EP44 - ALTERNATIVE WEDDING FASHIONISTA - Lucy Can't Dance

Alternative wedding dress fashion designer. Born and bred on the wrong side of the tracks in Chelmsford, Essex. Not everyone likes to wear white at their wedding, so Lucy Can’t Dance make more individual items. Dip dye is a big thing for them, Dresses that look great and still allow y ou to eat, drink, dance and not have ten people have to help you to the toilet. Ease of going to the toilet in a wedding dress is something not enough people think about! Lucy started out learning performing arts, singing and acting, not wardrobe. She’d customise her own charity shop clothes, then interned at a dressmaker. Learning pattern cutting, and getting to make gypsy bridal wear with crystals and other amazing additions. Nick invents the Colin The Caterpillar wedding dress. People want custom weddings now. Crazy wedding cakes! All about Nick’s medieval wedding and hiring suits of armour. Don’ mention the W word! Lucy Can’t Dance think it’s important to have transparent pricing. Lucy Can’t Dance has no size limits, total body positivity. Fittings and alterations, especially if people are pregnant for their wedding. Organising fake weddings for photos shoots is fun! Designing to scale up designs for sizes from 8 to 30 and ensuring it looks great on everyone. Summer is a busy time, so straight after the weddings Lucy starts designing the new collection. Lucy started designing on paper, but now uses iPad, but she can’t draw hands. Nick wants to change his surname to McAwesome. Lucy is aiming to develop a rainbow dip-dye. Tequila Sunrise is a very popular colour. The Prince’s Trust backed Lucy Can’t Dance early on with business development. Lucy has employed her interns in the past and find talent that studied fashion and textiles at Colchester Institute. How to get into fashion. Why don’t people have more lemurs at weddings? Choosing colours that will dye together. The brand has customers from as far away as Australia. Are wedding dresses just lace mullets?

Lucy Can't Dance
Lucy Can't Dance Instagram

Are You Creative? recorded by Adam at Lawker Media, Chelmsford, ESSEX
Edited by Nick Hearne
Artwork by Alpaca Antenna

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Thanks to NGDA for their support

Recorded in Chelmsford, Essex, UK