How To Be A Handmade Boss
Whether you’re a complete beginner on Etsy, or want to scale your handmade business to multi-6 figures, the “How To Be A Handmade Boss” podcast gives you actionable advice and workshop style full length episodes to grow your handmade business on Etsy and beyond.
We get it. Starting or growing a handmade business can be really overwhelming, and sometimes you feel like you have an expensive hobby rather than a profitable business. If you have questions like “How can I make sales in my business?” “How do I start a handmade shop?” “How can I make this passion my full-time gig?” or “How do I sell my crafts online” then you’re in the right place boss!
I’m Steph, a multi 6-figure handmade business owner (in the top 0.1% of all shops on Etsy), bestselling author of “How to be a handmade boss”, visionary and coach behind Handmade Bosses.
However, It wasn’t always rainbows and unicorns though. Today, my business(es) are bustling, but way back in 2014 when I started, it was HARD. Favourites but no sales, slow sales and low profits seemed in the beginning, like the trajectory of my business. Luckily following the system I’ve now curated, All of that changed and I went full-time in my handmade business in 2016.
Let’s focus on turning your passion into profit, because the world really does need these special creations that you only bring to life.
How To Be A Handmade Boss
#44 - The Communication Game: Should You Speak with 'We' or 'I'?
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
🩵 In this episode Handmade Bosses founder, Steph, dives into the great "I vs. We" debate that many handmade business owners face.
âť“ Should you present your brand as a solo handmade business or as a team? Steph shares talks about the pros and cons of using "I" versus "we," helping you decide which approach aligns best with your business.
Join Steph as she discusses:
- The importance of being authentic and building personal connections through your branding
- How using "I" can build trust with your customers
- The potential benefits of adopting "we" for a more professional image
- Examples of handmade business owners and their branding choices
- Tips for navigating the transition between "I" and "we" as your business grows
đź‘Ż Whether you're just starting out or looking to scale your handmade business, this episode is packed with actionable advice to help you find your voice and connect with your target audience.
đź’™ Don't forget to subscribe for more insights and strategies to turn your passion into profit!
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🚨 The Listathon is back 🚨
If you’ve made somewhere between zero and twenty sales on Etsy… or you’ve made sales but they feel completely random and you have no idea why they happened…
I need you to listen for a second.
Because I’m about to run something I only do a couple of times a year.
It’s called Listathon.
And it’s a completely free, live challenge starting 16th March where I’m going to walk you through fixing the foundations of your listings properly.
Not “add more products.”
Not “post more on Instagram.”
Not “work harder.”
We fix what’s already sitting in your shop.
The titles.
The photos.
The structure.
The bits that quietly decide whether someone buys… or clicks away.
If you’re tired of refreshing your dashboard and hoping something changes… this is the moment you stop hoping and start fixing.
It’s live.
It’s free.
And it’s for the handmade business owner who knows their products are good… but their shop isn’t pulling its weight yet.
Spots are open now.
Go to handmadebosses.com/listathonweek and get yourself signed up.