Wedding Empires - Grow and Market Your Dream Wedding Business

GoHighLevel: Revolutionizing Wedding Businesses with Kyle Meloche

Kyle Meloche Season 3 Episode 4

Ask Jac & Ben A Question!

Prepare to be intrigued as we welcome Kyle, the mastermind behind Social Geeks, to unveil the transformative potential of Go High Level (GHL). This episode is a treasure trove for digital marketers and creative professionals, offering a glimpse into a platform that promises to revolutionize business operations. If you've been wrestling with managing different tools like HubSpot, Kajabi, or Zapier, Kyle's insights into consolidating them into GHL's seamless system will be a game-changer for you.

Brimming with practical advice, the conversation takes us through the multifaceted benefits of GHL for industries like wedding planning and photography. Through Kyle's journey from the music industry to digital marketing, we uncover how automation in client engagement can vastly enhance efficiency and ROI, letting professionals focus on what they do best. The episode also highlights innovative engagement strategies, such as the "fast five" tool and interactive quizzes, offering listeners fresh ideas to optimize their client interactions.

In the spirit of camaraderie, Benjamin, Jac, and Kyle share humorous anecdotes and relatable experiences, making the discussions about technicalities both engaging and enjoyable. We dive into the nuances of setting up CRM systems, the power of email marketing automation, and the emotional highs and lows of client feedback. As we wrap up, listeners are encouraged to explore further with Kyle's support and expertise, ensuring you're fully equipped to harness the power of GHL in your business endeavors.

Get started with GoHighLevel, with support from Kyle!
https://bit.ly/4fQXQfV

💡 Key Takeaways:

  • Learn how GHL integrates essential tools into one seamless platform.
  • Hear real-world examples of wedding professionals who have experienced massive growth with GHL.
  • Understand the urgency of adopting this game-changing softwar
The Wedding Academy
The Wedding Academy is an industry certification body & recognised globally.

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the show

🚀 THE ONLY PLACE TO WATCH OUR VIDEO INTERVIEWS BEFORE THEY DROP!

🎥 Want behind-the-scenes access to our guest interviews before they go live on the podcast? Want to actually be there for some of the live recordings? Then you NEED to be inside our Facebook group—the VIP lounge for 7,000+ wedding pros just like you.

💬 Rub shoulders with Jac & Ben
❓ Ask YOUR questions before we hit record
🎉 Network, learn, and grow alongside industry leaders
📢 Join discussions that don’t make it to air

👉 Join the community now: facebook.com/groups/weddingempirespodcast
👰‍♀️ This is where the real conversation happens. Don’t just listen—experience it.

📲 LET’S STAY CONNECTED

🌐 Website & Courses: www.weddingacademyglobal.com
📸 Instagram: @weddingacademylive
🎶 TikTok: @weddingacademylive
📺 YouTube: Wedding Academy TV
👍 Facebook: Wedding Academy Global

🎓 READY TO BUILD YOUR WEDDING EMPIRE?
Join thousands of ambitious creatives leveling up inside WeddingAcademyGlobal.com. Whether you'...

Jac Bowie:

Benjamin, I'm glad you got the swear word in before we went live.

Ben Connolly:

I don't know what you're talking about. No idea what you are talking about, Jack.

Jac Bowie:

Yeah, it's always the way. Ben lovely to see your face.

Ben Connolly:

Look, it's lovely to see you too. It's been a while, hasn't it?

Jac Bowie:

I know, I know I'm vibing the pink shirt. It's gorgeous.

Ben Connolly:

It's been a few months since I've seen you actually.

Jac Bowie:

I know.

Ben Connolly:

So, and we've got sorry go, I'm in my new little studio thing that I've kind of set up in here. So, yeah, awesome, hopefully it looks good, hopefully I don't look like a weirdo, no, it looks great. Cool.

Kyle Meloche:

Can you come? And of a weirdo, so no it looks great cool.

Jac Bowie:

I'm very jealous of it. Looks very professional. Yeah, awesome, um, cool. And we've got with us today kyle. Now you guys, I thought you had cross paths, but you haven't. So just to sort of introduce who everyone is kyle is the owner of social geeks, which is the digital marketing agency actually that the Wedding Academy use. He does all of our Google ads. He does our search ads, our display ads, at the moment, some Facebook and Instagram ads. We've doubled in quite a few things, haven't we? Pinterest.

Kyle Meloche:

Yeah, definitely dabbled in a lot of different places, but there's so many channels now isn't there. It's absolutely crazy. It makes you happy sometimes.

Jac Bowie:

And his job is to stay on top of that and just tell me what we should be doing, which is great.

Kyle Meloche:

Exactly, exactly, it's been a lot of fun. It's been a lot of fun and the wedding academy is such a great brand as well, like you know it's. It's been a real pleasure working with you and just kind of seeing the evolution over the last few years he says that, but really he finds me.

Jac Bowie:

I don't know, I don't know why, but I like fun.

Kyle Meloche:

Uh, it's kind of torturous, you know. No, just kidding.

Jac Bowie:

And for you, kyle Ben is the photographer in the Sunshine Coast, which is where you're also normally based. And yeah, we crossed paths on a Facebook group, didn't we? And connected and there you have it. He's my co-host most of the time.

Ben Connolly:

She just recruited me and pimped me, and now I'm just here to make her look amazing.

Jac Bowie:

All right, cool. Well, let's kick it off. Kyle is here for a different reason. Today we're not going to talk about ads, although there might come a little bit into it, but we're specifically going to talk today about something called GHL, otherwise known as Go High Level. And I found out about Go High Level myself because I'm always poking around and looking at what's the next best thing and how can we save money as a business and move to better platforms and stay on top of technology and a better platform stay on top of technology. And, ironically, around the time that I was looking and found GHL, kyle said I'm onto GHL as well and actually I can help you with it, so I think we'll go to the expert first, because it's such an all-encompassing software. Kyle, do you think that you could give us kind of like an overview on what it is?

Kyle Meloche:

I'll do my best, Jack. It's quite difficult, I think, to summarize, but I think the best way to explain it.

Kyle Meloche:

What's that, ben? Tell me what it is, kyle. Yeah, I'll do my best. I think the best way to explain it is kind of a business in a box. It has all of the software that you need to run a business manage your contacts, do invoicing, it can host courses, an online community helps you through social media scheduling and I think the latest iteration, it's really dabbling in the AI space as well, so trying to have AI assistants that learn about your business, learn about your services, your products, and then can answer customer inquiries on social media, on text message, whatsapp, and it's even now taking voice calls, which is pretty cool. So it's a CRM, which is a customer relationship management platform, very similar to like HubSpot or Pipedrive or you know. There's hundreds of different CRMs out there, but essentially it helps you in running your business and getting it all into one place. So I don't know if that answers it, but I'm sure we'll dive into it.

