064: Optimising Your Google Business Profile: Simple Tweaks for Better Visibility LIVE GOOGLE BUSINESS PROFILE STRATEGY

In this episode, Jules White, SEO and website consultant, delves into optimising Google Business Profiles with Jude Wharton of Ready Steady Websites.

Jude discusses the challenges of managing a Google Business Profile for a global online business and seeks advice on improving their profile's visibility. Jules provides actionable tips on optimising the profile, including:

• Prioritising local SEO: Focusing on local service areas to strengthen the profile's relevance and attract nearby clients.
• Enhancing the profile with visuals: Adding photos and videos showcasing services, team interactions, and client testimonials.
• Optimising business categories: Selecting relevant primary and secondary categories to improve search visibility.
• Regularly updating the profile: Posting updates about services, events, and blog posts to keep the profile active and engaging.
• Actively seeking and responding to reviews: Encouraging clients to leave reviews and engaging with them to build trust and credibility.

This episode offers valuable insights for businesses looking to optimize their Google Business Profile and enhance their online presence.

Resources mentioned in this episode:

• Episode 062: Jules' top three ways to get business that aren't social media
• Google Business Profile Checklist: Download your free checklist
• Mini Intensive: Book a session with Jules to optimise your Google Business Profile 
• Ready Steady Websites: Learn more about Jude's services
• Connect with Jude: Find her on LinkedIn and Ready Steady Websites on Instagram and Facebook 

Don't forget to subscribe to the podcast for more valuable tips and insights on SEO and online marketing!

Transcript

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AI-GENERATED TRANSCRIPT - MAY CONTAIN ERRORS

Introduction to the Episode

Jules White: So hi, today we're diving into a Google Business Profile for Jude Wharton of Ready Steady Websites. By the end of this episode, we'll hopefully have identified some quick wins for your Google profile, Jude. So welcome, Jude. It's great to have you here.

Jude Wharton: Thank you for having me.

Jules White: I'm excited.

Jude's Business Goals

Jules White: So before we start, if we were to meet in six months' time and you were telling me about the amazing things happening in your business, how would your Google Business Profile be helping with that?

Jude Wharton: Okay, so I think the things I'd be telling you about would be that we are getting a range of people coming through our website, wanting a range of our services. Um, because at the moment, we're very much getting people coming in just using our templates, and we want to broaden the awareness of the range of services we offer.

So we are adapting our own website at the moment to help with that. But I would like to see more traffic coming from our Google My Business profile to our website because at the moment it's low, and I know that we have not paid enough attention to it. I looked at it this morning before I came on this call with you and just went, why does it say that?

At one bit of it.

Jules White: Oh, ok.

Jude Wharton: There's definitely things you're going to be able to help us with because I would love to see the traffic coming from that to our website increasing massively and it being a big player in getting those people to all our different services.

Jules White: Yeah, absolutely. I think it can really help. And it's certainly some, yeah, some, some things that you could get some quick wins. I was having a little look at your profile earlier, and yeah, we've, there's some opportunities there definitely.

Overview of Ready Steady Websites

Jules White: So before we start, tell us a little bit about your business and how your profile kind of currently sits within your marketing activities. You've kind of said that, that you've neglected it a little bit. But just tell me a little bit about your business and how you kind of market it at the moment.

Jude Wharton: Yeah, so we are Ready Steady Websites. We are a website template service. And I say we because it's myself and my business partner and husband, Chris. Perhaps husband should have come first in that sentence. Perhaps that should have been priority over business partner, but you know, it's fine.

And yeah, so we have been in business for 15 years. We started off very much as a sort of traditional mini digital design agency, building and designing websites from scratch, doing branding services as well. Six years ago, we launched Ready Study Websites, which, as I said, is a website template service so that we're giving people the opportunity to create really good, high-quality websites with really good, high-quality service.

But they are doing it themselves using our templates. But what we also offer is a 'do it for you' service for people who still don't have that budget to really go to an agency and get something done bespoke for them, but who don't want to be doing it themselves, putting their own content into their templates. 

And we also offer branding services through Ready Steady Websites as well in a package format rather than maybe in the more bespoke format that we would offer it through our overarching business.

And it's that 'done for them' bit and the branding package bit that we want to start promoting more that we haven't been really pushing because we've very much focused on the 'do it yourself' template approach to creating our website. So yeah, that is our business in a nutshell, really.

