The Daily Drive

517. Get Out in Front of It

Austin Merrill

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In today's episode of the Daily Drive, we unpack David Ogilvy’s bold confession from his 1963 letter to clients: why the legendary ad man insisted on admitting mistakes immediately (before anyone else could point the finger), how owning the blame fast actually built unbreakable trust, and why surrounding yourself with “buck-passers” is the fastest way to kill credibility in any business or relationship. A 2,000-year-old principle dressed in Madison Avenue swagger.

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