Jac Bowie:

That's a good description. The thing that got me was I'm sure, Ben, you're in the same boat as I was in that I had all these different subscriptions. I had one for my calendar booking, one for my web hosting, one for my courses, one for my, you know, and the Wedding Academy. The biggest expense that we had every month was these millions of subscriptions, and then Zapier, that magic tool that links them all and integrates them all, you know, to go from literally thousands and thousands of dollars a month. I mean even Kajabi, where we housed our courses.

Jac Bowie:

I think that had got to 700 US a month or something to combine all of those functions into a $99 a month subscription. I'm talking like it's growing a bit more because I've added on a few things.

Kyle Meloche:

I think that it's a good way of putting it Like in terms of running a business generally when you start, you're going to try the tools that are recommended to you by friends or professionals in the industry and you're going to go for the free tools. So a lot of the software platforms get you in by going we'll give you this free option. One user, you get up to a thousand contacts, and free is awesome. But then once your business grows, you hit a thousand users, you get to 2000 users. Whatever it is, the price starts creeping up and it starts getting very expensive very quickly.

Kyle Meloche:

We used to recommend MailChimp, we used to recommend HubSpot, we used to recommend Kajabi. There's a whole bunch of different platforms that all specialize in different things. One's for email marketing, one's for managing your customers and having like an inbox for your emails, your texts, your social media. You have another one for your courses. All of these are great because they'll generally offer a free tier. But what happens when your business starts growing? They start charging you an arm and a leg and suddenly your software costs are like $1,000 a month.

Kyle Meloche:

So I think what GoHighLevel really attracted me in because my story was. I was using HubSpot and I was recommending that to all our clients and it's great because it has a free tier. But then as soon as you want to start getting into the automation, you want to start going. Okay, they fill out this form. I want to send, you know, a series of emails, or I want to segment my list. Suddenly it's $75 a month and then if you get over 1000 people in your contact database, then it's another 75, it just starts getting really expensive.

Kyle Meloche:

So you know, I think having everything in one place is a huge advantage because you only have to log into one thing and it's all there. And, like you said, you don't need Zapier to kind of connect all of the different platforms and learn how to connect those. With a trigger here and the action there, it can get really complicated, right? Like I know you are actually very impressive user of software. You blow me away every time you're like hey, I've set up this thing and I'm like we just talked about this yesterday, you've already done it. You know you're pretty good at these stuff, but like it's a pain in the butt if I can say that I don't know I'm going to put my hand up here and I am going to shock the crap out of the both of you.

Ben Connolly:

Let me drink first. Let me drink first. It is first. Um, it is a funny afternoon in in saying saying that, like I, when I first met jack, I'm like woman, just stop for a minute, like, just let me breathe, because there was email after email of this platform, that platform, this, that like everything was coming in because she was in, because she was, you can imagine, on, you were on so much and I'm just like, oh my god, I cannot, I just can't deal and I still, I still I can deal now, but I'm still on, like all the emails jack, you're gonna hate me, I'm sorry all the emails that you send, I I read them, I do, but I get confused when, in his brain, he goes.

Jac Bowie:

I think I replied to that yeah, I'm here like I'm.

Ben Connolly:

I have galloping ADHD and you'd think that I'd be good at all this different stuff, but it's just, I need black and white and everything that you've just spoke about, like all of the platforms, all of that, I have no idea, and if there's anyone else out there that is watching, that is like me, that has no idea, strap yourself in, because you're in for a ride yeah yeah that's a good thing to say, ben, I think, is that, like most of us are super busy, we don't have time to learn all the new tools that are out there, and especially when you're trying to run a business, you're trying to get new clients, you're trying to, you know, just do what you do.

Kyle Meloche:

There's all this software that can pile up and you know you should be emailing people and adding them to a database. You know that you should be posting more content to social media. There's things that you know you should be doing, but it just gets kind of in the too hard basket. You know like it's like posting videos to all the different platforms. You've got to film the video, then you've got to go into Instagram, you've got to upload, go into TikTok, you've got to upload, you've got to go into five different channels and it's just really time consuming.

Kyle Meloche:

So I think the key is for small business owners is that, if you can find, you know wedding planners are definitely people who can do 50 different things at once. Like Jack, you're a perfect example of somebody who moves a million miles a minute, gets everything done, and I think it leaves me and Ben sometimes in shock and amazement. You know, I think the real, the key thing is is that you need to find tools that will help you in getting the job done faster and easier, but it won't cost the earth, and I think that's where GoHighLevel can really fit the bill.

Jac Bowie:

Look, there's a lot of moving pieces and there's a lot to learn. I'm still not all over it. I'm sure Kyle's still not all over the full on capabilities of this software. It's a beast. So what we're going to do today is kind of just hone in on some of the key things that wedding professionals would use inside the system, like some of the you know, like processing leads and all of that sort of stuff, invoicing and all of that. So we'll go into some specifics around useful features that for wedding professionals, but also for those of you who are students already at the Wedding Academy. Kyle is going to share with us a little webinar walkthrough so you can get the visual of the backend and what the system looks like as well. So we'll have links to that inside WA TV for Wedding Academy students. So let's take it back a step. Kyle, I want to know kind of like how you started your journey in digital marketing and then how it led you to discovering Go High Level.

Kyle Meloche:

Yeah, it's a good question. I started my digital marketing journey with my own business. I used to be in the music industry. I helped run like an independent music label in New Zealand and it was all about marketing events. Social media was a really big thing and it just kind of grew from there and I had more and more clients who were like hey, I'd love you to help me in building a website or setting up some you know social media campaigns. And it evolved into starting to build up an agency about 10 years ago and I love learning new things. I've launched a business called Social Geeks because I am very social. If you can't tell, I love chatting to people and I could talk all day if you let me, but I also am a bit of a self-professed geek. I love learning new things, like this whole.

Kyle Meloche:

When AI came out, I dove down this rabbit hole. We're setting up agents at the moment with AI. There's so much cool stuff that's out there and it's only getting faster and faster. So I guess my journey has always been learning how to use the latest kind of technology to help people with their businesses and help them in saving time and saving money. I guess, at the end of the day, getting more ROI, more bang out of their buck from whatever it is that they're doing, I guess, at the end of the day, getting more ROI, more bang out of their back from whatever it is that they're doing.

Kyle Meloche:

So it's been a long, a long kind of a journey and a lot of you know different changes along the way. My God, my head spins thinking of, like the last decade of how many changes there's been with, like the Facebook algorithms and Facebook ads and Google and TikToks now, like, looking like it's gonna get banned in the US. There's just so many crazy things happening. Ai, but it's a really exciting place to be, I find as well, because it's just I don't know like. You're like me, jack. I know that you love learning new things and you move really quickly. So it's a fun industry to be in. It's a fun place to be to help clients.

Jac Bowie:

So my first question, I guess, would be be let's take Ben as an example. He's a wedding photographer, right, and let's pretend that he's got nothing kind of going on from an automation sense. People find his website and they might do an inquiry online and then he manually emails or however he does what he does. How could someone in a business like that implement some really easy things with opening a GHL account, like what are the first couple of things that they could implement?

