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We Are Meant for More
If you have felt like you are meant for more but sometimes trip on what that might look like — you are in the right place. You hold an incredible power inside, and that potent power is the Creator within you ready to write your own story. Join me, Karen Sarmento, to be surrounded by extraordinary, uplifting stories that spotlight the incredible life of real people, and how they took their challenging circumstances to another level.
We are meant for more.
We Are Meant for More
Achieving Success Through Transformational Coaching with Becca Goldsberry
Description:
What if you could reignite your career passion and catapult your success by simply reshaping your mindset? Join me as I uncover the secrets with Becca Goldsberry, an executive-level sales and leadership coach from Southwestern Consulting. Becca shares her remarkable journey from family businesses to becoming an influential coach, emphasizing the pivotal role of passion in our careers. Together, we dissect the pressing issues of burnout and frustration, offering actionable strategies around time management, work-life balance, and the power of a compelling 'why' to lead a fulfilling life.
We discover how coaching can be a game-changer in setting and realizing both personal and professional goals, showcasing the power of one-on-one coaching and corporate training in enhancing leadership and sales skills, no matter your career stage. Learn how breaking down yearly goals into manageable quarterly targets can pave the way for long-term success.
Guest Bio:
Becca is an Executive Level Sales and Leadership coach with Southwestern Consulting. She is married to her husband Michael and has a toddler named Thaddeus. She has her bachelor’s degree from Concordia University and a Masters’ degree from the University of Louisville. You can find Becca volunteering her time raising money for cancer research, The Junior League of Indianapolis, volunteering with Church charities, traveling around the world when she can with her husband and son, and cooking up awesome meals for her family and friends to have some quality time together.
Becca’s mission and purpose is to help others see their greatest potential and pursue their dreams. She is committed to helping people to believe in their ultimate potential in life and inspires them to live a life of excellence, joy, and success. Becca worked as a family therapist and school counselor for six years before moving into sales. While in sales, Becca has held sales positions focusing on new business development, territory management, recruitment, and retention.
Find Becca:
Website
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Coaching Submission Form
This episode was produced by: Six-Two Studio
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Karen Sarmento is a passionate and dedicated Nurse Practitioner for more than 18 years, CEO at Sarmento Mentoring Services LLC, and a Proctor Gallagher Certified Mindset Mentor. She specializes in empowering women to tap into their true potential. She understands the unique challenges faced by women because she too has battled some major challenges in her life. Karen does not let that define her; she believes it’s the challenges that have made her the limitless woman she is today. She whole-heartedly believes we hold all the power within and that we should stand tall together in the pursuit of greatness.
Karen has served thousands over the course of her career and has spent many years studying directly with world class mentors to gain a deep understanding of the science behind human behaviour and learning about the success principals that create lasting change and transformation. She will share her insights with you so you can feel unstoppable and limitless too.
Transcript:
Karen Sarmento:
0:01
Have you ever felt that inner whisper nudging you towards something greater? We truly are a force of nature possessing our own incredible power within. We are all here to identify our own personal definition of success. We all have a story to tell. Join me as I dive into empowering concepts and have powerful conversations with extraordinary humans who have shattered limitations, overcome adversity and created remarkable success. I'm your host, Karen Sarmento, and we are meant for more.
Karen Sarmento:
0:49
Hello and welcome to another episode of We Are Meant For More. Today, I have the absolute pleasure to introduce you to Becca Goldsberry, who will be joining us today.
Becca Goldsberry:
1:02
Hi, thank you for having me.
Karen Sarmento:
1:07
Our pleasure. So let me introduce you and tell the audience a little bit about you. You've got a lot of experience that you bring to us today, so I'm really excited for this. So Becca is an executive level sales and leadership coach with Southwestern Consulting. She has a lot of experience. She's worked with her family businesses, which included a 65-year-old excavation company, lake management and treatment company and a farm management company. While also working with the family businesses, she's helped develop a family foundation, sat on numerous boards and helped with business plans and strategies on how to incorporate the third and fourth generations. That's amazing, and I'm going to go on a little bit more about you, because you have worked as a family therapist and school counselor for six years prior to moving into sales and in addition to that, you are married and have a toddler.
Becca Goldsberry:
2:08
I do. Life is full, it is very full, it's fun.
Karen Sarmento:
2:13
Oh, and I see you, you're giving a lot back, because your soul, your mission and purpose is to help others see their greatest potential and pursue their dreams. So there's so much there to dive into today, so I'm excited. So tell me, from your perspective, who you are and what you do.
