
The 7 Figure Starting Point
Ever wish you knew what your favs talked about when it was just them behind closed doors? Or get insight into shared strategies and ranty moments on voxer?
Well now you have an all access pass on the 7 Figure Starting Point podcast, where the behind-the-scenes secrets and shared strategies of your favorite entrepreneurs come to life!
Hosted by Your Marketing Genie, world traveling charcuterie connoisseur, and 15 year marketing expert Ashleigh Chanél.
And her secret sauce? It's all about reaching your goals in the smartest, quickest way possible—why make it harder and longer than it needs to be, right?
Are you an entrepreneur, coach, or service-based business owner with 7-figure dreams stuck in that $200k revenue plateau (give or take 50k)? Well, get ready to break free because this podcast is your ticket to sailing past that barrier!
Each week, we're diving into real strategies that actually work, alongside the stories of heavy hitters who've not just cracked the 7-figure ceiling annually, but are thriving with 7 to 8 figure net worths. Because you deserve nothing less than actionable advice and insider access from those who have walked the walk.
The episodes are designed to help you shake up your thinking, give yourself permission, and energize you as you to implement the best business strategies that will land you on your metaphorical yacht.
The 7 Figure Starting Point
Quiet Influence: The Power Of Audience-Centric Marketing w/ Jen Liddy
CONTENT CREATION THAT FEELS GOOD? SIGN ME UP!
Creating content that resonates with your audience is both an art and a science.
We chat about the changing landscape of online business, where old tactics like low-cost digital products and webinars are no longer as effective.
Jen stresses the need for authenticity and the importance of creating content that genuinely connects with the audience.
She tells us about her concept of “quiet influence” and audience-centric marketing offers a refreshing perspective for those tired of the spotlight but still eager to make an impact.
- 03:01 - Narrowing Down Target Audience for Effective Content Creation
- 09:02 - Shift in Audience Sophistication and Content Effectiveness
- 11:22 - Understanding Audience Needs for Effective Content Creation
- 17:51 - Stepping Out of the Spotlight in Marketing Strategy
- 23:54 - Crafting Audience-Centric Content
- 29:31 - Balancing Information Sharing and Expertise
- 39:08 - Purposeful Content Creation for Audience Engagement
Grab all links on the episode blog post
GRAB BACKSTAGE BRILLIANCE
A mini-training with 21 simple ‘tweak & repeat’ content prompts + realistic marketing strategies for those who prefer to stay OUT of the spotlight!
Click here to access the Backstage Brilliance Training
Use code ASHLEIGH to get it for free!
CONNECT WITH JEN!
Connect with Ashleigh via these platforms
+ Tiktok
+ Youtube
Ways we can work together:
+ Want me to Run your ads? Schedule Your Consult
+Can we give you $2000? Make an email connection between our founder using theoffice@makeyourmarkconsulting.com and a business you think could benefit from a partnership with Make Your Mark. If they become a paying client you get $2000!
Mentioned in the episode:
Often Mentioned Products I Love:
+ Swell AI
If you have a podcast or hate creating content, Swell AI will cut your content creation process and podcast process by 75 to 80%. It’s like ChatGPT, an executive assistant, and a social media manager combined into one. That’s Swell AI.
+ Interact
The best quiz platform on the planet! If you’re using anything but Interact, you’re missing out on amazing features.