Kyle Meloche:

Yeah, great question. I think that there's always going to be two areas in your business that can really help like get automation in place. The first one is your sales and marketing funnels. How do you get people who are inquiring with you to constantly be moving more and more towards becoming a customer? And that doesn't mean you're constantly selling, but it means that you're staying front of mind with email campaigns. You know you're giving them testimonials, case studies, you're talking about tips on. You know what you need to do before you get married planning tips all of these things that you can do as a photographer or a wedding professional. You're making sure that you're showing up in their inbox, that you're showing up If you get their number. You're sending them text messages, you're getting content out there, et cetera right, those that's really important, and there's so many ways you can automate that with CRMs and go high level software that can help you make sure that you're not letting leads slip through the cracks.

Kyle Meloche:

We all get busy. I imagine that, ben, as a photographer, you're probably super busy when you're on shoot at a wedding on a weekend. You don't really have time to be replying back to messages or emails, and that's when people are kind of expecting quick responses. They're kind of expecting something back to confirm that you've received their message. So a really simple thing to do would be to set up Go High Level to have automation for replying back to customers wherever they're first messaging you. So it could be on Facebook, could be on Instagram, could be a text message or an email or a form on your website. Whichever way you wanna make sure that they're getting replied back to. I think that high level as well.

Kyle Meloche:

If you set up your sales funnel right, you're making sure that the steps that people would take normally through the sales journey they're kind of falling into the right place. So normally what this would look like is people are reaching out to kind of understand hey, can I get a better idea of your pricing, your availability? I really love your photos on Instagram or on Pinterest or wherever you're putting them up. I want to see if you're available on the 10th of May 2026 or whatever, right? And so they're just starting to get information. They're probably looking at 50 different people at the same time and they're trying to narrow it down by figuring out your pricing etc. So that would be the first kind of step in your sales funnel is somebody coming in and you're saying, all right, this person's an inquiry, a new lead, and they're asking for a price list.

Kyle Meloche:

So you could automate that potentially and have, like your email, your first email going out being like thanks so much for your inquiry. Here's our price guide, below attached. We'd love to book in a call to talk to you. Here's a link to book in on my calendar and that's an automated email. If you can set that up to just save you time when you're busy on a shoot, you're at the wedding, like you don't have time to reply back, like that could be a really easy example of a starting automation that you could set up with GoHighLevel. To be honest, you can normally set that up with any CRM, but that's an example of how the software can kind of save you time and make sure everyone's getting a reply.

Jac Bowie:

I think, another one that's built in, another two that are built in that are top of mind. For me, that would be the first things you'd implement. Live chat, the live chat and go high level is not just for your website. You can incorporate your Facebook page, your Instagram page. You can put all of these sort of channels into one inbox, which is awesome.

Kyle Meloche:

Yeah, for people like us like having everything in one place, and on your phone as well, is really handy Like that. That's something that, for me, I was like that's worth it alone to have just one place that I have to check, rather than logging into Facebook and all these other channels. Right, so that definitely was very handy.

Jac Bowie:

You kind of don't even need to look where it's from, you just reply yeah exactly Exactly.

Kyle Meloche:

Yeah, that's a really nice feature.

Kyle Meloche:

Something that I really geek out on is you can train up AI assistants for your business as well, which can then help reply, and it's not, like you know, going to be amazing answering every single question perfectly every time, but going to be amazing answering every single question perfectly every time. But what it can do is be trained up on your services from your website and it's aiming to book them in for a call with you. So, generally, all of us are service-based businesses. Whether you're a photographer, a wedding planner, a florist, you're providing a service and generally, the first stage of the sales journey is to talk to the customer right To book in a call, have a chat, understand what their needs are, what they're looking for, what's important to them, and then answer their questions and provide them with an outline of your services and pricing and availability. Like Facebook, instagram, live chat on your website and I think that's a great feature Like we have it on our website. I believe, jack, you probably have some. Actually, you guys do answer a human as much as you can.

Kyle Meloche:

So I think that's a good thing to do. But you know you can set up AI if you are busy to be able to provide a reply 24 seven and answer most questions and then try to get them to book in for that free consultation or that sales call whatever you want to call it to kind of have a chat.

Jac Bowie:

I think the other feature that comes to mind, the last one I'll share is the online booking calendar. So you know, for Ben, you could have a calendar on there that you set your availability, that's live, and links to whatever calendar you've got, whether that's, you know, your Google calendar, whatever but you know you set the parameters and people can book their free 15-minute consultation or whatever you set, whether it's Zoom or if it's, you know, on the phone or whatever. But it's not just the fact that you can embed that on your website and it's a booking calendar, it's when you put some of those things together. You know like have the follow-up to reduce the no-shows. So set up.

Jac Bowie:

You know, when we talked about the email automations, you can set up an email automation. That's you know, jack Bowie's booked a consultation, sent her this email to confirm the details and any instructions to prepare something for the call. You know you might say, oh, please bring your partner any photos that you've seen or styles that you like or whatever. You can put all that in the information. Then, as the appointment gets closer, you can customise your reminder emails and really reduce the no-show. So you don't have to worry about that sort of admin and getting them the details. You just turn up to your appointment knowing that they've got everything that they need. You didn't have to do it, you know.

Ben Connolly:

Yeah, exactly so, kyle. Yeah, Jack can see that I'm just chanting to say something. Kyle, I'm pretty sure by now that you've worked out that Jack is the one that sticks to the script and I'm the one that goes off-road, right? So I want to fire something at you that you haven't maybe read. It's a two-pronged kind of question, right? So, in terms of the volume that someone would have to require your services or the services of this platform, what's your level? What's your volume, do you think? Because I mean, for me, I'm shooting 50 weddings a year. I don't really want to do more than that. Like, that's my little self-imposed glass ceiling that I'm comfy with. If I want to bring on more people, I could do that, and then, yes, I would need a situation like this. But for me personally, and I think, for a lot of other, you know, photographers or planners or florists or something who are only dealing with, or only choosing to take on, a limited number, what's that golden number do you think? Yeah, it's a good question.

Kyle Meloche:

It's kind of this I throw back another question to you, ben it's kind of like what's the number for me to have a website? You know, like what's the number that I need to start a Facebook page or Instagram account? Like it's kind of like you're going to need to have tools in your business and I don't know if you necessarily would say there's a magic number. That would probably be the number to qualify. I'd say it'd be more like with with go high level, you can build your website in here as well. So I think the big thing that Jack and I have found value in this is that this can replace essentially like every tool that you would need as a photographer, a wedding planner, etc. And have it all in one place. And if you look at the cost that you're paying for your website, for your calendar booking system, for your email marketing platform, like all those costs begin to stack up. So I'd say for like MailChimp, for example, like they're famous for email marketing and most wedding planners, photographers, probably use something like MailChimp. If you look at that, if you've got like a thousand people in your contact list, I'm pretty sure don't quote me here exact on the figure, but I'm pretty sure it's around $70 a month Australian just to have a thousand plus people in your email list. So I would probably maybe to give you a number. I would say that if you've got more than a thousand people in your email list, you're probably wanting to look at using a tool like this and you compare it with Klaviyo or MailChimp or MailerLite or you know one of the many different email marketing systems out there. It does everything that those platforms do, but then you have like 20 different features that are also really helpful for a wedding planner or photographer, right. So that's, I think, where I would say this would be a valuable tool.

