How To Be A Handmade Boss
Whether youâre a complete beginner on Etsy, or want to scale your handmade business to multi-6 figures, the âHow To Be A Handmade Bossâ podcast gives you actionable advice and workshop style full length episodes to grow your handmade business on Etsy and beyond.
We get it. Starting or growing a handmade business can be really overwhelming, and sometimes you feel like you have an expensive hobby rather than a profitable business. If you have questions like âHow can I make sales in my business?â âHow do I start a handmade shop?â âHow can I make this passion my full-time gig?â or âHow do I sell my crafts onlineâ then youâre in the right place boss!
Iâm Steph, a multi 6-figure handmade business owner (in the top 0.1% of all shops on Etsy), bestselling author of âHow to be a handmade bossâ, visionary and coach behind Handmade Bosses.
However, It wasnât always rainbows and unicorns though. Today, my business(es) are bustling, but way back in 2014 when I started, it was HARD. Favourites but no sales, slow sales and low profits seemed in the beginning, like the trajectory of my business. Luckily following the system Iâve now curated, All of that changed and I went full-time in my handmade business in 2016.
Letâs focus on turning your passion into profit, because the world really does need these special creations that you only bring to life.
How To Be A Handmade Boss
#58 - Why Your Sales Are Inconsistent (And How to Fix It for Good)
đ˘ Feel like your sales are on a constant rollercoaster? One week youâre rushed off your feet with orders, the next⌠total crickets? Youâre not alone â and the good news? Itâs completely fixable.
In this episode, weâre breaking down why your sales feel so up and down â and spoiler alert: itâs not your product, pricing, or even your views. Itâs your lack of a proper sales system. If youâve been winging it and hoping for the best, this oneâs for you.
Weâll dig into the three biggest reasons most handmade businesses struggle with consistency â patchy marketing, fuzzy offers, and mindset wobbles â and Iâll walk you through the simple shifts you can make to build a steady, reliable flow of sales without burning out.
đĄ Youâll learn my 3-part system:
âď¸ An irresistible offer
âď¸ A sales funnel that actually converts
âď¸ And the kind of traffic that brings in buyers â not just browsers.
If youâre ready to stop guessing and start making sales month after month, this episode is your roadmap. Plus, Iâll share how you can join a totally free challenge to build your own sales system from scratch.
Letâs ditch the chaos and build a handmade business that actually supports you. Hit play â letâs get stuck in!
đ âď¸ Sellathon sprint -
https://www.handmadebosses.com/sellathonsprint
đ Marketing has changed since 2020. Here's what's working now (backed by research) here or listen on YouTube here
⨠Before you goâŚ
If youâre stuck staring at a blinking cursor wondering what the heck to post, or your socials just arenât bringing in the sales, then donât miss my free challenge: Fix Your Socials. From 11thâ18th August 2025.
Itâs a 5-day makeover for your handmade business content, where Iâll walk you through exactly how to improve your hooks, visuals, CTAs, consistency, and engagement so that posting feels easier and starts working for you.
đŻ Perfect for handmade businesses who want to grow without dancing, guessing, or burning out.
Sign up now at handmadebosses.com/fixmysocials and letâs make your socials finally sell the way they should.
đ PS: Love the podcast? Please leave a review, it helps more handmade sellers find our community and resources!
⨠Free resources: Want to move forward without paying yet?
⨠Work with us for deeper, transformative support
⨠Join my free live mini workshops on YouTube + Facebook most Mondays!