Smart Affiliate Marketing

021 How to Master Email Marketing for Affiliate Success

• Paul Scoplin • Season 1 • Episode 21

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How to Master Email Marketing for Affiliate Success

Episode Overview 

This episode of the Smart Affiliate Marketing Podcast dives into how email marketing can be a powerful tool to achieve long-term success for affiliate marketers. Host explains how building an email list allows you to nurture leads and convert them into sales over time. He also provides a free resource to get started with building opt-in pages, sales funnels, and an email list for free.

Benefits of Listening 

  1. Understand why email marketing is crucial for affiliate marketers.
  2. Learn how to build an email list to capture website traffic.
  3. Discover how to create valuable lead magnets to entice sign-ups.
  4. Get tips on crafting compelling content for email autoresponders.
  5. Learn a profitable strategy to monetize your email list from the outset.

Key Takeaways

  • Email marketing allows you to build relationships with your audience and convert them into repeat customers, leading to higher affiliate commissions.
  • A lead magnet, such as a free guide or checklist, is essential to capture email addresses in exchange for valuable content.
  • It's important to nurture your email list with valuable content (80%) alongside occasional promotions (20%) to maintain engagement and avoid unsubscribes.
  • Sending emails 2-3 times a week is a recommended frequency to stay connected with your audience without overwhelming them.

Best Moments with Key Information 

  • "The money is in the list. Well, the money is actually in the relationship with your list." (importance of relationship building)
  • "An email list can bring long term benefits such as repeat business, great relationships and higher conversion rates..." (benefits of email marketing)
  • "So basically, lead magnets are something of value that you can give to your audience for free in exchange for their email address." (what a lead magnet is)
  • "The first email would obviously send them a link or the actual lead magnet that they've opted in for." (what the first email in an autoresponder series should be)
  • "Four Emails of good, valuable content, then one promotional email." (The 80/20 rule for email content)

Summary 

This episode emphasizes the importance of email marketing for affiliate market

The Smart Affiliate Marketing Podcast is brought to you by Paul Scoplin, a veteran UK Affiliate Marketer with over 15 years in the industry and a huge desire to help others succeed.

Some of the links below, are affiliate links whereby if you make a purchase, I make a commission at no extra cost to you.

To get in touch with questions, requests for future episodes or to just say Hi,
email Paul at Service@SmartAffiliatePodcast.com