The Fintape
Welcome to The Fintape, a show where we highlight some of the biggest hits in Finance. Each episode, our host Brodrick Lothringer brings in thought leaders to share their insights on best practices for leveraging technology, boosting financial literacy, adopting new marketing strategies, and implementing disruptive practices within financial services.
So, grab your headphones, it's time to rock out to The Fintape.
The Fintape
The Human Element in Financial Marketing: How Matt Seitz Chose Positivity Over Pain
What if marketing isn’t just about getting leads, but about truly educating and connecting with people? In this episode, Matt Seitz, Chief Marketing Officer at Prosperity Capital Advisors, explains why thought leadership, authentic storytelling, and education matter more than flashy sales tactics.
Matt also shares his personal story of living with chronic pain and how a mindset shift toward gratitude shaped his career—and his approach to helping advisors build trust with clients.
If you’re ready to see marketing as more than numbers and clicks, this episode will change how you think about your practice.
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