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72 | What nobody told me about ads - PART 2

Ieva Laicane Episode 72

I’m back with part two of my ads journey and let me tell you, it’s been a hot mess.

If you haven’t listened to part one yet, I recommend starting there to hear about my starting strategy. In this follow-up, I’m spilling what actually happened during my first full week of running ads for my Kickstart Your Course Challenge.

Inside this episode, I share:

  • Why conversion ads are testing my patience (and my budget).
  • The reality of the “50 conversions” rule and why I’m bending it.
  • How editing, setup errors, and ad approvals slowed everything down.
  • Two low-ticket ad trainings I purchased - one that was a total letdown, and one that was pure gold (plus how that changed my perspective as a course creator).

This isn’t a polished “here’s the magic ad formula” episode. It’s the behind-the-scenes, trial-and-error play-by-play of figuring out what works, what doesn’t, and how I’m learning to stick with the process instead of pulling out too soon.

💡 PS: Enrollment is open for the Kickstart Your Course Challenge! Starting September 15th, you’ll get 10 days of step-by-step guidance to plan, create, and launch your online course - with group support, simple action steps, and lifetime access. All for just $33.

TAKE THE NEXT STEPS

📢 The next Kickstart Your Course Challenge is about to start September 15th. Save your spot now.

💸 Get a deep-dive Course Creation Checklist with all steps from planning to launching laid out with insider tips and AI prompts to use.

🥵 Make big moves fast with a VIP Day access. Get done-for-you course outline, platform setup, launch plan or anything else your business desperately needs NOW.

📥 Get a free Digital Product Platform Guide to find the best fit platform for your offers



CONNECT WITH ME

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