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Nikonomics - The Economics of Small Business
Welcome to Nikonomics—the show for entrepreneurs and Wantrapreneurs, ready to tackle the toughest roadblocks to their first million.
Nik brings firsthand experience, having bought and sold over a dozen businesses, achieved multiple 7-figure exits, and generated over $100 million in revenue.
Each week, he blends humor with real insights from successful entrepreneurs, sharing growth strategies, deal insights, and unique business ideas you won’t find elsewhere.
Ready to turn your entrepreneurial dreams into reality? Hit play and let’s get to work.
Follow me on Twitter here: https://twitter.com/CoFoundersNik or @CoFoundersNik
Nikonomics - The Economics of Small Business
187 - Building a Pickleball Club for Only $200 with Chris Koerner
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Join me, Nik (https://x.com/CoFoundersNik), and Chris Koerner (https://x.com/mhp_guy) for another HoldCo Bros episode!
We talk about some incredibly practical and high-potential business ideas. I share how I built my new pickleball club with just $200 in Facebook ads, using Meta Ads Manager and a detailed Typeform to validate demand and gather crucial customer data. We dive deep into the world of "sweaty" businesses, like the surprising success of bathtub refinishing, which is a non-sexy, AI-proof opportunity making hundreds of thousands annually with minimal competition and strong Google SEO.
Check out PortaCourts https://nikonomics.info/PortaCourts
We also explore the exciting future of consistency with an AI accountability app, designed to feel like a personal text conversation rather than a traditional app, tapping into the $8 billion wellness and productivity app market.
Plus, we discuss how AI can significantly streamline operations for personal trainers and ponder the "Airbnb for courts" concept!
Enjoy the conversation!
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Questions This Episode Answers:
How can you effectively validate a business idea with only $200 in ads?
What makes "non-sexy" businesses like bathtub refinishing a highly profitable and AI-resistant opportunity?
How can AI be uniquely leveraged to create an $8 billion accountability app that truly helps people?
In what specific ways can personal trainers utilize AI to save an hour or more per client each week?
What is the business model behind an "Airbnb for pickleball courts" and how could it be built?
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Love it or hate it, I'd love your feedback.
Please fill out this brief survey with your opinion or email me at nik@cofounders.com with your thoughts.
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This week we covered:
00:00 Building a Pickleball Club: A New Venture
03:00 The Role of AI in Accountability
05:55 Exploring the Wellness and Productivity Market
08:49 Marketing Strategies for a Pickleball Club
11:45 Analyzing Lead Generation and Customer Interest
17:58 The Potential of Bathtub Refinishing Business
30:59 Innovative Ideas for Community Engagement