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Nikonomics - The Economics of Small Business
Welcome to Nikonomics—the show for entrepreneurs and Wantrapreneurs, ready to tackle the toughest roadblocks to their first million.
Nik brings firsthand experience, having bought and sold over a dozen businesses, achieved multiple 7-figure exits, and generated over $100 million in revenue.
Each week, he blends humor with real insights from successful entrepreneurs, sharing growth strategies, deal insights, and unique business ideas you won’t find elsewhere.
Ready to turn your entrepreneurial dreams into reality? Hit play and let’s get to work.
Follow me on Twitter here: https://twitter.com/CoFoundersNik or @CoFoundersNik
Nikonomics - The Economics of Small Business
195 - How to Overcome Money Trauma with Clifton Sellers
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Join me, Nik (https://x.com/CoFoundersNik), as I interview Clifton Sellers (https://x.com/LegacyBuilder__)
In this episode, I chat with Clifton Sellers, a social media favorite who's built a business projected to hit $2-3 million this year. He shares his incredible journey from being deep in debt while working as a VP of development making $95K a year to a thriving entrepreneur.
Clifton reveals how obsession and sheer endurance were his secret weapons, starting from a $29 Gumroad course. We dive into his pivot from "money Twitter" to establishing Legacy Builder.co as a legitimate, reputable content agency.
He opens up about overcoming past money trauma that initially capped his business at under $1 million in revenue, and how investing in coaches was the key to unlocking rapid growth.
We also discuss the power of professionalizing a business and the critical role of strong core values like "unreasonable hospitality" and "say the thing" in building a successful team and culture.
Questions This Episode Answers:
How did Clifton Sellers transition from significant personal debt to running a multi-million dollar business?
What role did obsession and endurance play in his journey to entrepreneurial success?
How did he overcome money trauma to break past the $1 million revenue ceiling?
Why does Clifton believe investing in coaches and mentors is essential for accelerated business growth?
What does professionalizing a business entail, and why are core values critical for scaling?
Enjoy the conversation!
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This week we covered:
00:00 From Debt to Success: The Journey Begins
09:52 The Power of Obsession in Business
20:02 Navigating the Online Business Landscape
30:04 Building a Team: The Key to Scaling
39:38 Professionalizing Your Business for Growth