Current Marketing Strategies

Jules White: Okay, and so how are you marketing your business at the moment?

Jude Wharton: At the moment, there's a lot of me getting out there, networking, talking to people. Um, we have a lot of really good collaborations, a lot of people who send work our way, um, which we're so grateful for, um, and it, you know, we, and you can see it in the niches that we work with.

We've never gone out to niche, but we have a lot of nutritional therapists because we have an amazing contact in that world who sends people to us. We have a lot of speakers and authors again, because of contacts we have in that world who send people to us. So yeah, it's a lot of collaboration, a lot of networking.

That is our main bread and butter. But we do have a good email list that we build up through having free resources, and a lot of work comes from that as well. 

People sit on there for quite a while until they're really sure that they like us enough to work with us, but they get there in the end, and so that works really well for us.

And we do get people just finding us and booking in calls and joining Ready Steady Websites, so we have got a certain element of SEO going on, and you know, we know our stuff, but we, but it's a bit like the plumber with the leaky tap that maybe we concentrate on everyone else's websites more than our own at times. 

And like I said, we are working on our own website at the moment.

There are going to be changes to it coming very soon. But yeah, things that and I, and I've got questions about the Google My Business profile.

Challenges with Google My Business Profile

Jude Wharton: And to be honest, because we can work with anybody anywhere, you know, we do have some local businesses, but we have quite a lot of business from Bermuda, again, because of one particular collaboration, and she is amazing. We have people in America, we've got people in Australia, we've got people all over the world.

And for me, working out how to use a Google My Business profile when I'm not a local business is where I trip up. Because I advise some of our members, like, you know, they are a nutritional therapist, only want to see people in person in Wimbledon, for example. And that's quite easy to do a Google My Business profile for.

But when you're looking for anybody, anywhere, you could really work with anybody. That's where I found it harder to sort of position it really, and know what to put in some of the boxes. I feel like we don't fit in the box.

Jules White: Yeah, absolutely. Yeah. We can, we can dive into that. Definitely. 

Actually, I'm so glad though, as you talked about your marketing methods, I'm so glad the first one you said was networking and the relationships you build. I think that's so important. And I actually recorded a podcast episode about this earlier this week Episode 62 about my top three ways to get business that aren't social media. 

And I'm so glad you didn't mention social media as much as it's there. We can use it. It's I love the fact that there are other ways you're bringing clients in already.

Jude Wharton: Yes, I do social media. I don't love it, but you know, I think it's important if someone ends up on one of our social media profiles. There's current stuff on there to show that we are working on the business, but it's not my main, my main draw.

And we do get some work from it, but it's definitely not one of our main avenues of getting work.

Jules White: I love the fact that top, the top one you said was, was networking and getting to know people and relationships and referrals because no algorithm can take that away from us. And I, I would always say that above SEO, above anything else, really just making sure that we focus on those relationships, really.
I think it's. 

It's, you know, we kind of have this thing of thinking, okay, I'm just getting all my business from referrals. I need to look for something else, but actually keep going with those referrals. You know, it's never really going to go wrong there as well, really.

Optimising Google My Business Profile

Jules White: Okay, so what I'm going to do, I'm going to share my screen so we can have a little look at your profile, and we can dive in.

Jude Wharton: I'm actually embarrassed about it. This is that.

Jules White: Actually, you made a really good point about the plumber with the leaky tap, it's so much easier doing this for other people. And I have this myself where actually, I love diving into marketing strategy and website strategy for clients, but actually doing it myself.

It's like, okay, I need to do that. And I know I do need to do more of it, but it's not necessarily easy doing it for yourself, really. So I definitely can relate to that as well. Let's start by talking about the location part of Google profiles.

So, as you can see, because you don't have a physical location, you don't have an address showing on Google Maps. That's why we have this thing where it's actually showing your pin in the map. It will still show a pin in the map, but it kind of ends up being the centre.

If you, you haven't set any service areas, it's going to show a pin in the middle of whatever you have set. And you've, I guess, set your service area to UK, I'm guessing, so what that then does, normally if you set it as UK, we see a box around the UK, and it goes all the way down to, I think it's Cyprus, so it comes down to the, the sort of bottom here, and it looks weird.

Whichever way you do it, it looks weird, but that's why you've got this here. So it's kind of, it's treating that as the middle of where you've set your set, where you've told Google you are and where you work really. 

The thing with Google profiles is they are really designed for local businesses.