Becca Goldsberry:
2:35
So my day-to-day job is really helping people live a life they love.
Becca Goldsberry:
2:40
So I see my job as a sales and leadership coach within Southwestern Company as someone that people can turn to, not just for business advice but also helping them stay accountable and think outside the box for their business and it doesn't matter what industry and so my goal is always to be that accountability partner for our clients that I get the privilege to work with, but then also helping them grow their business.
Becca Goldsberry:
3:12
You know, helping them because, let's face it, business and personal life do bleed together. And so working on those skill sets to also help them have balance and it's hard to have balance in life but, you know, doing the things that they love having more time with their friends, family, hobbies, things that they want to do while growing their business and really taking their business to the next level. So that's the day to day job. I guess, so to speak, it's just really helping people take their business, take their careers, help them love what they do, because I love what I do, and when people talk about hating their career or their job or they're frustrated with it, I get really sad for them because I want them to be able to find the passion for what they do, no matter what position or role it could be.
Karen Sarmento:
4:07
When someone comes to you and you feel like they're not in love with their career because that just immediately jumped out at me, because there's so much of that where people are just burnt out or dread going to their job what is it that you see in them and how do you help redirect them to find their passion again?
Becca Goldsberry:
4:27
Great question. So typically there's two big things that I find are almost prevalent with everyone and it's their time management, their work-life balance. You know they feel burnout, they don't feel like they're accomplishing everything that they want to get done, so they're exhausted. All of those things. That's one piece of it. So there's, I think, some people that because they're exhausted and tired and mentally strained and they're not getting things done on those to-do lists, they're just frustrated at work.
Becca Goldsberry:
5:05
I think the other side is the lack of purpose, mission, vision. Their why may not be strong enough for what they're doing in their role. So a lot of times, depending why people are coming into coaching with us at Southwestern Consulting, we're really helping them in the beginning, figuring out what are the big, you know, the big goals that they want to achieve and and help them find that happiness, that that purpose, that mission, that why. Because whatever you do, you want, you need that why, otherwise they're not going to be happy. So it's one of two things typically. Another reason there could be I've seen clients that come and they don't have the confidence in themselves and what they do. So there's maybe a lack of confidence. So we're working on positive self talk, we're working on confidence anchors. We're working on those things. So they feel like they're bringing as much as they possibly can to the table for what they do.
Karen Sarmento:
6:17
Yes, this is life-changing work because it's so important and I don't think people know that they can make a change. And if they suspect maybe they can, they don't know Exactly. And when you talk about that why, I know, when people don't have a powerful why, kind of the dream fades and eventually it sort of gets abandoned. When somebody suspects that maybe they have a why but you're suspecting maybe it's not quite strong enough, how can they dive a little deeper to really figure out what their real why is? What's their driving force?
Becca Goldsberry:
6:56
You know we've got a great curriculum and a process that we kind of walk people through process that we kind of walk people through. But I would say, if you're struggling with that, sit down and ask yourselves a few questions. One, what truly makes you happy? Two, what are some of the characteristics that you want to emulate from other people?
Becca Goldsberry:
7:27
Because a lot of times it may be, you know, I've had people tell me they want Mother Teresa's compassion, they want Jeff Bezos' business acumen to grow a business right. So what are those characteristics that you want to have more of and then really find I say to find your purpose, your passion, not just what makes you happy, but what are you good at. A lot of times I don't think we sit down and really take stock of and really be honest with ourselves about what are we really good at, what are our strengths, and then what are some areas of opportunity that we can get better. And so if you really focus what are your strengths and then the things that make you happy, I think you're going to start figuring out what that why is I love?
Karen Sarmento:
8:20
that? Do you feel like people underestimate the ability that they have or the their uniqueness? So I know we all bring something to the table and sometimes I see things in other women that just jump out at me like oh, she doesn't even see it. Like how amazing she is. Do you feel like sometimes people miss how amazing they are?
Becca Goldsberry:
8:45
Yes, 100%, 100%. Because think about it, we, a lot of times we just keep our nose to the grind and we don't really have self-reflection. And it's something I had a leader once tell me is, you know, sit back a couple of times a year and think about what's going well, you know what's happening, and just do some introspective work on yourself. You know, and it could be, you know, for us women it could be a spa day, it could be, you know, running, you know fun errands, and or, you know, going for a hike, or whatever the case may be, you know, going for a hike or whatever the case may be.
