Total Survey Design

Intro to Survey Design for Marketing Research Students (Guest Lecture)

Dr. Azdren Coma Season 3 Episode 7

Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.

0:00 | 39:39

This episode is a live guest lecture recorded for a Marketing Research class at Washington State University. 

The guest lecture is meant to introduce complete newcomers to general ideas and considerations for survey design. I also offer a few general tips on survey questionnaire design.

Support the show

Contact us at: totalsurveydesign@gmail.com

Find us online at: instagram.com/totalsurveydesign/

https://taplink.cc/totalsurveydesign


Podcasts we love

Check out these other fine podcasts recommended by us, not an algorithm.

POP: Public Opinion Podcast Artwork

POP: Public Opinion Podcast

American Association for Public Opinion Research
NN/G UX Podcast Artwork

NN/G UX Podcast

Nielsen Norman Group
Scope Conditions Podcast Artwork

Scope Conditions Podcast

Alan Jacobs and Yang-Yang Zhou
FiveThirtyEight Politics Artwork

FiveThirtyEight Politics

ABC News, 538, FiveThirtyEight, Galen Druke