Holistic Women's Business
Welcome to the Holistic Women’s Business podcast, for heart-led women in service-based business over 40. It's time to discover your unique potential and create the freedom and fulfilment you deserve in your business. I’m your guide, Melanie Campbell.
Join me each week to hear my practical insights to align your business with who you are. You’ll also hear inspiring chats with my favourite people.
I'm an Intuitive Business Alignment + Copywriting Coach for heart-led women, like you.
I weave intuition and practical insights with over 23 years of combined experience from copywriting to Human Design to website design to perimenopause health to energy healing.
I'm here to help you because I know what's possible.
When I turned 43, my energy seemed to disappear overnight and I was struggling with strange symptoms that turned out to be a combination of burnt out adrenals and perimenopause.
After 5 years of exploring and experimenting, I discovered how to overcome burn out and take charge of perimenopause.
I turned it into an opportunity to listen to my intuition and create my own path to freedom and fulfilment. It was the beginning of doing business and life in a way that felt aligned for me.
Now I'm here to inspire you to choose your own path to a fulfilling business that aligns with you and your energy.
Are you ready to create a business that feels good for you? Let’s get started.
Do you have questions about creating a soul-aligned business? Please get in touch with me here:
https://www.melaniecampbell.com.au/contact-melanie
Holistic Women's Business
HWB 62: How to create a heart-led conversation starter instead of an elevator pitch with Cat Matson
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Are you struggling to create an elevator pitch because you don't want to feel like you're selling?
Today's conversation with Cat Matson is for you. Join us to hear how you can create a heart-led conversation starter instead of an elevator pitch.
Which means you don’t need to come up with the perfect script or feel like you have to sell. Instead, it’s about creating genuine connections with the people you're here to help.
Cat is an Authentic Speaking Mentor and Coach who helps heart-led change makers and humble leaders to change their world one conversation at a time.
I’ve experienced Cat’s work for myself so I know she values authenticity and connection as much as I do. It’s why I invited her to discuss this important topic.
3 things we chat about in this episode are:
1..Why authentic conversations are essential for creating connection in heart-led business and why you don’t need a traditional elevator pitch.
2..Our simple tips to help you share what you do, who you help and authentically showcase your expertise.
3..How you can use a meaningful creative title to spark interest and give your ideal people a simple way to understand what you do.
Do you want to connect with Cat?
You can find her here:
https://www.catmatson.com.au/
Do you have questions on how you can create heart-led connection phrases for your business?
Please send me your questions and I’ll help you get started. You can contact me here:
melaniecampbell.com.au/contact-melanie
Hi I'm Melanie,
I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.
Discover how we can work together:
melaniecampbell.com.au
Do you want to receive insights over email?
You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.
I never send sales emails and your details are always private.
Here’s your link to join:
melaniecampbell.com.au/join-my-email-letters-community