Magnetic Growth

Execution and Storytelling with Flight3

Magnet Season 1 Episode 7

In this episode of the Magnetic Growth Podcast, we dive deep into the world of Web3 marketing with Jolyon Horsfall, co-founder of Flight3, one of Europe's leading Web3 marketing agencies. Jolyon shares invaluable insights on navigating the volatile crypto market and executing successful marketing strategies in both bull and bear cycles.

Discover why execution is king in Web3 marketing and learn how to craft compelling narratives for your project. Jolyon breaks down the challenges utility projects face against the rising tide of meme coins and offers practical advice for standing out in a crowded market.

From the importance of timing and value proposition to the power of in-person events, this episode is packed with actionable tips for founders, marketers, and anyone looking to make their mark in the Web3 space. Jolyon also shares the journey of Flight3, revealing how they've grown to work with industry giants like Solana, Tezos, and Blockchain.com.

Whether you're a seasoned Web3 professional or just starting your journey, this conversation offers a masterclass in marketing execution and storytelling. Don't miss this opportunity to learn from one of the industry's top minds and gain strategies to elevate your Web3 project to new heights.