Kyle Meloche:

If you're, if you're paying for other software, if you're paying for a website, like on Squarespace, for example, or for Weebly, they normally charge about 30 bucks a month Australian for just a basic website, right. So if you can build that in high level, you get the email marketing, you get Calendly, you get a social media scheduler like have you guys used Hootsuite or heard of Hootsuite before? Yeah, so Hootsuite also charges like $99 a month. All of these just get really expensive and I think it's like the death by thousand cuts, like we're trying to make money, but then when you really look at the end of the year, you're doing your taxes at the end of financial year and you go I spent how much on software. This is crazy Like for us we're spending probably, like you know, before we started using go, high level was easily like 20 K a year on software and that's just like.

Kyle Meloche:

That's like you know I could I could potentially start looking at hiring someone part time in the business if I just kind of looked at cutting back on the software fees, right? So I think that's where GoHighLevel is really valuable is for Jack and the Wedding Academy. It's like a huge amount of savings and we've seen dozens of clients who've come on board who are spending like $1,200 a month easy on email marketing software. You know like because they had 20,000 people in their database and it's like they charge you for users for some reason rather than how many emails you're sending. So yeah, I don't know if that answers your question, ben, it's a bit of a long-winded answer.

Jac Bowie:

Can I add? I think, too, it's not about the amount of people that you have. It's when you've reached a point that you're bogged down by admin. Right, you want to be taking photos, you don't want to be emailing and following up on leads that have gone cold. Like you want to remove as much admin and automate as much admin as possible, so like we're in the business of being creative and being at weddings, like that's what we should be doing. Do you know what I mean? So it's like when you reach that point that you're like I'm bogged down with admin. I need, to like, find a smarter way to do this. That's that's when you probably should move a hundred percent, yeah, yeah.

Kyle Meloche:

I think a really good example would be like talking about the wedding academy, the way that we both found out about go high level. We were like, oh my god, this is great. And, uh, we looked at what was, firstly, the biggest pain point in the business and what was costing us the most amount of money, and we prioritized it that way. So we were kind of like, what are the 20% of software that's causing us 80% of the problems and what's the software that's costing us the most amount of money for the same features? So we started migrating those over, first into the platform, and then we were able to switch those off and then focus on the next one.

Kyle Meloche:

And so I think for somebody like yourself, ben, like you know, it's if you're only wanting to do 50 a year, which is still a lot, to be fair, but if you are looking to do 50 weddings a year, you're probably still spending a couple of hours a week, I would guess, doing admin, sending out emails, replying back to inquiries. So it's kind of just doing. I guess, a quick analysis of could I save an hour a week? Right, and then how much is an hour of my time worth? Or a couple hours of my time worth and then making a judgment call from there, because if it's 100 bucks a month and you're doing an hour's worth of work a week let's say it's four and a half hours a month right, like it's probably worth spending the hundred bucks to kind of get some help there and maybe automate away that that.

Ben Connolly:

Yep, yep, so thank you. Part two I was listening intently when you were talking about the inquiry, the automated email, the schedule, the calendar, the booking them in. Blah, blah, blah. Fantastic, but in my world I don't think it's happened like that for about 10 years.

Ben Connolly:

Now the inquiries and I hope that I'm speaking on behalf of all the wedding professionals out there the inquiries are coming in, and'm speaking on behalf of all the wedding professionals out there the inquiries are coming in. And if they are coming in, if you're doing a good job at marketing and that's happening and they do come in the question is how much are you? Do? You have packages, and I think that's pretty much universal for every wedding supplier. Now you can reply to that, you can get an automated email out, but actually being able to speak to these people and these potential clients on the phone is an absolute rarity.

Ben Connolly:

I know for me, even with my reputation, how long I've been here. I can't still pick up. I try, I pick up the phone whenever there's an inquiry and I try and ring them. A lot of times. They don't want to hear from me, they just want to know how much and then they want to move along. Now, whether that's because I, as a as a wedding professional, haven't sold them enough on what I do, who I am, blah, blah blah, but that's that's the reality of what's happening now. Jack is bursting. No, no, just wait a minute.

Jac Bowie:

wait, wait, wait, wait, wait, Wait, wait.

Ben Connolly:

All right, go, go, go. I know you're going to explode Go.

Jac Bowie:

You can do those things on GoHer level, but you're just thinking of email follow-up, right?

Ben Connolly:

No, because obviously there's that golden rule of reply to them in the means that they've contacted you. Yes, so that's been the marketing kind of and the communication for how long?

Jac Bowie:

I'm gonna say this right if I go to your website and all I care about is price, right you're an idiot. If you put it up there without capturing me, you shouldn't have it listed on your page. Sorry to all those people out there that do that, but it's ridiculous. Do not put your prices on your website.

Ben Connolly:

Do not do that.

Jac Bowie:

Yep yeah so you have to capture them. The easiest way would be like download my brochure for pricing right.

Ben Connolly:

No, because as soon as you do that, what you're essentially doing pardon me is saying to them here's my prices, here's what I do. Tell me what you don't like and they won't. This is the thing with, but that's why you need the automation.

Jac Bowie:

What are you doing currently? You're reading them and you're going right. You've downloaded my brochure, but I haven't heard from you.

Ben Connolly:

No they haven't downloaded my brochure because they've. They've seen what I do. They want to know the pricing because it's not on my website. They contact me via email. Some will ring but I found the people who ring are the people who were born from, you know, 1980, back right anyone else anyone else from like 1985 forwards.

Ben Connolly:

It's like email, how much? Like that's just sorry if I've offended you, but that's what's kind of going on like. And they, they see the website, they see what I offer, they want to know the prices. They email me. I get that email and then I need to a answer the questions that they've asked me in that email, because sometimes there is questions, sometimes it's just money, packages, right, and then I'll reply to them with a dedicated reply. Like, I've got a copy and paste template but I add bits into that template to make it more personalized to them. I ask them about the wedding, I ask them about certain things, and then I'll add my pricing into that so that they get an answer. Firstly, they get an answer to their question, so that they get an answer. Firstly, they get an answer to their question and then from there I can see well, they'll tell me whether I'm too expensive or if I'm in their budget, because I'll either hear from them or I won't. So you do your book, mario file.

Jac Bowie:

Scaling and making money, so you do your boot.