So your Google profile is unlikely to show up for somebody who is searching in Bermuda or wherever, you know, outside of kind of your, local area, unless you are a very niche business where there's no competition, like, I'm not likely to be showing up for SEO consulting in Scotland. I'm based in the south of England.

And so I think it's always best to kind of focus on that local part with the Google Business Profile and use that to support your website actually bringing in the traffic from anywhere in the world. 

So that would be my sort of first tip is actually if you can set yourself a more local area on your Google profile, and it feels a bit counterintuitive.

It feels a bit like, oh, but I can help people anywhere. And, you know, so I, you feel like you're kind of cutting yourself off, but actually, it's probably going to be helping to strengthen your profile in your local area and local could mean they normally say to set it if you are a service area business set it to about within a two-hour drive of where you are. 

So what I've done with my profile is I've picked a point or two hours north, south, east, west from me that would be about a two-hour drive.

And set that as my service area. So I put those towns on as the areas I could work. I think I put the counties on mine as well. So I'm based in Bedfordshire, Buckinghamshire, Hertfordshire, Oxfordshire, Cambridgeshire are locations around me that, that, you know, it would be good for me to show up on the map in those areas really. 

So I would say start with your own or the biggest close town to you and build out from there and but focus on that local part of it, rather than trying to show up everywhere for everything.

So it is a bit of a, a bit of a, like, it feels counterintuitive, but what it's going to do is help to strengthen your profile locally. I think we can often when we are online businesses, we can forget about the fact that there are so many businesses that need our help locally. And people are so much more loyal to buy from local companies as well.

So if there's somebody who needs your help locally to you, they're more likely to know somebody that, you know, they're more likely to buy from you if you are local. 

Thinking of your profile in that way of how can you attract people locally to help them. And then sort of how that can then support your website, really.
How does that feel in terms of a slight strategic change?

Jude Wharton: I've not thought about, I mean, I can't do a two-hour drive south because I'm in Southampton, and I'm in the sea then. But yeah, doing like, if I did sort of Hampshire, West Sussex, like, you know, East Sussex and sort of, yeah.

Jules White: Yeah, and you could potentially include London in yours as well. The thing is in London, there's going to be a lot more competition. So the Google profiles and the Google maps are going to show up a lot more, more local results, but you certainly, you could, whether actually I'm thinking that whether you would include London, maybe not because the problem with including London is then that does kind of dilute it again a little bit more really.

So I would say focus on those areas close to you. And then what you'll see then if somebody looks or looks and you happen to show up on the map is they'll see a box around that area really. So it just seems to make a bit more sense to people when they're looking on the maps and seeing your business there really.

Tips for Improving Google Profile Visibility

Jules White: So then looking at your profile, so when I look on desktop now at Google profiles, we see, we don't see as much information as when we look on our mobiles. So I had a little look on mobile as well. And I can see your images that you've shared on your profile. 

You've got some of your website templates on there.

I couldn't see it in this view on the maps. This was where I, I searched for your business name through Google, and then it took me through to the map. Sometimes you see this, this knowledge panel. 

We call this sidebar here where if you're on desktop, and you get somebody's Google Business Profile showing up.

Sometimes you see this knowledge panel here, and sometimes you don't. I have a lot of plugins that help me with my SEO running here. And I think sometimes they affect what shows up there, but essentially what I was seeing here was, I'm guessing if I click on this map, it's going to show me a pin in the map, right?

I think it was Poland or somewhere where you were showing there. So, whereas if you look on mine, it shows it's a bit more zoomed out, and you'll see that service area there. So I think it just helps people realise like that you are a UK-based business and you are where you are really, and it's not showing a lot more in here. 

So let me find the one that shows.

Oh, there you go. So on this one, this was where I, I found the actual location of your Google profile, which you can find that yourself when you're logged into your profile; you can get the exact location on Google of your profile, and you can share that. 

It's a bit like when you share to get reviews, it sends people directly to the reviews page on your profile. And when I went into that, it then showed me your images that you've got here.

And part of the reason that this may not be showing up within this is because these images have been on there for a while. So I think when I look, so what does it say, January 2022 or any of them. So yeah, I'm guessing you uploaded them all at once and then forgot about it.

Jude Wharton: We went, done our Google Business Profile, ticked that box, the thing we tell everyone not to do, and then forgot about it.

Jules White: Absolutely.

