136 - The Never Touch Plastic Revolution: Building a Marketplace for the Concerned with Chris Koerner Artwork

Nikonomics - The Economics of Small Business

Welcome to Nikonomics—the show for entrepreneurs and Wantrapreneurs, ready to tackle the toughest roadblocks to their first million.

Nik brings firsthand experience, having bought and sold over a dozen businesses, achieved multiple 7-figure exits, and generated over $100 million in revenue.

Each week, he blends humor with real insights from successful entrepreneurs, sharing growth strategies, deal insights, and unique business ideas you won’t find elsewhere.

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Nikonomics - The Economics of Small Business

136 - The Never Touch Plastic Revolution: Building a Marketplace for the Concerned with Chris Koerner

March 21, 2025 • Season 1 • Episode 136

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Join me, Nik (https://x.com/CoFoundersNik), and my business partner Chris Koerner (https://x.com/mhp_guy) in another brainstorming session packed with unconventional business ideas!

We dive into how to spot emerging trends and combine them for unique opportunities, even if it sounds a little crazy at first, like the sourdough and microplastics concept. We also explore overlooked distribution channels, particularly the United States Postal Service, and how its unique economics can be leveraged for marketing.

Plus, we tackle some bigger questions about government efficiency and the future of data collection with AI.

Questions This Episode Answers:
How can combining two mega-trends create a viable business idea?
What's a surprising marketing channel that is currently being heavily subsidized?
What's a potentially more effective (though harder) way to find off-market real estate deals?
Why might the government not be capitalizing on its existing distribution networks for revenue generation?
Could AI revolutionize the survey industry and create new income opportunities for individuals?

Enjoy the conversation!
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This week we covered:

00:00 Government Subsidies and Marketing Channels

03:00 Innovative Business Ideas and Trends