Kyle Meloche:

Well, here's, here's the thing, ben. I reckon that you're absolutely right. Like a lot of people don't like calling straight away, but you don't want to put your pricing on the website as well, because a lot of people there's there's in the marketing world and jack you're you're an expert in this as well there's different quadrants in terms of what people are after, and most people, especially when it's a high price point, are looking at their budget right. But there are people who are also looking at like they're willing to pay more for somebody who is reputable, who has a good quality. Good portfolio comes highly recommended. They want quality over a good deal. Right, they want good deal, but they want to know for the biggest day of their lives that they're going to get the right person who's going to do a good job and isn't going to bugger it up Like that's really important, because there's nothing worse than hiring a cheap photographer who then, you know, loses the photos and you've absolutely destroyed those memories. So I think that for somebody like yourself, what I would probably look to do, the basic way, would be to do what Jack said, and I think it's a great strategy having it behind a form, so you're capturing their name, their number, their email address and any qualifying information that you want to know about their wedding. That would help you in giving them a more detailed price and then emailing them using an automated series of follow-ups with testimonials, with guides, with all of those things that would help them in remembering you, because in that first seven days they're probably going to be talking to 10 different photographers. Right, they're doing the whole. How much like sending those emails out and everyone's getting those. So they're going shotgun approach of just trying to get prices from everyone, then going through your portfolios and then making a decision. If you're the person who's consistently dropping into their inbox, you're also sending them a text. You're also trying to give them a call. Yes, some people might find this annoying, but at the end of the day, this is your job and this is you showing that you're a professional and that if they want information from you, you're gonna try to send them an email, send them a text, give them a phone call to make sure that they've got that information right. It's not spam if they've given you their details asking for a price. You're just a professional business that's getting back to somebody quickly and promptly and that's what we want.

Kyle Meloche:

So with high level, there's an automation in there called the fast five, and the fast five essentially, whenever you get somebody fill out a form on your website or a survey or there's a bunch of different ways you can trigger this, essentially it will send them an email that you can automate. So you fill out an email, you can put in dynamic fields to have their name, their you know the details that they provided to make it a bit more personalized and sends that out. It can also send them a text message or a WhatsApp message and then I think this is really cool it can also call you and say hey, you've just gotten a new inquiry, would you like us to connect you? And if you push any number, connect the call through to that person. So there's different ways that you can kind of set that up. So if you're busy, totally cool, right, like you're not going to be able to take that call.

Kyle Meloche:

But if you are, let's say you're out on a shoot, you're on break, and you get a call and it's like hey, you've got a new inquiry on your website, do you want to speak to them? You go, yeah, I would Push one, okay, and then it connects you to that person and they have literally just sent through that inquiry. So, if they're available, which they likely are at that time you're going to be able to speak to them straight away. And I know I would be wowed if I sent an inquiry on anybody's website and they called me within five minutes. I'd be blown away. How often does that happen? Like never happens, right. So having that automation just makes you stand out from the rest Because, like I said, they're going to message 10 other photographers in that session, most likely saying a price list how much? And just get to know that from those folk.

Jac Bowie:

I just want to add, too, that there's lots of wedding businesses out there that have set prices and packages and there are wedding providers out there who can do sort of build your own package, like Darling Don't Panic, my wedding planning business that I sold. We started off having packages. We had a full service planning, a styling and an on the day, and they were set. It was a particular price, so early on we built proposals that people would download, fill out a form and they would get emailed the proposal and then it would have a series of follow-ups. We spent a lot of money on the design and the look of that proposal because we felt like that was our chance to really capture them and demonstrate what we could do. But then it was interactive in that they could select and then, straight away from that, pay their deposit, sign their contract if they wanted to, and plenty of them did that without even speaking to us.

Jac Bowie:

Over the years we refined it even more that instead of having packages, we had a completely custom proposal, because we found the niche for Darling Don't Panic was everyone seemed to have started something. They've booked their venue, they've booked their photographer, they've booked like three or four or five things, and then they found us. So it was never kind of like this blank slate of you know, let's have coffee and plan everything out. It was always like picking up from somewhere. So with this it enabled couples to kind of go I need help finding a photographer, I need help finding a photographer, I need help finding a venue, and they would build their own quote and the price would be in front of their eyes while they built it and the conversions in our business that like absolutely skyrocketed after we did that because people were going I don't need to pay for that, I've already got my florist.

Jac Bowie:

You know they could see the value in and also for us it was no longer about this package is a bit airy-fairy, because you know I've had full-service wedding planning packages that I'm out of charge $5,000, for example at the time for the package and one bride it was $20,000 worth of work, the other bride it was $3,000 worth of work, the other bride it was $3,000 worth of work the amount of difference in workload. So but my my point is for people like that, go High Level also has solutions where people can download your price If, if it's set or if you want to do a build your own thing. I know that proposals. I've been playing with that in Go High Level in recent weeks.

Jac Bowie:

I haven't got the design perfect yet, but I certainly have the capabilities to go in there and say you can cherry pick what you want and build your own invoice and attach a contract and attach Stripe or PayPal and people can download your pricing in that way and book and pay without even speaking to you.

Kyle Meloche:

It happens. One thing I was I'm really glad you brought that up, because I was thinking of this when we were talking about, like, not giving your price list away on your website. I think that having a quiz on your website. They might seem outdated, but quizzes are great. I think that what?

Jac Bowie:

is he saying People are doing a quiz all the time All?

Kyle Meloche:

the time. No, I think quizzes are great. Like I think a lot of people think they were like, oh well, that's kind of peaked. You know what I mean. Like you don't really see quizzes that often anymore, but I still think they're really really good. The one on the Wedding Academy is it still converts so many people.

Kyle Meloche:

Like you know you might have 10 of the people who visit your website take a quiz that kind of figures out what type of wedding planner might be best for them or what type of photographer they should work with. Do you know what I mean? Like maybe giving you some bad examples there, but you can use that quiz to then qualify your audience and ask them questions about where they're up to in the wedding planning journey. Have they talked to other photographers? What style of photography are they wanting? Is it going to be kind of more casual, more posed? Are they going to get I don't know come in on horseback. Like you can ask all those questions in a quiz. That will then help you provide a better proposal. And, like Jack said, there is actually ways that you can automate the quiz to then send them a customized proposal that they can accept either, you know, like select the services that they want and take the whole you know call and everything out. And not everyone's going to do that, but there might be one out of five people who go. You know what. This is great. I'm just keen to get started, sign the you know dotted line and then you've got a client who's signed up to a 5k package Like that would be the dream outcome, right. Who's signed up to a 5k package like that would be the dream outcome, right. So there's that option and it's just looking at how do you get that to work so that it really provides a good customer experience. And I think quizzes are fun Like quizzes are great.

