How To Be A Handmade Boss
Whether you’re a complete beginner on Etsy, or want to scale your handmade business to multi-6 figures, the “How To Be A Handmade Boss” podcast gives you actionable advice and workshop style full length episodes to grow your handmade business on Etsy and beyond.
We get it. Starting or growing a handmade business can be really overwhelming, and sometimes you feel like you have an expensive hobby rather than a profitable business. If you have questions like “How can I make sales in my business?” “How do I start a handmade shop?” “How can I make this passion my full-time gig?” or “How do I sell my crafts online” then you’re in the right place boss!
I’m Steph, a multi 6-figure handmade business owner (in the top 0.1% of all shops on Etsy), bestselling author of “How to be a handmade boss”, visionary and coach behind Handmade Bosses.
However, It wasn’t always rainbows and unicorns though. Today, my business(es) are bustling, but way back in 2014 when I started, it was HARD. Favourites but no sales, slow sales and low profits seemed in the beginning, like the trajectory of my business. Luckily following the system I’ve now curated, All of that changed and I went full-time in my handmade business in 2016.
Let’s focus on turning your passion into profit, because the world really does need these special creations that you only bring to life.
How To Be A Handmade Boss
#1 - The Beginner's Guide to the Etsy Algorithm
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Are you tired of the guessing games when it comes to Etsy's search algorithm? Want to know what really moves the needle for your shop's visibility? In this episode, I dive deep into the mechanics of Etsy's search engine and share how you can optimise your listings for better exposure by understanding the 7 ranking factors.
Wondering how to make your products irresistible to Etsy's search algorithm? I'll break down the key factors that determine how your items rank in search results, and how you can leverage these to your advantage.
Do you feel like you're in the dark about how Etsy's search algorithm prioritises listings? Tune in as I shed light on the inner workings of the platform and provide you with actionable tips to help your shop stand out.
If your Etsy shop feels slow, confusing, or like your sales are happening by accident…
This is your sign to stop guessing.
I’m running Listathon, a free live challenge for handmade business owners who want their Etsy listings to actually do their job.
Inside the challenge, I’ll show you how to look at your listings properly, spot what’s holding them back, and fix the foundations that help buyers find, trust, and buy from you.
Not by making more products.
Not by panic-posting on Instagram.
And not by working yourself into a tiny business gremlin with a label printer.
We’re fixing the things already sitting in your shop.
Your titles.
Your photos.
Your structure.
The bits that turn browsers into buyers.
So by the end, you’re not just hoping Etsy suddenly wakes up and blesses you with sales.
You’ll know what needs fixing, why it matters, and what to do next.
Listathon starts Monday 15th June.
It’s live, it’s free, and spots are open now at handmadebosses.com/listathonweek.