Using Photos and Videos Effectively

Jules White: So I mean, what would be really good to see on here would be some pictures of, of showing what you do, especially if you're trying to promote that 'done for you' work, then actually showing you working, so it can be things like if you do some workshops and things or you have a group call with your group.

Jude Wharton: Yeah, I run, I run one monthly website planning workshop, and yeah, with our with our Ready Steady Websites members, we do a couple of co-working calls a month with them. Chris does a Wednesday surgery on Zoom. So yeah, we're always talking to people.

Jules White: So having something on there and whether you actually create a photo in Canva, where you're actually showing what you do, you could actually upload those kinds of things there. I will come to another place on your profile that might be more helpful to upload those.

But just thinking about this with photos, if people are coming in and they're seeing your profile, what would help them to understand what you do a bit better? 

So whether it is showing, you know, some of your templates, or like not as in the actual website templates, but showing people that these are templates that they can edit themselves, maybe showing a screenshot of the back end.

I think you've got an intro video, haven't you? 'Cause I've seen that in a few different places, even showing some of that information that you have on there as pictures on your Google profile could be helpful. 

And if that info video is shorter than 30 seconds, or if you can cut it into a version that's shorter than 30 seconds, uploading that to your Google profile could actually be a real quick win because Google loves video.

Because everybody loves video now. If you can actually get that on there, that could be something that could be really, really helpful. So when you're doing that, think about a good intro picture because I've got one on mine where I recorded, I think, I can't remember what it was.

It was just me recording like a quick video. And now that's the thing that always shows at the top of my Google profile, but it's a picture of my face like that sort of thing, which I hate. So try and get something in there where the first screen that people are going to see when they look at that video, it's going to be something that either is your logo or, you know, something introducing what they're going to be watching, really, but that could be a really quick win.

Try and get that on there. And all of this you can do in the back end. So if you're, if somebody doesn't know how to log into their Google profile, you can do it on your phone. You can go into Google Maps and make sure you're logged into your correct Google account. You can do it in there, or you can do it on desktop.

And if you go to Google Chrome, again, make sure you're logged into the right account at the top here. So make sure you're actually in, in your Google profile associated account. Go to the search bar and just type in 'my business' and then you should see the details to be able to get into your profile and edit it there really.

So I would definitely say that with photos, just get some more photos, just showing a bit more of what you do and how you help people really. And do that regularly, so keep updating your photos, adding them in regularly. You could even ask your clients, if you get clients leaving reviews, you could ask them to include in their review a screenshot of their web, their amazing website that they've built using your templates and those kinds of things.

That, that kind of stuff would be really helpful, especially if you're on a Zoom call with somebody who's giving you an amazing review, a picture of the pair of you on a Zoom call with their website as well in the background, almost like a screen share type thing. So if you could see our faces on here, that could be really helpful in showing Google that you are a genuine business that you're helping people and it's all about increasing that trust really. So I would say definitely to do that.

Importance of Reviews and Categories

Jules White: One of the most important things in terms of actually what you're showing up for when people are searching and your Google profile is showing up is the primary business category that you choose. You only have one category set on your profile, which is web designer.

So this is the, GMB everywhere, Google Chrome plugin, and this is one where you can, you just create an account. It's all free and you can go in and you can find different categories that could relate to your business. And the primary category that you have is the most important one.

So I would definitely say if you're looking at that, and if you were looking at the difference, so this one shows you how roughly how many searches there are a month for that as well. Say, if you had your primary category set at, marketing consultant, it shows here that there, there are 40.5 thousand searches for marketing consultant, whereas web designer, there are actually 368 searches.

So I would definitely, in that case, be setting web designer as your primary category, which is what you've got set there. But you can have up to 10 secondary categories. And this is something that you can do that makes a big difference in terms of what you're showing up for.

So if somebody is looking for a web hosting company, then, and, do you do host your clients' websites?

Jude Wharton: We host our clients' websites if they created them with us.

Jules White: If somebody's thinking about website, web hosting, and they're not sure, you know, they've heard they need web hosting and somebody's typing that into Google, having that set as a secondary category for you could then help you to, to connect with more people, really.

So I would definitely recommend going in and looking at what the related categories are to web designer, and if any of them apply to your business, and then you can do this on different searches. So if you then put 'web hosting company' in there, you can then look at the, it's then brought some more related categories up in relation to 'web hosting company'.

