How To Be A Handmade Boss

#90 - How To Stop Spending 2 Hours On a Post That Gets 12 Views

Steph Cole-Lewis Season 1 Episode 90

If you’ve ever found yourself spending hours in Canva, tweaking fonts and colours, only to post something that gets… crickets - this episode is for you.

I’m walking you through a simple, six-step workflow to create scroll-stopping social posts in 20 minutes or less - that actually lead to sales. You’ll learn how to:
✨ Pin down the exact buyer moment your post needs to speak to
✨ Choose the right angle (pain, feeling, or transformation)
✨ Write a hook that stops the scroll in 3 seconds flat
✨ Use the REI method to write your captions faster
✨ Add share/save triggers that double your reach
✨ Create visuals that attract buyers - without fancy gear

If your content feels like a full-time job with part-time results, this workflow will change everything.

💡 Want all your hooks, captions, Canva templates, and shot lists done for you every month?
Join the Social Media Sidekick (SMS) – it’s your shortcut to consistent, strategic content that sells: 👉 https://www.handmadebosses.com/sms



Insta CTA

If social media currently feels like another unpaid job… listen up.

The Social Media Sidekick is for handmade business owners who want structure without the stress. You get monthly content plans, captions that are already written, Canva templates, trend updates, and Lite Mode options for when life is heavy.

So you can stay visible without spending every spare minute thinking about what to post.

This isn’t about posting more.

It’s about posting smarter.

If you want your socials handled, not hanging over you like a to-do list, join us now. www.handmadebosses.com/sms