.png)
Permanent Jewelry Marketing Podcast
Welcome to the #1 place for permanent jewelry artists to learn proven marketing strategies and grow their business.
We are expert digital marketers Jake Randolph and business coach Tony Cruz, and we have assisted hundreds of permanent jewelry businesses in launching their marketing strategies and scaling up.
Our goal is to empower you to become a highly successful entrepreneur and business owner, enabling you to achieve the financial security and freedom you desire with the best marketing strategies!
Permanent Jewelry Marketing Podcast
How to Attract 40 Permanent Jewelry Clients Per Month
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Tony Cruz Interviews Christine
In this insightful interview, I spoke with Christine, an educator based in Las Vegas. With 11 years of experience and 5 years focusing in the beauty industry, Christine shares her inspiring journey from the Philippines to the U.S. Starting with Laura Mercier, she transitioned into the world.
Christine shared that, as a newcomer, she had to hustle to build her clientele. By turning customers into content models in exchange for reviews, she strategically grew her base through word-of-mouth. Her approach was all about focusing on content creation and referrals. Some of her key strategies included:
- Offering free touch-ups to customers who referred 2-3 new clients.
- Dedicating time each week to work with content models and generate valuable content.
- Building strong customer relationships by offering exclusive discounts to content models instead of slashing prices.
Now, Christine educates others and continues to create high-quality content, empowering entrepreneurs to maintain their standards while growing their brand.