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Nikonomics - The Economics of Small Business
Welcome to Nikonomics—the show for entrepreneurs and Wantrapreneurs, ready to tackle the toughest roadblocks to their first million.
Nik brings firsthand experience, having bought and sold over a dozen businesses, achieved multiple 7-figure exits, and generated over $100 million in revenue.
Each week, he blends humor with real insights from successful entrepreneurs, sharing growth strategies, deal insights, and unique business ideas you won’t find elsewhere.
Ready to turn your entrepreneurial dreams into reality? Hit play and let’s get to work.
Follow me on Twitter here: https://twitter.com/CoFoundersNik or @CoFoundersNik
Nikonomics - The Economics of Small Business
31 - How a Few Viral Tweets About Excel Built a $3M Business with Kurtis Hanni
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Ever wonder about making money off of your Social Media usage? On todays episode, I (https://x.com/CoFoundersNik) sit down with a CPA who harnessed the power of an audience to build a $3M business
In this episode, Kurtis Hanni (https://x.com/KurtisHanni), explains how he manages clients with revenues ranging from $3 million to $50 million, charging between $3,000 and $10,000 monthly. He also shares his journey from a conventional CFO role to leveraging social media to build a massive following of 180,000 on Twitter and 40,000 newsletter subscribers.
Tune in to learn about the strategic role of a CFO, the importance of the cash conversion cycle, and how Kurtis turned viral Twitter threads into a thriving business. Whether you're a small business owner or interested in financial strategy, this episode offers valuable insights you won't find elsewhere.
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Please fill out this brief survey with your opinion or send me an email at Nik@cofounders.com with your thoughts.
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00:23 Meet Kurtis Hanni: The Unconventional CPA
01:27 Understanding the Fractional CFO Model
03:29 Breaking Down the CFO Role
06:53 The Strategic Importance of a CFO
14:43 Kurtis’s Journey to Fractional CFO
19:45 The Power of Social Media
24:01 Turning Followers into Business Opportunities
24:26 Exploring the Fractional CFO Business Model
25:04 Impact of COVID on Fractional CFO Services
27:42 Leveraging Distribution Channels for Customer Acquisition
30:13 Monetizing Newsletters and Growing Subscriber Base
39:15 Rapid Fire Questions and Final Thoughts
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