Kyle Meloche:

I love taking quizzes just because it will help me kind of go oh yep, I hadn't thought about this and you know I didn't even realize that was an option. And then it kind of gives you a customized score or you know I didn't even realize that was an option. And then it kind of gives you a customized score or, you know, tells you how good or bad you're doing or what type of personality you are, and that kind of helps you in that journey of going cool, like this now understands me better. And, like with the Wedding Academy. It tells you which you know certificates you'd probably be best suited for, based on what you actually enjoy doing, what brings you joy, what do you do in your day-to-day? Are you more of an organizer or are you more of a I don't know a bit more of a people person? So you can kind of go through that and figure out what type of certificate or what type of service you should go for.

Ben Connolly:

I really like the idea of that quote builder scenario. I really like the idea of that quote builder scenario, like because that's that's really cool, because that's it's interactive and they can build what they want and then they get. They get it there and then you can, you can have the hook, I guess. Do you want 15% off this? Get in touch.

Jac Bowie:

I'm sure Kerry can send you the the one from darling, don't panic. Or you could just sign up and spam her. Pretend that you know you need a wedding planner for you and Hayley.

Ben Connolly:

Just saying I'll be sure to reach out.

Jac Bowie:

Now I have another thing that we need to talk about is reviews, right, ben? I'm sure you and I have discussed this on a previous episode, where it's you know, you've got to ask for these testimonials because if you don't ask, you're only ever going to get the bad ones right. We're all on the same page with that. We've got to be proactive and ask our couples for feedback and we've got to use that feedback. We've got to turn it into content, we've got to turn it into proof. We've got to turn it into, you know, part of these email series when we're sort of saying here's what other people say. It's like working with all that.

Jac Bowie:

So go high level, sure, you can. You can work in into an automation, sort of like an off boarding sequence that you know, after the wedding, I don't know. A couple of days later, weeks later, whatever you ask for feedback, that's great, yep. Weeks later, whatever you ask for feedback, that's great, yep. And you can do it. You can set it up so it goes to your google, my business page or your facebook page, or you can put your own links like trust, pilot and things like that. That's all fine. But the automation behind all of this is incredible is literally set and forget, and not only is it able to send people this follow-up automatically, get the testimonial, it will also reply for you using AI, which is really nice when you don't want to read the bad ones it can come in and you just go.

Kyle Meloche:

You can do that. Yeah, y'all can do that. Bad reviews can be devastating, can't they? It's you cannot help, but take it personally. I think with with high level, they do have really great tools there to help in automating the things that you want to automate, but then take on the things that you want to still take on yourself, so you kind of have control over it. Doesn't have to be AI for everything or automation for everything. You kind of choose what you want to have automated. For reviews, for example, I tend to try to.

Kyle Meloche:

If there is a bad review, I think that that's a good opportunity. I always say to clients it's always a good opportunity to actually sell yourself even more because you can potentially, if you do handle that bad review well, you might be able to salvage that and turn it around and bring somebody back who then becomes a lifelong advocate of your brand. But let's say they're crazy who you can't save. At least everyone else who looks at the bad review can see that you went above and beyond to try to help that person and they go oh, this person was clearly just having a bad day, but they really went in to try to fix this. And I think that's what people look for.

Kyle Meloche:

When you know we all get bad reviews, it's part of you know, running a business. It's devastating when it happens. But if you don't have a bad review, I think people kind of like look at your reviews and kind of go this looks fake, man, like you got five stars. It just doesn't sound right. So you know, I think how you handle those bad reviews is really key. But I agree, like automating it is so easy. If you want to set up AI to help you reply to five-star reviews, or you want it to reply to four-star and below reviews and then you reply to it, or just reply to all reviews on Google and Facebook, like it can automatically kind of you know you set the timer 20 minutes after the review. I want you to reply to all of our reviews. It's pretty fantastic like that. I like it anyways.

Jac Bowie:

I want you to reply to all of our reviews. It's pretty fantastic like that. I like it anyways. And for all of you out there who are getting the review, highlighting all the texts, going to Canva and making your square Instagram post to post that beautiful client testimonial, you don't even have to do that anymore. Gohighlevel does it for you. It takes you, say. I just want the ones that are four star and above. You can auto turn them into a social post and post it in my branding.

Kyle Meloche:

thanks, we need to get your magic automation one day. It's like you know it can just do like testimonials are done.

Jac Bowie:

Do you know what I mean? It's like dealing with that stuff in the day to day. It's in my business. I've been able to, one by one, eliminate.

Kyle Meloche:

Yeah.

Jac Bowie:

Honestly.

Kyle Meloche:

And it is kind of like one of those things where, if you're making a 1% improvement in your business every week or even every month, that's a compounding effect, you know. So you really do want to try to look at ways that you can save yourself time to focus on the most important things in your business, and often that's doing what you do being a good photographer, going to events and, you know, trying to meet with potential brides, to bees and other people who would be interested in your services. That's where the magic really happens. Like it's not really. When you're going and sharing reviews on Pinterest, you know, like that's not where the magic happens.

Kyle Meloche:

That might be something that convinces somebody who already knows who you are. They go oh, I forgot about this person. I see this post and then they come back to you, but it's very rare that that's going to be the one piece of content that converts a complete stranger to you know, choosing you as their photographer or a wedding planner. So it's good to do. But if you can have AI or you can have a system that helps you automate that, it's getting it out there. It's just 1% less things you have to worry about and one thing that's just happening in the background automatically, and it really is just.

Jac Bowie:

If you're doing it and other people aren't, then you are standing out from the rest Right, and that's really the key, I think yeah, with with sorry ben, with wedding academy, we were getting bogged down with so much admin that it was taking away time to update the course content like, and now we're in a position where we actually can go hey, we can block out a period of the year and do our course updates, which we haven't been able to do in a couple of years really.

Ben Connolly:

So well anyway, ben go kyle, we're going off road again. I love it. Let's do it. Um, strap yourself in, stand your toes. So, jack, is the software lady? Right? I am not. You're not a software lady. No, no, I'm. I identify as, as challenged in that respect. Um, I identify as challenged, so I would backstory.

Ben Connolly:

I was given the license to a CRM quite a quite a number of years ago and was said here you go, this is all. You become a brand ambassador for us, blah blah. I tried and tried to use this thing, but I was just overwhelmed with what it had at the start and every month something just got bigger and bigger and bigger and they just added and added and it just just it got. After like four or five months it became too overwhelming and too time consuming for me to actually get to know what this thing did and it became more of a hindrance than a help. So my question is how easy is go high level to someone who gets easily overwhelmed with this software stuff, like I do, like so many other people? Stop smiling, jack. I can see that little red. So tell us what's the back end like, how user-friendly is it for someone who is identifies as technologically challenged, like me, and what's the support there to help someone like me that gets overwhelmed with this stuff?

Kyle Meloche:

I've got to be honest, ben, that's a really great question and I think that most CRMs can be really overwhelming, like it's, because there's just such a sheer volume of things you can do with CRMs and all the automation, it does get really overwhelming, especially for people who are technically challenged. Maybe you know yeah, the people who are technophobes, perhaps you know learning new things, especially when it comes to software. It's like man, I would rather bang my head against a wall than have to learn this thing. And I do think that Go High Level, where it has heaps in the features. It can be really daunting and that's probably the biggest bit of feedback that I've gotten from clients is like where do I start with this? And I think that if you are one of the people who do feel that way, it probably would pay to have somebody in your team or somebody in your corner. You know that can help you with the technical side of things.

