How To Be A Handmade Boss
Whether you’re a complete beginner on Etsy, or want to scale your handmade business to multi-6 figures, the “How To Be A Handmade Boss” podcast gives you actionable advice and workshop style full length episodes to grow your handmade business on Etsy and beyond.
We get it. Starting or growing a handmade business can be really overwhelming, and sometimes you feel like you have an expensive hobby rather than a profitable business. If you have questions like “How can I make sales in my business?” “How do I start a handmade shop?” “How can I make this passion my full-time gig?” or “How do I sell my crafts online” then you’re in the right place boss!
I’m Steph, a multi 6-figure handmade business owner (in the top 0.1% of all shops on Etsy), bestselling author of “How to be a handmade boss”, visionary and coach behind Handmade Bosses.
However, It wasn’t always rainbows and unicorns though. Today, my business(es) are bustling, but way back in 2014 when I started, it was HARD. Favourites but no sales, slow sales and low profits seemed in the beginning, like the trajectory of my business. Luckily following the system I’ve now curated, All of that changed and I went full-time in my handmade business in 2016.
Let’s focus on turning your passion into profit, because the world really does need these special creations that you only bring to life.
How To Be A Handmade Boss
#61 - The Real Reason You're Not Getting Sales (And It's Not What You Think)
😩 You’re posting on socials, updating your Etsy listings, and maybe even running the occasional sale... but still not seeing consistent orders? Let’s clear this up once and for all.
In this episode, Steph breaks down the real reason you’re not getting sales and no, it’s not the algorithm, your branding, or even your prices. It’s your messaging and once you fix it, everything shifts. 👩🔧
We’ll cover:
• What your customer really needs to hear before they buy
• The 3-part messaging fix that turns browsers into buyers
• Real-life examples to help you reframe your product descriptions, captions, and more
• A simple mindset shift that’ll change the way you sell forever
☀️ If you’re ready to make sales feel way easier (and way more you), this one’s a must-listen... especially with the Sellathon Summer Sales Sprint kicking off soon!
🔗 Episode 58 - Why Your Sales Are Inconsistent (And How to Fix It for Good) - Podcast and YouTube
🔗 Episode 59 - How Handmade Sellers Are Making £1k in Just 7 Days (Without a Huge Audience) - Podcast and YouTube
🔗 Join the Sellathon Sprint - https://www.handmadebosses.com/sellathonsprint
Insta CTA
🚨 Free Challenge Alert! 🚨
✨ Want more sales from your handmade shop? ✨
Want to boost your Etsy/shop sales?
Join Listathon and learn how to create listings that SELL → handmadebosses.com/listathonweek
Come join me for Listathon - a free challenge designed to help you create listings that actually sell (not sit still).
Across 4 powerful classes you’ll learn how to:
✅ Spot and create products your customers actually want
✅ Optimise your listings so they get seen in search
✅ Multiply your listings without burning out
✅ Market your shop simply (so you can spend more time making, not stressing)
It’s fun, practical, and could be the turning point for your business.
🎟 Sign up free here → handmadebosses.com/listathonweek
Love,
Steph & Team HB xox 💛