$30M Raised, Countless Rules Broken: Sarah Ernest on Doing Good Differently

#31 [NON-PROFIT] [PHILANTHROPY]

Unapologetic. Bold. Game-changing.

In this powerful episode, host Cindy Chang (founder of Evolve Consulting Co.) sits down with Sarah Ernest, the fearless founder of Ernest For Good Inc., to challenge everything you think you know about philanthropy, leadership, and showing up unapologetically.

From growing up in small-town Nova Scotia to raising over $30 million for causes across North America, Sarah’s story is a masterclass in grit, reinvention, and breaking all the rules — on purpose.

🔥 Inside the episode:

• Why playing small is no longer an option
• The real meaning of unapologetic impact — and how to embody it
• Sarah’s transition from high-level nonprofit exec to founder of a mission-driven consultancy
• The surprising ways traditional fundraising is holding us back — and how to flip the script

Whether you're in philanthropy, business, or just tired of doing things the “expected” way — this conversation will wake you up and fire you up.

🎧 Hit play if you're ready to stop waiting for permission and start creating change — on your terms.

Follow Sarah on IG: @Sara_Ernest + @ErnestForGood

Follow Sarah on LinkedIn: Sarah Ernest + EFG

Company Website: https://ernestforgood.com/

Facebook: Ernest-For-Good

Chapters

• 0:49 Meet Sarah: A Philanthropy Powerhouse
• 3:50 Sarah's Early Life and Influences
• 4:52 Journey into Philanthropy
• 10:06 Challenges and Triumphs in Hamilton
• 19:01 From Silicon Valley to Hamilton
• 25:14 Breaking the Mold in Philanthropy
• 38:33 Treating Everyone Equally
• 38:49 Writing the Book Out of Frustration
• 39:21 Challenges in the Charitable Sector
• 41:51 Starting a New Business
• 46:11 The Struggles of Nonprofits
• 49:15 Fundraising Strategies
• 55:37 Rapid Fire Questions
• 1:04:07 Conclusion and Final Thoughts