
The Servicepreneur Podcast
The Servicepreneur Podcast is your one-stop-shop for everything you need to build a successful service-based business.
Whether you're building your brand, refining your services, streamlining operations, or trying to scale, this show is designed to help servicepreneurs gain the confidence and clarity you need to hit your next business goal.
So if you're tired of having to figure everything out all on your own, we'll help you shorten your learning curve, sharing the exact steps you need to overcome any challenge your business throws at you, all while building a powerful, profitable brand.
The Servicepreneur Podcast
How to Show Up Online Without Feeling Salesy
If you’ve ever felt like showing up online is “too salesy” or like you’re constantly pitching yourself, this episode is for you.
As servicepreneurs, we don’t start our businesses to become full-time content creators. We start them because we genuinely want to help people. But here’s the truth: if people don’t know you exist, they can’t hire you or benefit from your work.
In this episode, I share a powerful reframe that will change the way you think about visibility: what if marketing wasn’t self-promotion, but simply another form of service?
When you start viewing your content as part of the way you serve, everything shifts. You stop overthinking, you stop worrying about being “too much,” and you start focusing on making life easier and better for the people who need you most.
Inside this episode, we’ll cover:
- Why visibility is how your next client finds you
- How to create content that feels helpful, not salesy
- The connection between showing up, building trust, and booking clients
- What to do if you’ve been hiding or feel like it’s “too late” to start
This is your reminder that visibility is not about being everywhere or being the loudest voice in the room. It’s about showing up with the intention to help. Your future clients are out there waiting to find you, but they can’t if you keep hiding.
+
Need help coming up with topics to promote your services? Grab my free Topic Map Template here: https://theservicepreneur.myflodesk.com/topic-map-template
Ready to take your service-based business to the next level?
Join The Servicepreneur Network today to join a community of incredible female founders and get the marketing and business support you need to grow! With 1:1 strategy calls, group live coaching calls, workshops, courses, downloadable resources and more - you'll find everything you need to build your confidence, your client list, and your brand inside!
Visit theservicepreneurnetwork.com to join today!
Let's Connect!
- Follow on Instagram here: https://www.instagram.com/theservicepreneur
- Connect on LinkedIn here: https://www.linkedin.com/in/emilysereno/