Brand IRL
Brand IRL shares, analyzes, and scores the experiential marketing campaigns of brands you know and love
Brand IRL
#15: Leveraging Pinterest Trends for Activation
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John Kappel
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Episode 15
Episode 15: Primal Kitchen & Pinterest collaborated on a food focused pop up that used Pinterest consumer search data to influence the design and experience. Did it speak to more than just the audience's taste buds? John Kappel (https://www.linkedin.com/in/john-kappel327) breaks down this campaign's strengths and weaknesses and gives it a rating on the EPIC Experiential Score.
Get Immersed in this episode of the Brand IRL podcast
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Links:
- Inside The Colorful Kitchen
- CNC Agency: https://www.coffeenclothes.com/
- EPIC Promotional Experiences: https://www.epicpromotionals.com/
- Primal Kitchen: https://www.primalkitchen.com/
- Pinterest: https://www.pinterest.com/
