
AXREM Insights
AXREM Insights bringing you insights from within the industry. We'll be talking to our team and our members and delving into the people behind the products and services.
AXREM Insights
Pre-Election Special: Engage, Inform, Transform: Envisioning the Future of Healthcare
In this pre-election special episode of the podcast, Melanie Johnson and Sally Edgington discuss politics with Ila Dobson, AXREM's Government Affairs Director, and Daniel Laing, Senior Account Director at Tendo Consulting. Ila shares her extensive background in healthcare and long-term involvement with AXREM, while Daniel discusses his career in public affairs and healthcare policy. The conversation shifts to the current election campaigns, with Daniel noting the polling favoring a Labour majority and the limited policy discussion in debates. Sally raises concerns about the impact of a large Labour majority on democracy, and Daniel explains the importance of a strong opposition for effective governance and the potential changes in parliamentary dynamics post-election.
Ila Dobson discusses the potential impact of a government change on the NHS and industry, emphasising the need for continuity in ongoing initiatives and collaboration between industry and government to drive positive outcomes. She highlights the importance of early diagnosis and effective implementation of recommendations, while expressing concern about the potential disruption of current progress. Daniel Laing adds that the new government will rely heavily on the civil service and existing policies, with a focus needed on waiting lists and workforce issues. Both stress the necessity of maintaining strong relationships with policymakers and adapting quickly to ensure that key health priorities are addressed effectively.
As AXREM Government Affairs Director, Ila aims to leverage the wealth of data and expertise within their membership to inform and collaborate with parliamentarians. She plans to quickly engage with new and returning MPs, provide them with critical data, and offer recommendations to address healthcare challenges. Daniel Laing emphasises the importance of intelligent engagement, using AXREM's strong membership base to provide solutions to pressing issues. Both highlight the need for a multifaceted approach, including local value demonstration, media involvement, and strong parliamentary engagement, to effectively influence policy and drive positive change in the healthcare sector.
Highland Marketing for all your Medtech marketing needs
Join us at the Mercure Hotel in Northampton for the BHTA and AXREM Medtech Conference, get your tickets here
Thanks for listening to this week's episode
To find out more about AXREM check out our website HERE
If you are interested in joining AXREM as a member CLICK HERE
To contact us CLICK HERE
And join us next time for more insights from industry.