He also gets into how the business built a custom AI pricing engine using OpenAI, Claude, and Gemini, and why most organisations are still confusing AI activity with AI value.
Whether you're a CFO thinking about the next step, working inside a PE environment, or building the credibility that gets you noticed at board level, Simon's perspective is direct, practical, and worth hearing.
Find Chat CFO here:
Spotify: https://open.spotify.com/show/4lagVbEmRBUvJzF6OkFy1r
Apple Podcasts: https://podcasts.apple.com/gb/podcast/chat-cfo/id1741011776
YouTube: https://www.youtube.com/@stoixChatCFO
LinkedIn: https://www.linkedin.com/company/stoix/?originalSubdomain=uk