Kyle Meloche:

That's what we do a lot of for our clients, is we kind of set the system up and give you a guide on how to use it. Jack is a perfect example where we set it up for her. It took us honestly, because Wedding Academy is a very big business with a lot of complexity. They got online courses, like 25 different funnels. They've got so much going on. It took a while to get it all set up, but we did all of the heavy lifting, so to speak. I'm not going to say all the heavy lifting, because Jack actually did a surprisingly a lot of the work as well.

Jac Bowie:

I mucked up lots of things and he had to do them over and over. That's what he's trying to say.

Kyle Meloche:

You got in there and you're all just set up all the emails. You did heaps of work, which was quite helpful. Oh, I think Jack's frozen on me. I don't know about you.

Ben Connolly:

Jack's frozen. I'm going to get a screenshot of that. That's fantastic. If she can see me or hear me, she's going to be horrified at that now. But anyway, it looks like we've lost her, so please carry on, mate.

Kyle Meloche:

Yeah no worries, no worries Really pay to have. Just like. When you're building a website, you've got to think about what is it that you're wanting from it. And if you're not technically like, if you're not able to build a website, then you probably don't want to start from scratch building a website yourself. Right, you're going to find somebody who comes recommended a developer, a designer, somebody who's built websites before and you're going to bring the vision hey, I want to have a great homepage, a portfolio page, a contact page these are the things that I need to have on the site. I like these designs. Can you get it done?

Kyle Meloche:

And I think it's the same for this type of software, because you are setting up essentially a business in a box where it's going to be your emails, your social media. You can create pages and websites in it. You want to kind of go. Here's what I want out of a CRM. I want to be able to automate my emails. I want to be able to set up a sales funnel so that I know people coming from my website or from social media or wherever they come from, are going to get responded to quickly. Here's the message I want to send them.

Kyle Meloche:

Here's my price guide. You can kind of outline what it is that you want to include and and help you with that process. Yeah, and then your job is just like building a website. You're not going to go in there and build the whole thing and then update all the pages, but you might figure out how to update your portfolio. You might know how to reply back to comments or reply back to uh, you know, add blog articles and reply back to new inquiries. Those are things that you're going to use it for and I think a crm is very much the same.

Kyle Meloche:

I would say that go high level. You don't want to do everything, because if you don't like setting up funnels or you don't like doing automation, it's going to be a nightmare. You're going to end up pulling out your hair, um you know because you're frustrated oh, she's back, it's.

Ben Connolly:

It's not even. It's not even so much the fact of not liking to do it. I know for a lot of people myself, my partner Hayley, like you know, there's a lot of people out there that if something is a little bit too difficult, then the overwhelm kicks off and then there's actually a failure to start.

Ben Connolly:

Yeah, exactly right, the failure to start is the killer because of the overwhelm. So true, if there was that one step at a time scenario which is what I say to myself like I'm dude, you got so much to do, just do the first thing and then it kind of rolls on from there. But I had something else that was really important and I've forgotten so um, yeah, it's a really good question, man, like, I really think that.

Kyle Meloche:

Um, like, like I was saying to you before jack, uh, jump back in. I think that you need to start with. What do I want out of this? What are the things that are causing me the biggest pain, or the things that I know I'm not doing that I should be doing? A really big one, guys, is email marketing. There's so many studies that show, for every dollar you spend on email marketing automation, you make $30 to $40 back. It's a staggering amount of money back, and that is because people might not be ready to jump in when they contact you. We all know that.

Kyle Meloche:

There's been people that we've dealt with who will take three to six months sometimes to make a decision right. And if you're the one person who's continually showing up in their inbox with helpful content that's relevant to them it's guides, it's testimonials, it's relatable content about how stressful a wedding can be, whatever it is right, you're the person who stays front of mind that the 10 other people that they've contacted, if they don't have email marketing set up, they're gone right. They may as well not exist. So things like that very simple to set up, but it's once you set it up, it's there for life, right? So the email marketing side it's like it's a pain in the butt to get going because you got to think about what am I going to write and when am I going to send it and who am I going to send it to and how does this all work. But it's essentially like you're funneling people into a segmented list. This is now the automation that will go out for the next three months. They're going to get an email every week. It's going to be different types of content, but that goes out to everyone who ever contacts you, because when they fill out a form they're agreeing to receiving marketing content from you. So anybody who contacts you and gives you their email address and opts in, you want to get them into that automation funnel so that you're keeping in their inbox over the next three months. So things like that. That's a really good place to start, I would say.

Kyle Meloche:

And then you're also looking at how do I help with replying back to all the comments and all the messages that I get, that I might be too busy or just missing, right? Because we get busy and suddenly we're like shit, I knew I had to reply to that person. I completely forgot when was that? It was a week ago. Okay, missed the boat.

Kyle Meloche:

If you have automation set up to just make sure that that's taken care of, you have notifications popping up on your phone and you know that you need to call that person, or you know you've already texted them, you've emailed them and that's all done. It just means that your job's a little bit easier. So it's again just figuring out like how does it fit into your, to your world now, and not trying. It's just like we're talking about like wedding planning before, like you're not going to go in and be like one size fits all. I'm going to plan your wedding from beginning to end, because some people have already done half the work and other people don't want half the work. So you're able to kind of look at a system like GoHighLevel and figure out what is going to be the most value to me and what can I start with to get this all set up. I think email marketing is probably the best one to look at, but yeah, that would be my starting point.

Ben Connolly:

Love it. That's good. I'm sure that just knowing that alone is just going to help a lot of people that do deal with that overwhelm, so yeah that's really good, something that's probably worth mentioning.

Kyle Meloche:

Sorry, ben, I don't mean to. I get really excited, so I'm going to try to stop talking over everyone, but there are templates as well, in high level, and there's one for wedding professionals and photographers as well. So it's kind of like a think of it like a template for you have your initial offer. It creates a landing page for you, a series of emails that can be sent out, and then you can tailor that to your, to your own business. So you're not starting from scratch. It's kind of like, okay, I've got the 80% of the way there and I can now customize this to suit with my own images, my own content, things like that.

Kyle Meloche:

That's a really good way to kind of kick things off, I think, because most of us need something to entice people in, whether it's a price list or a special offer or it's a quiz. We need something that brings people in, attracts them and gets them to start the sales conversation, and then, once they're there, you can have a series of automations that just keep them nurtured and keep them up to date with why you're amazing and you know your testimonials, the work that you do and why they should go with you. You're not going to win everyone all the time, but the people who resonate with that are the ones that will come back again, and we want to try to get those people to become paying customers.

