From Waterloo to the Alamo
Welcome to Waterloo to the Alamo, the brand-new podcast brought to you by Engel & Volkers! Launching next week, this series dives into the rich and diverse culture of Texas, from its storied history to its vibrant present. Whether you're a native Texan or just curious about the Lone Star State, join us as we explore everything from the bustling cityscapes of Austin to the historic landmarks of San Antonio and everything in between. With expert insights, fascinating interviews, and a deep love for all things Texan, Waterloo to the Alamo promises to be your ultimate guide to the heart of Texas. Tune in and discover what makes Texas truly unique!
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From Waterloo to the Alamo
The Future of Media Is Bold — And Andrea Deaver Is Leading It
In this episode, Traci sits down with powerhouse media executive Andrea Deaver, Vice President of Advertising at the Austin American-Statesman, whose 20+ year career has shaped the way Central Texas consumes and connects through media.
Andrea takes us behind the curtain of her rise from sales trailblazer to VP at major media companies like Gannett, sharing the pivotal moments that molded her bold leadership style and fueled her passion for empowering teams.
Together, they explore how traditional media continues to reinvent itself in a digital-first world, what it takes to deliver innovative, data-driven campaigns that drive real results for local businesses, and how fostering vibrant team cultures creates unstoppable growth.
Andrea also reflects on Austin’s unique advertising landscape, where community, culture, and competition collide and reveals the strategies, mindsets, and forward-thinking vision that keep her at the forefront of this ever-evolving industry.
This is a must-listen for anyone looking to lead with purpose, build dynamic teams, and thrive in the fast-paced world of media and advertising.
#FromWaterlootoTheAlamo #EngelAndVolkersAustin #EngelAndVolkersSanAntonio #TraciTurnquistWilson #AndreaDeaver #AustinAmericanStatesman #MediaMaven #WomenInLeadership #AdvertisingInnovation #DigitalMarketing #MediaLeadership #WomenInBusiness #AustinMedia #CentralTexasBusiness #LeadershipJourney #EmpoweredTeams #CommunityDrivenMarketing #AdvertisingExcellence #WomenWhoLead #FutureOfMedia #BuildCultureDriveGrowth #LuxuryRealEstate #LuxuryHomes #RealEstate
🔗 Available now on Spotify, Apple Podcasts, and wherever you stream!
https://podcasts.apple.com/us/podcast/from-waterloo-to-the-alamo/id1756122919