Total Survey Design

The Target Population

Azdren Coma and Seon Yup Lee Season 1 Episode 16

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0:00 | 7:53

In this episode, we discuss the target population. We emphasize the importance of a well-defined target population, in context of the goal of your survey, and in relation to your sampling frame. We offer examples of target populations of various studies, and offer suggestions for the types of variables that you may want to consider when thinking about your target population. 

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