Reclaiming Your Hue

Ep. 40 with Jasmine McCormack | Co-owner, Better Books Accounting

Kelly Kirk

In this heartfelt episode of Reclaiming Your Hue, Kelly sits down with Jasmine, who shares her recent transformative journey through motherhood, entrepreneurship, and faith. Together, they unpack the peaks and valleys of balancing life, marriage, and business while embracing the evolving seasons of personal growth.

Themes & Key Takeaways:

The Survival State of Early Motherhood

Jasmine opens up about the brain fog and exhaustion that accompany the early days of motherhood. A pivotal moment came when a friend reminded her: "You are the most important thing." This simple yet powerful statement gave her permission to prioritize self-care.

Faith Over Fear in Business & Life

Jasmine’s entrepreneurial journey began unexpectedly—just days after her honeymoon, when her corporate job cut her hours in half. This forced her and her husband, Chris, to lean into faith, prayer, and trust in God’s timing as they transitioned into business ownership.

  • God as the CEO – Jasmine shares the belief that faith leads in business, and as wives, we come alongside and uplift our husbands in this journey.
  • Dying to Self – Following Christ means shedding ego and old versions of ourselves to step into what He is preparing for us.

Marriage & Motherhood: The Challenges No One Talks About

Jasmine gets real about the strain on marriage that can come with having their child, noting that 60%+ of couples feel their marriage took a step back after becoming parents.

  • The first two months postpartum were especially tough, as struggled to find momentum with communication and new routines.
  • Mentorship, prayer, and refining their communication helped them navigate this difficult season.

The Power of Community & Personal Growth

Jasmine emphasizes the importance of having a village—but acknowledges that it looks different for everyone. Finding the right people to surround yourself with makes all the difference.

  • She found renewal and empowerment through a mastermind group and retreat, which helped her feel alive again as a new mom.
  • Crab-Bucket Effect – Learning to step away from toxic relationships and redirect energy toward aligning connections.

The Cake Theory: Trusting God’s Process

Jasmine and Kelly discuss the idea that we often want the finished product, but God gives us the ingredients instead. It’s up to us to trust His timing and guidance.

Final Words of Wisdom

  • Advice to Her Younger Self: Hold onto your dream. Don’t let distractions or self-doubt make you settle for less than you deserve.
  • Advice to Women Listening: You know more than you think. That gut feeling? Lean into it. Get curious about it.

Resources Mentioned:

Connect with Jasmine:

IG: @simplymccormack
Website: Better Books Co

Contact the Host, Kelly Kirk:

  • Email: info.ryh7@gmail.com

Get Connected/Follow:

Credits:

  • Editor: Joseph Kirk
  • Music: Kristofer Tanke


Thanks for listening & cheers to Reclaiming Your Hue!

People on this episode