Becca Goldsberry:
9:27
But I think, as women especially I've seen it, even men too we don't get a lot of compliments. People don't sing us praises. I currently have a client and they're struggling because they're not seeing a lot of just compliments from leadership of the company, and so now they're second guessing everything that they're doing, even when they're breaking records. So I think it's so important for us as humans, leaders, you know, we just need to be complimenting people, because we forget about what we do do well, and then when you don't hear it, they probably feel undervalued, underappreciated, absolutely yeah.
Karen Sarmento:
10:15
So when somebody comes to you and they just feel like so they're running a business and but it's, it's just kind of flat and they don't quite know how to take the action. Or maybe they have a vision, but they're feeling a little paralyzed to to take action, whether it's doubt or what do you do for that person? Or how do you help that person to kind of take action, step into the Jeff Bezos persona or embrace the mother Teresa side and bring that all to the table.
Becca Goldsberry:
10:52
I think, as coaches, so many just start barking orders Well, you got to do it this way, this way, this way and this way. But what we should be doing as coaches is really asking really great questions about what has happened in the past, what is currently going on, what do they want in the future and really just listening and hearing the answers, because for the most part, people know what they need to be doing. They just don't do it. So, and sometimes as coaches, we hear things that maybe other people they don't hear, or it's like a big aha moment, like okay, that's it. And so from there you can really create a really good, strong, strategic plan. So I think, as a coach, it's about listening, asking really good questions and then, when there's that aha moment, helping them strategically plan how to do that next step plan how to do that next step.
Karen Sarmento:
12:00
Oh, I love it, I love it. This is amazing. I'm guilty of that in my business of sometimes having a good, what I think is a great idea, and then feeling almost paralyzed to pull it off Like I don't know, and then I get nervous and then I don't take the action. Is there a trick or a tip for people, when they're feeling stuck or paralyzed, just out of fear alone, to take a big step?
Becca Goldsberry:
12:24
I love affirmations, positive affirmations, and some people are like, oh, that's so hokey, but it's really not, because our brain was made to keep us safe. So we've got something, what they call the DCR. You know the fight and flight and it's how our brain was made is? You know, when something is scary, our brain says like, yeah, no, you don't have to go do it, you don't need to. You know you don't need to push the limits, but if you want to get to the next level, sometimes you got to go do the scary things. And to be able to reprogram our brain, we need to have positive affirmations.
Becca Goldsberry:
13:05
And there's a couple of things that a really good affirmation has. One, it always starts with I it's always present tense. And then there's like an you know an action, a call to action, you know so it's always present tense. And then there's like an you know an action, a call to action, you know, so it's I am amazing at helping people take their business to the next level. I am amazing at gathering referrals. I am great at closing. I am I am a great leader, I am dot, dot, dot. So we have to reprogram all the negatives in our brain to move forward and do something new, do something scary, do something a little bit different. That's outside our comfort zone.
Karen Sarmento:
13:50
Yeah.
Becca Goldsberry:
13:50
So I say positive affirmations are a great place to start.
Karen Sarmento:
13:54
I love it. Yeah, start creating the new neural pathways, the new belief system. And I love that you mentioned putting things on paper. Something happens, too when you start to put characteristics or even affirmations on paper.
Becca Goldsberry:
14:08
Yeah, and I was going to say I'm looking at my board. Now that's right behind my screen and there's all my affirmations, my mission, my vision statements. You know our company creed or team creed. It's all right there. So throughout the day, I'm just reprogramming my brain for all the good things, my vision boards over here, right? So you've got all these good things that you need to be seeing daily, continuously, throughout the day.
Karen Sarmento:
14:35
That's beautiful. Yeah, is that a vision board per se, or is it? Is it?
Becca Goldsberry:
14:40
I do have a vision board, um, and the fun part is when I started, southwestern consulting is when I created it, so 13,. It'll be 13 years here in December, and the fun part is, every time I complete something that's been on my vision board, I print a new picture of something else I want to accomplish and I tape it over what I had already accomplished. So some of my pictures have multiple layers over the last 13 years, and so that's just a reminder that, no, I'm accomplishing the things I want to accomplish.
Karen Sarmento:
15:12
Yes, I love that, and too often we accomplish something and then we just move right on to the next thing without taking a second to acknowledge hey, I did this.
Becca Goldsberry:
15:24
I did that Exactly, except unless you're, you know, earned a company trip or something. That's, that's how you, that's your accolade. But personally, we need to, even if it's daily wins, celebrate the daily wins.