So I would definitely recommend going through install that Chrome plugin, have a little look at what your competitors have set as their categories as well. So like, Ready, steady, go SEO. I've got internet marketing service. We've got software company, those kind of things. Just have a little look at what all your competitors have got in there.

And if they're relevant for your business, then definitely set those as your categories as well. So that's probably my biggest tip in terms of actually showing up on Google. One little point to mention there is if somebody is looking at this and they're thinking they need to change their primary category, then and this is the same with actually changing your service area as well.

Those are the two things that can often cause a re-verification from Google. So it's something that you need to think about if you are going to change your primary category, think about how difficult a re-verification could be, because that's where we all tend to struggle a little bit with that right now.

Especially if we haven't got a pin in the map. It's not a case of getting a postcard. Like we used to have when, when, if your Google profile has to be re-verified and you are a company that you are, you aren't necessarily meeting with clients in person, it can be a bit tricky really. So I would, I would definitely consider that of actually when you're changing either of these things, just think about, okay, if we, if we did have to re-verify, how much hassle is that going to cause for us?

I mean, sometimes it is a case of we have to, we have to be a little bit creative with how we then do these verifications really. If clients ever come to meet you in the house or if you go out to meet clients, then that will definitely help in terms of being able to be verified. And sometimes it is just being a little bit creative with it, really.

Because we have to do these things that, you know, we're not, as a service area business, we're not necessarily, it doesn't, it's not necessarily as easy as it is if you've got a pin in the map and you've got a physical location where people come to see you, really. But yeah, you don't need to change your primary category, so you don't need to worry about that.

Adding the secondary categories in shouldn't cause any problems, really. So then there are certain areas of your profile that you definitely could expand to help Google to understand what you do a bit more.

Utilising Google Profile Features

Jules White: So you can actually add posts. So if I, if I was logged into my own account here, I would be able to see where it says, add an offer. And you can see, I can see that on my phone, uh, where it says updates and it doesn't necessarily show it as I say on desktop. Now we don't always see quite as much information as we do on mobile.

Can you see it here? So what you would maybe see if you had some updates and updates can be posts. They can be events that you've got happening. There's all sorts of things. If you go in there, you'll you and look at updates, you'll see the kind of stuff that you can add.

So I actually add my weekly podcast. So every, every time I release a podcast episode, I actually release two a week at the moment. But I add those into my Google Business Profile as a post and it's just all ways you'll get more likely to get other things showing up in these side panels. Or if I look at my profile on, on my phone, I can see a lot more.

It keeps me scrolling and I can see all my podcast episodes and any other updates that I've added in there. You could add updates about your services. So if you want, really want to focus on that 'done for you' service, adding an update, talking about your service and then linking to that page on your website, then that could be a great way then to get a little bit more visibility on the Google results pages.

And it's simple to do.

Jude Wharton: And every time I've got a website planning workshop, I could go and put a post in saying there's a new workshop.

Jules White: Absolutely. That's really cool.

Jude Wharton: Yeah, definitely. It's cool.

Jules White: Yeah. And the things, it's, it's sometimes the things that we put on social media and we don't necessarily think about adding that to our Google profile. So it doesn't have to be a, a big thing that you're creating loads of new content, but if you've, if you can add those kinds of things, I'm trying to think how to explain it, like not posting that you're going to a networking event or those kinds of things, the things that you would then maybe put on your social media, but the things that are actually relevant to your business and, and going to help to keep your customers updated, really, that's what, that's what it's designed for is to help to keep your

So I would definitely say to do that, to go through and add those kinds of things in and really just go through your profile and look at what's missing. So any of the details, anything where you could add extra things in that would help then go through and do that. So that's always the first step is look at what's already there and just think, well, actually, yeah, I could add in some Q and A's.

You can actually add those as the business owner, and then you can answer them as the business owner. So anyone can post a question and answer to your Google profile. So it's always worth keeping an eye on that as well. You should get a notification if somebody asks a question. You can actually go in and do that yourself and try and get them as something that's kind of a standalone snippet.

So rather than it being what, like, um, what website services do you offer, having what website services do Ready Steady websites offer or something like that, that Google could almost take that as a snippet and use it, use it within the search results page. Reviews are something as well.

We really, really want to make sure that we're trying to always ask for reviews. We want a steady stream of them, ideally. So rather than asking loads of people to review us all at once, make sure we have a steady stream of them and make sure that we're actually answering those as well. That's really kind of critical.