Jac Bowie:

So, yeah, Another one that worked really well for Darling Don't Panic. We had a day off package and this will apply to other planners and things like that and when we did the initial form where they put in their inquiry, we said your wedding date or your approximate wedding date or however we worded it right, the date that they were considering or the confirmed date, and we would refer to that in other places down the track, especially if they hadn't booked with us.

Jac Bowie:

We would send them one I think it was a month out or two months out and then sort of reintroduce the day of package, and that worked really well. We got a lot of people that we missed out at the beginning, but they came back to us because they decided oh no, it's too extravagant, we don't want a wedding planner. They've gone and started doing it themselves. They've got to two months before and gone. What the hell? Oh, my gosh, she can come in and just do the last. Yes, have it.

Kyle Meloche:

Yeah, that's a great yeah.

Jac Bowie:

Yeah, so that works again really, really well for us and again, all of us, we put in, you know, the option to book in and confirm and pay, because there are people like me that are just like I just want done. I want to tick that off. Yeah, so we have spoken for an hour. It's supposed to be a half-hour episode, so, oh my God.

Kyle Meloche:

Do you?

Ben Connolly:

know, what the best bit is Jack, like when you froze. I'm not sure if you know or not, but I screenshotted when you froze. So kyle and I are both laughing at you and you're like I think we should start a new little thing where, anytime someone freezes, I screenshot it, photoshop it and stick it on wedding academy facebook page, just for laughs.

Jac Bowie:

Like yeah, we make a meme out of it or something yeah, jack's gonna hate me.

Ben Connolly:

After this I'll be in all these different sceneries going it's been on the moon.

Jac Bowie:

This will only make sense to you if you see this video. Sorry, but, kyle, thank you so much for your time. I am sure there is. I hate this word, unpack, but there is so much to unpack. We've got high level. We've probably got a few episodes I don't know how we're going to do it because there's like so many moving parts but anyway, you've given us an excellent top level view into go high level you've even what's that?

Ben Connolly:

you've even given me some really good ideas, kyle, like without the sort of I mean based on the Go High Level. You've given me some really good ideas to go back and look at. Yeah, awesome, and if it goes up, I'm sure other people have too.

Kyle Meloche:

Yeah, I think that's the main reason is, you know I'm here is like if we can help the Wedding Academy audience like learn or get some tips out of this that they could use in their own business in their own way. It doesn't have to be high level, right? There's so many CRMs out there. I'm just a big advocate of it because I use it in my own business. I use it for all of my clients and I help people in getting it set up. So I think that if anybody's watching and they're kind of thinking about getting started using a software like this, I would love to offer a free consultation. If they want to have a chat with me, we can talk through it. Except for Ben. Except for Ben. Sorry, I've got to draw the line here, mate. I'm sorry, he's busy that day.

Kyle Meloche:

I just you know I need to work with professionals here. That's the thing.

Ben Connolly:

If I email you, Kyle, am I going to get an automated reply that you don't know about? Absolutely?

Kyle Meloche:

not Right. I'll see it and I'll probably have a giggle about it.

Ben Connolly:

I'm going to ask some stupid questions in that email then. Something about donkeys and flags.

Kyle Meloche:

Well, emails I tend to reply back to, but the things that get me man are like Instagram and Facebook. I don't always see messages there. So we do ai, if I'm honest, replying back, but we'd love to have a chat with you, ben, and anybody else who's interested. I also have a webinar that walks through high level. So, um, jack, you asked, could we do kind of a bit of a screen share?

Jac Bowie:

yeah, I'll share a visual.

Kyle Meloche:

Yeah, I've got a webinar where I go through the different modules in the crm and explain how like the inbox works for your conversations, your contacts. The automation side they have like a whole section for workflows. It's kind of like workflow diagrams and it's really cool. That's where the magic really really happens. So if you are interested in you don't want to talk to me one to one, totally fine, the webinar is there for you to go through it and learn more. But if you are thinking about getting this going, more than happy to have a chat, and we are an authorized seller of Go High Level. We have our own branded version and we do that for $97 Australian a month or $99. I can't recall, but it's somewhere around $100. So more than happy to have a chat with anybody who wants to learn more.

Jac Bowie:

I'm going to say with absolute honesty I found GHL before I knew that Carl was doing it and I went and set up my own account and poked around and tried to set up everything myself and I'm bloody techie and as soon as I found out he did it, I went oh my God, can you just set this up? This is like wait, there's so much. That was like it wasn't over my head, but it was like it was a lot because my business was a lot. You know it's it's not a wedding planning business, it's this, it's this beast. So there was a lot to set up in that instance. So I honestly, hand on heart, would recommend, if you can go through Kyle, go through Kyle, because you'll get support from Kyle. You know you'll have somebody who will help you set it up, customize everything for you. Go high level, aren't as amazingly responsive when it comes to support and they kind of make you jump on a live like group event thing.

Jac Bowie:

And I much prefer the social geeks avenue because yeah, you've got somebody who knows your business sets it up is an email away to support and that sort of thing. So highly recommend.

Ben Connolly:

So, guys, you heard it there. If you are like me and you identify as technologically challenged, ring this guy.

Jac Bowie:

Yes.

Ben Connolly:

Yes.

Kyle Meloche:

Ring this guy. Appreciate it guys. Thank you so much. It's been really fun chatting today and I hope that this is the first of many conversations that we have. It was a lot of fun. Yes, definitely. Thank you so much. It's been really fun chatting today and I hope that this is the first of many conversations that we have.

Jac Bowie:

It was a lot of fun. Yes, definitely so. If you want to find out more about Kyle, head to socialgeekscomau. You'll also find him on Instagram and LinkedIn In the show notes and, for those of you watching on WA TV, I am going to post two links. I'm going to post a link to sign up. What is it, Kyle? Is the landing page you've created?

Kyle Meloche:

for us. Is it to sign up for Guy at High Level or what is it? I've got a webinar link that I'll share as well and then where people can sign up as well if they are interested, and they do have an option for a 30-day trial. So if they want to do a free trial, check it out.

Jac Bowie:

Kick the tires so to speak, more than happy to get people going and and have a look around as well. Cool, all right, sounds good. Thanks, great thanks, guys, all right, well see you soon bye it's been great chatting to you, mate.

Ben Connolly:

Yeah, you too, ben. Thank you see ya.

People on this episode

Podcasts we love

Check out these other fine podcasts recommended by us, not an algorithm.

Pretty Okay Podcast Artwork

Pretty Okay Podcast

Pretty Okay Podcast
LEVEL UP: A Wedding Photography + Videography Podcast Artwork

LEVEL UP: A Wedding Photography + Videography Podcast

Taylor Petrinovich & Kelley Gilster | The Level Up Co.
Design Your Business | Empowering Creative Women Business Owners Artwork

Design Your Business | Empowering Creative Women Business Owners

Jen Taylor | Certified Director of Operations, Business Strategist, and Coach
Life Uncut Artwork

Life Uncut

Brittany Hockley and Laura Byrne