How To Be A Handmade Boss

#78 - Stop Comparing Your Handmade Business to Others (and Do This Instead)

Steph Cole-Lewis Season 1 Episode 78

Ever find yourself doomscrolling through Instagram wondering why that handmade shop has more sales, more followers, or just seems further ahead?


In this episode, we’re flipping the comparison trap on its head.


You’ll learn how to:

  • Spot the “highlight reel” trap before it derails your momentum
  • Turn jealousy into a learning tool (without copying a single thing!)
  • Set healthy boundaries around competitor stalking 😉
  • Track YOUR growth (not theirs) and build a business that feels good to you


Whether you’re a part-time maker or dreaming of full-time freedom, this episode is your pep talk and practical guide to staying focused on your path – not someone else’s.


📓 Grab a pen – there are actionable tips and mindset shifts you can start using today.

🚨 Free Challenge Alert! 🚨

✨ Want more sales from your handmade shop? ✨


Want to boost your Etsy/shop sales?

Join Listathon and learn how to create listings that SELL → handmadebosses.com/listathonweek


Come join me for Listathon - a free challenge designed to help you create listings that actually sell (not sit still).


Across 4 powerful classes you’ll learn how to:

✅ Spot and create products your customers actually want

✅ Optimise your listings so they get seen in search

✅ Multiply your listings without burning out

✅ Market your shop simply (so you can spend more time making, not stressing)


It’s fun, practical, and could be the turning point for your business.

🎟 Sign up free here → handmadebosses.com/listathonweek


Love,
Steph & Team HB xox 💛