Karen Sarmento:
15:38
Absolutely and acknowledge ourselves. That is amazing. I have a vision board, too, and little little signs all over the over the house, because it is that constantly retraining our brains and creating new beliefs. Yes, do you? Do you work with men and women?
Becca Goldsberry:
15:57
We I do. Yes, I work with women. There are at Southwestern Consulting. There's 175 of us around the world and I think there are coaches from 20 different countries and we've coached people from 36 and we've coached over 23,000 people in the last 15 years, I do believe. And then we have worked with over 13,000 offices around the world, so and it doesn't matter what industry, so we literally help everybody and anybody.
Karen Sarmento:
16:31
Wow, I'm so happy you're here talking about this because I wouldn't even know. You know to know that that exists to bring your business or your trade or whatever it is, to you and just get some direction, absolutely. What can you think of a story off the top of your head, a success story, something that where you were able to transform a company or a business?
Becca Goldsberry:
16:50
I had a client that I worked with for a couple of years and absolutely an amazing person, great family and this person increased their business by like 75%. But, even more importantly, this person actually sought help and overcame their addiction with alcohol and literally transformed their life and had mentioned that if it wasn't for them being in coaching, they probably never would have took that step to work on themselves. So not only did we help them in their business, but through just conversations and asking questions and, you know, having you know that relationship with our clients, they were able to overcome something that so many people have a hard time with. So to me that's that's a great client story that I just love and that is very dear to me as well.
Karen Sarmento:
17:55
That's incredibly powerful and the ripple effect of that in that person's life, and they have children and a spouse and how it just transformed their family.
Becca Goldsberry:
18:06
It's just amazing, just amazing.
Karen Sarmento:
18:09
It is. Wow, I love that story. Yeah, that warms my heart because addiction trickles over, it impacts everything. Yeah, and I'm sure they didn't anticipate that when they started working with you?
Becca Goldsberry:
18:24
Not, not at all. And so that to me, that's where, especially when you have a long-term relationship with clients and and like I said before, business leads into work and family and personal life and vice versa, and so it's all interconnected it really is. I know I just have I'm just thinking so many stories, so many amazing clients I've had over the last 12 years that it just warms my heart. I've had people, you know, increase their business. You know, 650%, you know I've I've had people who they were working 70, 80 hours a week and they got their schedule down to where they were working 35, 40 hours, just as productive, and still grew their business with cutting you know, 35, 40 hours out of their week and because they were trying to grow their business and trying to grow as a company and so helping them just create systems and processes like I mean. Just so many amazing things that have happened that I've just been blessed to be a part of.
Karen Sarmento:
19:31
Right, oh my gosh, such amazing work, such amazing work. I'm so thankful that you're here. Is there anything that you wanted to share with the audience that I haven't touched upon with regards to what you do and what people could anticipate with working with you?
Becca Goldsberry:
19:50
Yeah, absolutely so.
Becca Goldsberry:
19:52
I also, you know, besides doing the one-on-one coaching, I also do corporate trainings for companies and right now, especially in the fall and the beginning of the year, companies are always looking for guest trainers and speakers to come in, work with their team, set new goals for the upcoming year, you know, strategically plan, maybe working on some of the leadership skills or the sales skills, so we can definitely pull something together for teams along those lines and then for people who want to really just have a conversation, really grow their business, invest in themselves, To me, coaching is the best way to do that.
Becca Goldsberry:
20:32
I grew up as an athlete and I always had a coach in my life and there was a point in time where I didn't have a coach, because when I worked for sunrise greetings, we didn't have coaches at the time. And when I got with Southwestern, I'm like I I myself have two coaches. So everybody needs a coach. I tell everybody everybody needs a coach, Everybody needs that coach. I tell everybody everybody needs a coach, Everybody needs that accountability person, someone outside your industry who can give fresh ideas but also hold you accountable to the things that you know you need to be doing to really take your business and your personal life to the next level.
Karen Sarmento:
21:08
Yes, I couldn't agree more. I got my first coach it was probably close to 10 years ago and I will never not have a coach. Maybe you outgrow a coach at a certain point, but you go on to another one because it keeps you advancing. It keeps you as you use the word accountable. I just I can't imagine not having one anymore.
Becca Goldsberry:
21:30
To be honest, no, and I have a coaching client that we're about to hit 200 calls here in a couple months, and so she's been with you know. We've been coaching together for a long time and when she got into coaching, the goal was to retire within a couple of years. Well, she found her passion and her love of what she does again. So now she's 76 and she's like maybe I can start thinking about, you know, retiring again because she loves helping her clients. And we've just, you know, over the last year we just keep building her business, you know, as a financial advisor, and now we're starting to look when that time frame is so she can have fun with her grandkids and kids. And you know so, even if you're about to retire or are thinking about retiring, you still need a coach, you know, and Lynn's always a great example of that.