That's what can help us to stand out against local competition. Is the fact of having more reviews, having our profile more completed and keeping it up to date as well and that's the thing with actually if you've got events happening often, and you're posting them to your profile often then that that's an easy way to keep everything up to date really.

Jude Wharton: Yeah.

Final Tips and Conclusion

Jules White: So, how does that feel for a few things to get started.

Jude Wharton: That's brilliant. Like there's, there's things I didn't even, I didn't know about the posting there regularly. I knew that the Q and A bit was there and yeah, so, and we've always been very good at asking for reviews, but we are getting better at sign posting people to Google as one of the places that we'd like them because we've always very much focused on getting testimonials put on our own website.

And we've got Trustpilot as well. And so we get people leaving reviews on there. But, I think in the last couple of weeks, we actually have got another couple of Google reviews. So I've ticked that box. Yeah,

Jules White: I saw that you had an up-to-date one, and I think it is a good plan to get different reviews in different places.

So when I work with a client, I have a, a form that goes out to them the day for a VIP day client, a form that goes out the day after, and at the bottom of that form, they're like, it asks them some questions so I can gather a testimonial that I can then use on my website. But at the end of that form, it says, would you be kind to share some words on my Google profile?

And I also have a link to my Facebook account there as well. So it's something that actually, I think it's not a bad plan to spread your reviews around. And that's something I would say. Is make sure anytime you get a new review coming into your account that you take a screenshot of it and keep it somewhere safe because if you if you ever get an issue with reviews disappearing you're much more likely to be able to try and get them back if you have got those screenshots and if you don't ever get them back then at least if you can you can still show them that you did get that review even if it's disappeared from Google really so I've definitely have you got any questions at all

Jude Wharton: I don't think so.

I think that that has made it all much clearer. And you know, we have got like so many photos that I just haven't even thought about putting on there. You know, we have our showcase page on our website with lovely screenshots of some of the websites that have been created with us. And we always sort of chop and change that a bit and try and get a range of different websites.

They could all be on our Google Business profile. But they're not because we haven't done it.

Jules White: Well just do it as a steady stream. I think that's a good thing to do is rather than think, I mean, you can update a few at once, but just think about, okay, what, what, you know, have them lined up, ready to go, really.

I would definitely say. Yeah.

Jude Wharton: One a week. I'll just keep going. I don't know what I'm going to do now. I am going, because I have like, in my planner, I have like, this is my time for writing and scheduling the weekly email. This is my time for spending time writing social posts and putting them up on social media.

I'm now going to have a slot of, this is my time. week to just go and do something on the Google Business Profile.

Jules White: Yeah. And your monthly blog. Um, Jude and I have done a blog swap actually coming out next month, which I'm very excited about that. But even that when you release a new blog, just as I do with my podcast episode, just add that to your Google profile.

With a link back to that blog and also make sure that you link to your profile from your website as well. Anything where we can keep those links between those places. I saw you've got your social media link to your Google profile. It's all about just helping Google and AI bots and anything that's actually trying to gather that information about us online is helping to increase that authority and anything that links those places together and helps it understand that we are the same person.

We are the same company. Can be really, really helpful. So yeah, I would definitely suggest doing that.

The main thing to sort of focus on is looking at those secondary categories, thinking about the service area as well, and bear in mind what I said about the re-verification and just make a decision sort of on that really.

And then just using all the parts of your profile that you can really, so getting some more pictures on there. Definitely that video I think could be a real, that could be a real, really important thing to get on there. Brilliant. Before we finish, I'd love to you to give yourself a little shout out again.

Let everyone know again, what you do and more importantly, where they can connect with you and find out more.

Jude Wharton: Yeah, I am Jane Wharton. I'm one half Ready Steady Websites. And if you are looking for a website that is easy for you to manage, that you understand, that will grow with your business, and that comes with amazing high quality support, because that is what virtually all of our reviews talk about, then do come and have a chat with me.

And you can find us at readysteadywebsites.com I am on LinkedIn as Jude Wharton, and then we are on, Instagram and Facebook as Ready Steady Websites.

Jules White: Brilliant. Thank you. So if this episode has made you think about your local visibility and you'd like to explore optimising your profile, visit my website to get a Google Business Profile checklist, or alternatively book a mini intensive and in a short session, we can get your profile optimised together.

So thanks so much for listening and thanks Jude for being here and I'll see you soon. Bye.