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Minding Her Own Business
Minding Her Own Business is the antidote to surface-level success content.
Host Victoria Mariscal brings you unfiltered conversations with women who've built something meaningful without sacrificing their sanity. From C-suite executives to creative entrepreneurs, we explore the messy middle of building a profitable and purposeful life.
New episodes drop Tuesdays, real talk for women who know that messy progress beats perfect plans every time.
For all business and sponsorship inquiries, reach out to mindingherownbiz@gmail.com
For guest booking inquiries, reach out to mindingherownbiz@gmail.com
Minding Her Own Business
Everyday Moments Turned Into Rituals: Estefany Perez Arboleda on Wellness, Creativity, and Entrepreneurship
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Welcome back to Minding Her Own Business. Today, we sit down with Estefany Perez Arboleda, Colombian entrepreneur and co-founder of Flowers Atelier, a New York–based wellness brand creating handcrafted candles and botanical products designed to bring more intention, beauty, and presence into everyday life.
What started as a creative project between Estefany and her mother has grown into a business rooted in sensory experiences, thoughtful design, and the belief that small rituals can have a meaningful impact on how we move through the world. Along the way, Estefany has navigated international moves, career pivots, entrepreneurship, and the challenge of building a brand in one of the most competitive cities in the world.
In this conversation:
- Some of the most meaningful businesses begin with a simple desire to create something beautiful and share it with others.
- Entrepreneurship often requires learning skills you never expected to need, from sales and networking to confidence and self-advocacy.
- Rejection is rarely a sign to stop. More often, it's part of the process of finding the people who truly connect with your vision.
- Building a brand isn't just about products. It's about creating a feeling that people want to bring into their lives.
- Working with family can be both challenging and deeply rewarding when you're united by a shared purpose.
- Big goals are often achieved through small, consistent steps rather than one giant leap.
You'll walk away with a fresh perspective on creativity, encouragement to start before everything feels perfect, and a reminder that success doesn't always happen overnight. You'll also hear why creating space for beauty, rest, and intentional moments can be just as important as chasing the next milestone, and how the smallest ideas can grow into something far bigger than you ever imagined.
Connect with Estefany:
Instagram: https://www.instagram.com/flowersatelierny/
Let's Connect!
Website: https://www.victoriamariscal.com/
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LinkedIn: https://www.linkedin.com/in/victoria-m-mariscal/