Becca Goldsberry:
22:27
It doesn't matter what age you are. We've even had people in coaching who were in their eighties and had a coach. Oh my God, why not? Why not? Right, why not? They wanted to go out with a bang in their career, so why not? And they wanted to transition. A lot of people want to transition their business. They don't know how. Coach is a great way to figure out what that looks like.
Karen Sarmento:
22:55
I absolutely love it, first of all. And how important is goal setting? And do you set big goals or start with incremental goals, or do you just focus on the real big goals so you're always moving? How do you feel about that?
Becca Goldsberry:
23:11
I personally. For me, I love to set yearly goals. Okay, then I have three and five year goals. However, for my yearly goals, I break them out into quarterly goals, so it's measurable. It's not so big that it freaks me out to where I won't do things Right, but it's small, actionable steps during the quarter that I can stay focused in on, and then those, those steps and those goals are actually going to help me get to the big year end goal at the end of the year. And then, when I hit that yearly goal, well then that's going to help me with that three and five year goal too.
Karen Sarmento:
23:52
Oh, that's perfect, and then it allows you to have those little wins along the way, so you do feel like you're moving.
Becca Goldsberry:
23:58
I like little wins. I am a you know entertainer personality and I got to have small victories and small wins and and being able to say kudos and that a girl and let's go, let's keep going.
Karen Sarmento:
24:12
Yes and I get that about your energy, because no more you have real fun, good energy, and you have a lot of hobbies, so you have well, certainly a toddler is very busy and but it sounds like.
Becca Goldsberry:
24:24
I guess he's not a toddler. He'll be six and I don't know what that's so he's. He's in that, that age range where he's coming out of that toddler still in kindergarten, right, but he's very active, very active oh, fun.
Karen Sarmento:
24:39
Well, thank you. So. So much for your time and becca there. I'm going to put all your contact information in the show notes, and you've also included a little gift for the audience members. What was in there?
Becca Goldsberry:
24:53
Yes, so when you complete that form and there's a link when you complete that form you can sign up to receive a weekly email video of some tips, some ideas that I send out to people who just want to keep growing, whether it's time management, referrals, some sales techniques, some leadership techniques or just some motivation just to keep going. So my way of just kind of saying thank you and just keep people refreshed in the middle of the week on Wednesdays.
Karen Sarmento:
25:25
Yeah, and it allows people to kind of get into your energy and start get a taste of what goes on there.
Becca Goldsberry:
25:32
Absolutely 100%.
Karen Sarmento:
25:34
That's wonderful. So access to that will be in the show notes and I'll also, when the interview comes out, it'll be on my Facebook, so I'll make sure people can find it easily. Thank you, oh gosh, thank you so much, so much, so much for being here. This has been really really helpful and really powerful.
Becca Goldsberry:
25:52
Well, thank you so much for having me on it's been wonderful and thank you for just let me share the good work.
Karen Sarmento:
25:59
Yes, and I will have, like I said, all the contact information in the show notes, but is there one brief spot that people can easily find you?
Becca Goldsberry:
26:14
Yeah, if you want to. I would say a lot of people go to my YouTube channel so you can go and subscribe. I've got my podcast there as well, the links to my podcast, so you can definitely go there. Or you can go to my website, which is southwesternconsultingcom backslash coaches, backslash Becca, dash, goldsberry, so. But if you just go to southwesterncom you can look me up through the different coaches that we have.
Karen Sarmento:
26:37
Okay, Becca Goldsberry. And what's the name of your podcast? Talk with coach. Talk with coach? Okay, I love it. Any parting words for the audience?
Becca Goldsberry:
26:49
I would just say when, when you're in self-doubt, go back to doing your positive self-talk and remember you are absolutely amazing and you are out there. You know helping people achieve their success, no matter what you do.
Karen Sarmento:
27:06
Beautiful way to to end and thank you to the audience. If there's anybody you feel could benefit from this episode, please don't hesitate to share it and we will see you next time.
Karen Sarmento:
27:23
Remember, whatever challenges you're facing or have faced in the past, they don't define you. You are worthy, capable and destined for greatness. Let's embrace the whispers of possibility together, because together we rise and we are meant for more.
This was a 6-2 Studio production. Find us at six-two.studio for all your creative sound needs.